Why Your Podcast Intro is Costing You Thousands (Stop Being the ‘Nice Expert’) | #316

Why Your Podcast Intro is Costing You Thousands (Stop Being the ‘Nice Expert’) | #316

From Simplify Podcasting | Christian Coaches + Business Owners Launching and Leveraging Podcasts in Online Marketing by Jen Rogers | Founder of The Virtual Podcast School, Podcast Strategist, Certified Coach | Idea Synthesizer

March 26, 2026 · 15 min · Episode 316

About this episode

This episode discusses how a poorly crafted podcast intro can deter high-paying clients and offers insights on improving engagement.

Go pull up your last podcast episode right now and listen to the first 30 seconds. Did you start it with something like: “Hey guys! Welcome back! I’m so excited to be here today!” If you did… ouch. We need to talk. Because you are literally opening the gate and telling your highest-paying clients to turn around and leave. Listen to me: You are bending over backwards trying to be the “nice expert.” You want to be liked. You want to sound friendly and welcoming. And meanwhile, your downloads mi...

People in this episode

Host: Jen Rogers

Topics covered

  • podcast intro
  • client engagement
  • marketing strategies
  • business growth
  • expert positioning

Keywords

  • podcast intro
  • client retention
  • marketing tips
  • business podcasting
  • expert advice

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