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- Per-Episode Audience
Est. listeners per new episode within ~30 days
1 - 1,000 - Monthly Reach
Unique listeners across all episodes (30 days)
1 - 5,000 - Active Followers
Loyal subscribers who consistently listen
1 - 500
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
Episode 22 - The Biblical Blueprint Every Christian CEO Needs to Build a Self-Running Business
Apr 29, 2026
17m 19s
Episode 21 - The Joseph Strategy: How to Build a Business That Survives Any Season
Apr 22, 2026
16m 11s
Episode 20 - Revenue vs Cash: Why Most Business Owners Get This Wrong
Apr 15, 2026
15m 15s
Episode 19 - What Your Business is Really Saying in Your KPIs
Apr 7, 2026
30m 18s
Episode 18 - Redeeming Your Time: The CEO’s Hidden Battle
Mar 31, 2026
25m 23s
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 4/29/26 | Episode 22 - The Biblical Blueprint Every Christian CEO Needs to Build a Self-Running Business | Every founder-led business has a ceiling. And in most cases — that ceiling is the owner. In this video, I'm walking you through the complete biblical blueprint every Christian CEO needs to build a self-running business: a seven-pillar Master Framework covering vision, systems, financial mastery, governance, and exit readiness. If your business stops when you stop — this is for you. What you'll learn: Why vision without systems always fails The 4 operating systems that remove owner dependency The Joseph Principle for cash stability and reserves The difference between managing and governing your business How to build a business worth leaving behind Join us at: www.psalmtreeceomastery.com | 17m 19s | ||||||
| 4/22/26 | Episode 21 - The Joseph Strategy: How to Build a Business That Survives Any Season | Join the community at www.psalmtreeceomastery.com Genesis 41:34 isn't just scripture. It's a financial architecture for your business. In this episode, I walk you through The Joseph Strategy — a four-part framework for founder-led businesses ($500K–$20M) to build cash stability, seasonal resilience, and a structure that holds when the famine comes. What you'll learn: → The Four Numbers that reveal what season your business is actually in → The 20% Allocation Rule — straight from Genesis 41:34 → The Four Accounts structure that separates prepared founders from scrambling ones → Why this is a stewardship issue — not just a financial one 📥 Join Psalmtree CEO Mastery + get the free Joseph Strategy Worksheet: www.psalmtreeceomastery.com | 16m 11s | ||||||
| 4/15/26 | Episode 20 - Revenue vs Cash: Why Most Business Owners Get This Wrong | Join us at www.psalmtreeceomastery.com Most Christian business owners are leading from a revenue perspective — watching what comes in and assuming the business is healthy. But revenue is a story. Cash is the truth. In this video, I walk you through The Four Numbers — the only metrics that tell you the real condition of your founder-led business: ✅ Operating Cash Flow — how much actual cash your business generates ✅ Days Sales Outstanding — how long it takes to collect what you've earned ✅ Owner's Compensation — whether your business is truly sustainable ✅ Cash Reserve — how many days you can survive without new revenue If you run a business between $500K and $20M, and you want to lead with clarity instead of guessing — this is the framework for you. | 15m 15s | ||||||
| 4/7/26 | Episode 19 - What Your Business is Really Saying in Your KPIs | Learn how to effectively measure and analyze Key Performance Indicators (KPIs) to enhance your business strategy and achieve your goals. In today's fast-paced business environment, it's not just about hard work; it's about understanding the metrics that drive success. Have you ever felt like you're putting in the effort but not seeing the results you expect? This post will delve into the essential role of Key Performance Indicators (KPIs) in your business strategy. We'll explore how to quantify your efforts, ensuring that you’re on the right path toward achieving your vision. Join The Community at www.psalmtreeceomastery.com | 30m 18s | ||||||
| 3/31/26 | Episode 18 - Redeeming Your Time: The CEO’s Hidden Battle | www.psalmtreeceomastery.com Discover 5 powerful time management strategies for Christian business owners. Learn how to balance your calling and daily tasks effectively. Every business owner knows the struggle: the to-do list never seems to shrink, and the clock keeps ticking without mercy. If you feel overwhelmed by the demands of running a business, you're not alone. In this post, we will explore time management strategies designed specifically for Christian entrepreneurs. By understanding how to manage your time effectively, you can align your daily actions with your calling and live a more fulfilled life. | 25m 23s | ||||||
