About this episode
Jason Wilbur discusses his journey from advanced design at Honda to founding a luxury watch company, emphasizing craftsmanship and individuality.
Jason Wilbur is the founder of Wilbur, a luxury watch company. He joins the show to talk about what it really takes to break from the expected and build something entirely your own. After leading advanced design at Honda, Jason walked away to create what he calls “mechanized art”— a bold reimagining of luxury rooted in craftsmanship, rebellion, and individuality. Inspired by the counterculture of snowboarding and skateboarding, he shares a candid look at building a brand with edge, navigating the realities of high-cost hardware innovation, and embracing the “creative survival” mindset required to keep going. Don’t skip this one. Hosted on Acast. See acast.com/privacy for more information.
People in this episode
Guest: Jason Wilbur
Topics covered
- luxury watches
- entrepreneurship
- design
- craftsmanship
- innovation
Keywords
- mechanized art
- high-cost hardware
- creative survival
- counterculture
Mentioned in this episode
Products: Wilbur luxury watches
More episodes of Start Here
- Kevin LeSage / SearchLight · April 16, 2026 · 29 min
- Jason Levinthal / J Skis · April 2, 2026 · 46 min
- Julie Jatlow / Fuse · March 5, 2026 · 49 min
- Chelsea Bardot Lewis / VBSR · February 19, 2026 · 35 min
- David Aronoff / MCJ · January 15, 2026 · 43 min
- Sam Holland / Informal · December 2, 2025 · 38 min
Explore listener stats, chart rankings, contacts and more on the Start Here podcast page.