Small Business Sorted Podcast with Kay & Crystal
by Kay Godfrey & Crystal Petzer
Is this your podcast?Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Total monthly reach
Estimated from 1 chart position in 1 market.
By chart position
- 🇦🇺AU · Management#50100K to 300K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
30K to 90K🎙 Daily cadence·3 episodes·Last published 3d ago - Monthly Reach
Unique listeners across all episodes (30 days)
100K to 300K🇦🇺100% - Active Followers
Loyal subscribers who consistently listen
40K to 120K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
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Total Reviews
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
Let's Build a Business Plan Live!
Jun 9, 2026
46m 02s
Pricing Isn't Just Numbers
May 23, 2026
41m 14s
What Makes A Good Bookkeeper
May 21, 2026
41m 49s
Managing A Business Through Tough Times
May 21, 2026
39m 57s
From Chaos to Control: How Automation Transforms Your Business
Apr 8, 2026
38m 49s
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| Date | Episode | Description | Length | |
|---|---|---|---|---|
| 6/9/26 | Let's Build a Business Plan Live! | Business planning doesn’t have to be boring or a 50‑page document you never look at again. In this episode, Crystal and Kay walk through a simple, practical one‑page business plan that any small business owner can use to get clarity, direction, and momentum. To make it real, Kay steps into the shoes of “Maddie”, a mobile dog groomer on the Northern Beaches, and together they map out her vision, goals, revenue targets, ideal clients, new services, personal goals, and the critical actions she n... | 46m 02s | |
| 5/23/26 | Pricing Isn't Just Numbers | Pricing isn’t just numbers — it’s psychology. In this episode, Kay and Crystal dive into the money mindsets we inherit, how childhood sayings like “waste not, want not” or “money doesn’t grow on trees” shape our pricing decisions, and why so many business owners undercharge. We unpack imposter syndrome, confidence, attracting the right clients, and how understanding your value (and your clients’ pain points) transforms your pricing. Real stories, real laughs, and real talk about chargi... | 41m 14s | |
| 5/21/26 | What Makes A Good Bookkeeper | In this candid and practical conversation, Kay and Crystal dive into one of the most misunderstood topics in small business: what actually makes a good bookkeeper. From keeping your books accurate and up to date, to building strong client relationships, to spotting red flags before they become disasters the duo unpack the real traits that separate average bookkeepers from truly great ones. They explore: Why “up to date” isn’t enough accuracy matters more than everHow communication styles (and... | 41m 49s | |
| 5/21/26 | Managing A Business Through Tough Times | In this candid and comforting episode, Kay and Crystal dive into what it really looks like to run a small business during tough times whether those challenges come from the economy, rising costs, industry shifts, or life itself. From cashflow pressure and pricing decisions to mental health, doom‑scrolling, and the weight of constant bad news, they unpack the practical steps and mindset shifts that help business owners stay steady when everything feels uncertain. Drawing on real stories includ... | 39m 57s | |
| 4/8/26 | From Chaos to Control: How Automation Transforms Your Business | In this episode, small business podcast, Crystal and Kay talk about what happens when you're still running your business off whiteboards, diaries, and what's stuck in your head, and why making the switch to proper systems is one of the biggest game changers for any small business. They share a real story of a trades business owner who was waking up stressed, couldn't get invoices out, and had everything scattered across whiteboards and paper. They walk through what changed when he moved to a ... | 38m 49s | |
| 4/7/26 | Staffing Struggles: Why Hiring Feels Hard (and How to Get It Right) | You're the boss, but sometimes it doesn't feel like it. Your staff are turning up late, doing things their own way, and you're starting to wonder if they even care anymore. In this episode, small business podcast, Crystal and Kay get into one of the most common frustrations in small business: staff who seem to have checked out. They share real stories from clients who were ready to walk away from profitable businesses because of one difficult staff member, and what actually turned things arou... | 39m 53s | |
| 3/6/26 | Cashflow Chaos: Why You’re Busy But Not Seeing the Profit | You're flat out. The work keeps coming in. You've got staff, you've got jobs on the books. So why does it feel like there's nothing left at the end of the month? In this episode, small business podcast, Crystal and Kay dig into one of the biggest frustrations in small business: being busy but not profitable. They talk through why this happens, including pricing that doesn't stack up, growing without keeping an eye on the numbers, and the difference between cash flow and actual profit. If you'... | 32m 45s |
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Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.