| 3/24/26 | Episode 17 - Your Company Story | www.psalmtreeceomastery.com Why do some companies attract loyal followers while others disappear? Let's unpack the power of your company's story. Your business isn’t just about making money; it’s about purpose and connection. But many miss the mark by never sharing their story. Without a compelling narrative, customers feel indifferent, and employees are disengaged. Your company's story is not just a marketing tool—it’s the very essence of why you exist. It captures your purpose, your values, and what makes you unique in a sea of sameness. Remember, people don’t just buy products; they buy meaning and identity. In a world filled with noise, your story cuts through and resonates. It builds belief and loyalty, inviting others to join your mission. | 23m 13s | ||||||
| 3/17/26 | Episode 16: The Power of Sensory Branding: 5 Senses to Influence Customer Perception | Explore the importance of sensory branding and how it influences customer perception. Learn how to intentionally craft your company's sensory package—sight, sound, smell, touch, and taste—to reflect your brand values and biblical principles. The concept of sensory package in business The influence of senses on customer perception Biblical principles of visual and sensory communication How to align sensory branding with brand promise Practical tips for designing sensory experiences Join us at: www.psalmtreeceomastery.com | 25m 17s | ||||||
| 3/10/26 | Episode 15: Key Financial Indicators | In this conversation, Jim discusses the significance of key financial indicators (KFIs) in understanding and managing a business effectively. He emphasizes the importance of clarity in financial reporting, the necessity of tracking a limited number of key metrics, and the role of cash flow in ensuring business survival. Jim also highlights how these numbers reflect stewardship and the overall health of a business, urging listeners to embrace financial awareness as a tool for better leadership and decision-making. Join Us At: www.psalmtreeceomastery.com | 26m 02s | ||||||
| 3/3/26 | Episode 14: The Hidden Engine of Your Business | In this conversation, Jim emphasizes the critical role of the production process in business, particularly for Christian business owners. He discusses how production is not merely about manufacturing but encompasses the entire workflow that turns a vision into value. The conversation highlights the importance of workflow, quality control, and cost management as essential components of a successful production system. Jim also connects these principles to biblical stewardship, arguing that a well-managed production process reflects God's order and serves as a foundation for business growth and integrity. Join us at www.psalmtreeceomastery.com | 28m 00s | ||||||
| 2/24/26 | Episode 13: Lead Generation Process | In this podcast, Jim discusses the essential elements of lead generation, emphasizing that it is not merely a marketing tactic but a stewardship issue. He outlines the six components necessary for an effective lead generation process, including identifying the target market, determining a budget, confirming positioning, selecting channels, implementing systematically, and tracking results. Jim also highlights the importance of a biblical perspective on business and encourages listeners to build a consistent lead generation system that operates effectively even in times of uncertainty. He invites listeners to join the Psalmtree CEO Mastery community for further guidance. Join us at: www.psalmtreeceomastery.com | 25m 59s | ||||||
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| 2/17/26 | Episode 12: Customer Perceptions and Behavior | In this episode of the Saving Small Business podcast, Jim explores the intricate dynamics of market perceptions and customer behaviors. He emphasizes that understanding how customers perceive reality is crucial for business success. The conversation delves into the duality of the human mind, highlighting the emotional and logical aspects of decision-making. Jim discusses the concepts of attraction and avoidance in purchasing decisions, the purchase decision chain, and the importance of psychographics in understanding customer motivations. He also addresses the ethical considerations in marketing, stressing that truth and trust are foundational for long-term business relationships. The episode concludes with a powerful reminder that the heart leads in decision-making, and the mind follows, urging business owners to align their practices with these insights. Join Us: www.psalmtreeceomastery.com | 27m 32s | ||||||
| 2/10/26 | Episode 11: Using Financial Ratios | In this episode, Jim discusses the importance of understanding financial statements and the role of financial ratios in business stewardship. He emphasizes that numbers tell a story about the business’s health and performance, and that learning to interpret these ratios can lead to better decision-making. | 26m 48s | ||||||
| 2/3/26 | Episode 10: The Power of Financial Documentation in Business | Jim discusses the importance of understanding financial documentation in business from a Christian perspective. He emphasizes that numbers are a language that can guide business owners in making informed decisions. | 26m 09s | ||||||
