Ep. 050: Connection to Place: Discovering ARGALI & Passion for Adventure w/ Brad Brooks

Ep. 050: Connection to Place: Discovering ARGALI & Passion for Adventure w/ Brad Brooks

From Run The Rack Outdoors by Weston Homa

February 24, 2026 · 1h 13m

About this episode

Brad Brooks discusses his journey and the innovations behind Argali's outdoor gear.

Brad Brooks, founder of Argali sits down with Weston Homa. Discover how Brad's journey from hunt films to a leading gear innovator has driven Argali to create lightweight, ultra-durable products that balance strength and aesthetics. Learn about his unique design philosophy and the patented innovations pushing the hunting and backpacking industry forward. This episode offers inspiration for outdoor enthusiasts and entrepreneurs alike, showcasing the passion and true "connection to place" the backcountry can have on a person. Chapters: 1. Introduction to Brad Brooks and Argolli(00:00) 2. From Storytelling to Gear Entrepreneurship(02:02) 3. Innovation Through Field Experience(05:25) 4. The Art and Philosophy of Design(07:40) 5. Navigating Challenges and Growth(11:55) 6. Trends in Ultralight Gear(19:23) 7. Designing with Purpose and Clarity(26:02) 8. The Role of Storytelling and Connection(41:17) 9. Final Thoughts and Future Directions(65:12) Partners: GoHUNT - The industry leading research tool that will help you plan your next western hunt. Use code RACK for 10% off eligible items in the GOHUNT shop, and $50 in shop credit when you join as an Insider…

People in this episode

Guest: Brad Brooks

Topics covered

  • Connection to Place
  • Adventure
  • Hunting
  • Backpacking
  • Design Philosophy
  • Innovation

Keywords

  • gear innovation
  • ultralight products
  • storytelling
  • entrepreneurship

Sponsors

GoHUNT

Mentioned in this episode

Products: Argali gear

Books & works: From Storytelling to Gear Entrepreneurship(02:02, The Art and Philosophy of Design(07:40, Navigating Challenges and Growth(11:55)

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