
Scaling Your Photography Business: Time Management & Virtual Assistants with Rick Liston
From Shoot Bigger: a photography podcast by The Pinckards by Dan & Laura - The Pinckards
April 22, 2026 · 55 min · Season 1 · Episode 35
About this episode
Dan and Laura Pinckard discuss time management and the benefits of hiring virtual assistants with Rick Liston.
What is your biggest weakness as a photographer? Most photographers start their business to create art, but quickly find themselves drowning in a sea of unread emails, chaotic time management, and 70-hour work weeks where they feel like they haven't gotten anything done. In this episode of Shoot Bigger , Dan and Laura Pinckard sit down with Rick Liston, founder of Wedding Workflows , to discuss the "unfair advantage" of running a sustainable, organized business over being a "gifted" but disorganized artist. Want to hire a VA? Use code " thepinckards " or " danpinckard " when signing up for Wedding Workflows for your first week FREE. Key Takeaways from this Episode: The "Accounting" Mindset: How viewing your business through risk, return, and opportunity cost can lead to massive growth. The Math of Delegation: Why ignoring a lead costs you $8,000, while a trained VA costs only $10/hr. Eradicate, Automate, Delegate: Rick’s 3-step framework for reclaiming your life and mental clarity. Future-Proofing Your Brand: How to document SOPs so your business can run without you. The Grant Study: Why the quality of your relationships is the #1 indicator of success at age 80—and how your inbox…
People in this episode
Hosts: Dan Pinckard, Laura Pinckard
Guest: Rick Liston
Topics covered
- time management
- virtual assistants
- business growth
- delegation
- sustainable business
Keywords
- photography business
- time management
- virtual assistants
- delegation
- business growth
Sponsors
Wedding Workflows, Wedding Workflows
Mentioned in this episode
Organizations: Wedding Workflows
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