| 1/27/26 | Episode 9 - Mastering Sales for Small Businesses (Interview) | In this podcast episode, Jim interviews Gary Curtis, a sales coach who specializes in helping small business owners improve their sales skills and build confidence in selling. | 28m 11s | ||||||
| 1/20/26 | Episode 8 - Product Strategy and Design: Building What You Promise | <p>The conversation explores the importance of product strategy and design in business, emphasizing the alignment with biblical principles. It delves into the significance of understanding customer expectations, delivering value, and maintaining promises. The discussion highlights the attributes of a feasible ideal product and the impact of good product design on reducing sales pressure.</p><p></p><p>Takeaways</p><ul><li>Product strategy should be customer-centric</li><li>Understanding and meeting customer expectations is crucial for business success.</li></ul><p></p><p>Chapters</p><ul><li>00:00 The Purpose of Business</li><li>07:02 Keeping Promises and Fulfilling Vows</li><li>15:15 Feasible Ideal Product</li><li>21:29 Customer-Centric Product Strategy</li></ul><p></p><p>Join my community at <a target="_blank" rel="noopener noreferrer nofollow" href="http://www.psalmtreeceomastery.com">www.psalmtreeceomastery.com</a> </p> | 21m 18s | ||||||
| 1/13/26 | Episode 7 - Your Client Fulfillment Delivery Process | <p>The conversation explores the spiritual and operational significance of client fulfillment delivery, emphasizing its role as a trust-building process. It delves into the attributes of effective delivery, the struggles faced by small businesses, and the importance of order and trust in business operations. The discussion concludes with an invitation to join Psalmtree CEO Mastery for further guidance and support.</p><p></p><p>Chapters</p><ul><li>00:00 The Importance of Client Fulfillment Delivery</li><li>11:23 Struggles of Small Businesses</li><li>17:18 Trust as the Currency of Business</li></ul><p></p><p>Join the community: <a target="_blank" rel="noopener noreferrer nofollow" href="http://www.psalmtreeceomastery.com">www.psalmtreeceomastery.com</a></p> | 19m 31s | ||||||
| 1/6/26 | Episode 6 - Your Lead Generation Messages | <p>The conversation focuses on the importance of the lead generation message for Christian business owners. It emphasizes the need to refine and craft a clear, honest, and relevant message that connects with the target audience.</p><p></p><p>Join the Community: www.psalmtreeceomastery.com</p> | 23m 22s | ||||||
| 12/31/25 | Episode 5 - Your Sales Process | <p>Summary</p><p>In this conversation, Jim explores the concept of sales from a biblical perspective, emphasizing that selling should not feel pushy or manipulative. He discusses the importance of serving customers, understanding their needs, and building relationships rather than focusing solely on transactions. Jim outlines the sales process as a series of stages that respect the customer's free will and promote clarity and trust. He concludes by reinforcing that sales, when done correctly, is an act of service that honors God and benefits both the seller and the customer.</p><p></p><p>Community Link: <a target="_blank" rel="noopener noreferrer nofollow" href="http://www.psalmtreeceomastery.com">www.psalmtreeceomastery.com</a></p><p></p><p>Chapters</p><p>00:00 Rethinking Sales: A Biblical Perspective</p><p>11:01 Understanding the Sales Process</p><p>21:40 Sales as Service: The Heart of Selling</p><p></p><p>Keywords</p><p>sales, biblical sales, Christian business, service, customer relationship, sales process, stewardship, clarity, trust, business growth</p><p></p> | 21m 55s | ||||||
| 12/31/25 | Episode 4 - Your Lead Generation Channels | <p>Summary</p><p>In this conversation, Jim discusses the critical aspects of lead generation for Christian business owners, emphasizing the importance of selecting the right channels for communication. He highlights common mistakes made in lead generation strategies, the biblical principles that guide effective marketing, and the need for alignment between message and channel. Jim encourages business owners to approach lead generation with wisdom and discernment, ensuring that their methods resonate with their target audience.</p><p></p><p>Community Link: <a target="_blank" rel="noopener noreferrer nofollow" href="http://www.psalmtreeceomastery.com">www.psalmtreeceomastery.com</a> </p><p></p><p>Chapters</p><p>00:00 Understanding Lead Generation Challenges</p><p>01:39 The Importance of Choosing the Right Channels</p><p>06:07 Common Mistakes in Lead Generation</p><p>10:22 Biblical Tests for Effective Channels</p><p>14:39 Exploring Lead Generation Channels</p><p>20:39 The Fit Between Channels and Customers</p><p>22:10 Stewardship vs. Salesmanship</p><p>24:00 Aligning Message and Channel for Success</p><p></p><p>Keywords</p><p>lead generation, Christian business, marketing channels, business strategy, communication, customer engagement, biblical wisdom, business growth, CEO mastery, influence</p><p></p> | 24m 47s | ||||||
