Mini-Episode: A24

Mini-Episode: A24

From Rip Borrow Steal by Rip Borrow Steal

December 15, 2025 · 38 min

About this episode

The episode explores how A24 became a prominent and profitable film studio through creative risk-taking and marketing strategies.

What film studio consistently sparks the interest of the average moviegoer? There’s really only one answer: A24. The studio behind Best Picture winners Moonlight and Everything Everywhere All at Once. But how did a small independent film distributor become one of the most profitable and iconic studios in Hollywood? The answer lies in creative risk-taking, viral marketing, and a whole lot of vibes. Join Pat and Mark, as we explore how A24 has captured the cinema zeitgeist.

People in this episode

Hosts: Pat, Mark

Topics covered

  • A24
  • film studio
  • independent film
  • cinema
  • marketing

Keywords

  • Best Picture
  • Moonlight
  • Everything Everywhere All at Once
  • viral marketing

Mentioned in this episode

Books & works: Best Picture, Moonlight, Everything Everywhere All at Once

Places: Hollywood

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