Resoundingly Human

Today, we're talking about a topic that sits at the heart of the INFORMS mission: public engagement. While many people think of analytics and operations research as tools used in businesses, universities, or research labs, these disciplines also play an important role in informing public policy, improving government decision-making, and helping communities tackle difficult problems. Joining me today is someone who has spent his career not only advancing the field, but helping others understand its value and impact. Jim Cochran is a professor at the University of Alabama, an internationally recognized educator, researcher, and advocate for analytics and operations research. He is also the recipient of the 2025 INFORMS Advocacy and Governance Committee Award for Public Engagement.

In this episode, we're diving into something every one of us experiences - but may not always think about strategically: customer relationships. Why do we stay loyal to some brands and leave others after one frustrating interaction? How are analytics and AI helping companies predict churn, personalize experiences, and build trust in a world where customers have more power than ever before? Helping tackle these questions is Ankit Agrawal, whose work sits at the intersection of analytics, customer experience, and business strategy. We'll talk about what companies are getting wrong about loyalty, how CRM has evolved, and why the future of customer relationships may depend as much on empathy as it does on algorithms.

In this episode, we're continuing our special relaunch series by welcoming one of this year's INFORMS Annual Meeting plenary speakers – a pioneer in the fusion of machine learning and optimization, and a leader in advancing AI for real-world engineering challenges. Pascal Van Hentenryck is a Fellow of INFORMS and AAAI, and has made groundbreaking contributions to constraint programming and optimization systems that are still used in industry decades later. His current research focuses on integrating AI with mathematical optimization to solve incredibly complex and large-scale problems in energy, transportation, supply chains, and more. At the 2025 INFORMS Annual Meeting, he delivered a plenary address titled "Learning to Optimize: Foundations and Industrial Impact," exploring how machine learning and optimization can work hand-in-hand to meet real-time demands in today's dynamic systems.

Welcome back to Resoundingly Human, the INFORMS podcast! After a short break this summer, we are back with more great content and interviews featuring INFORMS members whose work is helping make Smarter Decisions for a Better World. In this episode, Margaret Brandeau, professor at Stanford University, and the opening plenary speaker at the 2025 INFORMS Annual Meeting, gives valuable insight into how operations research is helping to inform better public policy to save lives.

As we are well into the first half of the year – and here at INFORMS we have packed a lot into these first few months – now is a terrific time to circle back and check in with the 2025 INFORMS President Dave Hunt. We kicked off a brand-new year of Resoundingly Human podcasts back in January with a special double header featuring Dave where we discussed both his goals and objectives relating to INFORMS as well as heard his perspective on the unique and exciting ways INFORMS members are going to continue to help make smarter decisions for a better world.

Looking back, when you were younger, do you wish you had some guidance when it came to making the really important decisions for your future? What college should I attend? Should I buy the reliable hatchback or the fire engine red mustang? Is this job offer right for me and my future? My guest today has created a tool that can do just that, by leveraging decision science technology to support and empower students as they make these important choices! Joining me today is Matthew Brady, tech entrepreneur, whose career has spanned both sides of the aisle from industry to education.

Welcome to the latest in our special series of Resoundingly Human podcasts highlighting the finalist teams for the 2025 Franz Edelman Award, the Nobel Prize of Analytics, which will be awarded at the upcoming 2025 INFORMS Analytics+ Conference in Indianapolis this April. These finalist projects represent teams from around the world who have leveraged advanced analytics to transform their organizations, address their most significant challenges, and better serve their customers and communities. Today I'm joined by members of the team representing WM to discuss their finalist project in the leadup to the Franz Edelman competition.

Welcome to the latest in our special series of Resoundingly Human podcasts highlighting the finalist teams for the 2025 Franz Edelman Award, the Nobel Prize of Analytics, which will be awarded at the upcoming 2025 INFORMS Analytics+ Conference in Indianapolis this April. These finalist projects represent teams from around the world who have leveraged advanced analytics to transform their organizations, address their most significant challenges, and better serve their customers and communities. Today I'm joined by members of the team representing Lufthansa to discuss their finalist project in the leadup to the Franz Edelman competition.