| 12/31/25 | Episode 3 - Your Target Market | <p>Summary</p><p>In this conversation, Jim emphasizes the importance of focus in business, particularly for Christian entrepreneurs. He discusses how serving a specific target market can lead to greater clarity, effectiveness, and ultimately, business growth. Jim highlights the significance of understanding competitive advantages, the dangers of trying to serve everyone, and the biblical wisdom that supports the idea of having a clear calling. He also explores the concepts of primary and flanker markets, the role of demographics and psychographics in marketing, and the necessity of making decisions based on stewardship rather than fear.</p><p></p><p>Community Link: <a target="_blank" rel="noopener noreferrer nofollow" href="http://www.psalmtreeceomastery.com">www.psalmtreeceomastery.com</a></p><p></p><p>Chapters</p><p>00:00 The Power of Focus in Business</p><p>05:46 Competitive Advantage and Strategy</p><p>11:52 Biblical Wisdom on Focus and Calling</p><p>18:04 Identifying Your Most Probable Customer</p><p>24:10 Stewardship Over Fear in Business Decisions</p><p>29:02 Conclusion: Serving the Right People Well</p><p></p><p>Keywords</p><p>business focus, target market, competitive advantage, niche marketing, biblical wisdom, customer profiling, demographics, psychographics, stewardship, Christian business</p><p></p><p></p> | 29m 24s | ||||||
| 12/31/25 | Episode 2 - Your Detailed Vision | <p>Summary</p><p>In this conversation, Jim emphasizes the importance of having a clear vision for your business, particularly from a Christian perspective. He discusses how goals without vision can lead to failure and highlights the need for business owners to understand their purpose and accountability. Jim also addresses why many entrepreneurs feel stuck and the significance of commitment to a well-defined vision for growth and direction.</p><p></p><p>Community Link: <a target="_blank" rel="noopener noreferrer nofollow" href="http://www.psalmtreeceomastery.com">www.psalmtreeceomastery.com</a> </p><p></p><p>Chapters</p><p>00:00 The Vision Behind Your Business</p><p>09:42 Understanding Godly Business Goals</p><p>13:52 Why Businesses Feel Stuck</p><p>19:42 Clarity in Business Vision</p><p></p><p>Keywords</p><p>business vision, Christian entrepreneurship, business goals, stewardship, clarity, purpose, growth, leadership, community, Psalmtree CEO Mastery</p><p></p> | 19m 45s | ||||||
| 12/31/25 | Episode 1 - Your Life’s Mission | <p>Summary</p><p>In this conversation, Jim discusses the challenges faced by Christian small business owners, emphasizing the importance of aligning one's personal life mission with their business. He explores the idea that many business owners feel overwhelmed and burnt out because they lack a clear purpose beyond profit. Jim encourages listeners to define their life's mission, which should guide their business decisions and priorities. He outlines a five-step discovery process to help individuals clarify their mission and explains how a well-defined purpose can alleviate stress and enhance leadership effectiveness. Ultimately, he stresses that business should serve one's life mission, not the other way around.</p><p></p><p>The Community: <a target="_blank" rel="noopener noreferrer nofollow" href="http://www.psalmtreeceomastery.com">www.psalmtreeceomastery.com</a> </p><p></p><p>Chapters</p><p>00:00 Understanding the Burden of Business Ownership</p><p>02:58 The Importance of Life's Mission</p><p>05:54 God's Purpose and Your Work</p><p>08:52 Why Business Alone Can't Fulfill You</p><p>11:51 Defining Your Personal Life's Mission</p><p>14:47 The Biblical Framework for Life Mission</p><p>18:10 The Five-Step Discovery Process</p><p>21:04 Aligning Business with Life's Mission</p><p>23:53 Conclusion: Putting Life First</p><p></p> | 25m 43s | ||||||
| 12/28/25 | Podcast Trailer | <p>Discover the unique mindset of top CEOs and how their faith and trust in a higher power, such as Jesus Christ, influences their leadership skills and decision-making process. Learn how to cultivate leadership clarity and virtue ethics in your own life, whether you're a small business owner or an entrepreneur looking to make a positive impact. By exploring the teachings of Jesus and the Bible, you can gain a deeper understanding of God's plan for your life and develop a purpose-driven approach to entrepreneurship. Effective money management and wealth wisdom are also crucial for achieving financial freedom and generating cash flow. In this video, we'll delve into the world of faith-based entrepreneurship and examine how top CEOs think differently, using their faith to guide them in strategic management and lead generation. By embracing freedom principles and community faith, you can unlock your full potential and achieve success in your business and personal life. Tune in to learn more about the intersection of faith and entrepreneurship, and how you can apply the principles of divine light and God's plan to your own life and business.</p> | 1m 35s | ||||||
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