How to get more out of your accounting software
From Start Your Own Business by Start Up Donut
December 23, 2025 · 47 min · Episode 69
About this episode
This episode features Jonathan Dowden from Sage discussing how to maximize the benefits of accounting software for businesses.
Research suggests that 80% of businesses with employees that use digital tools use accounting software. But that figure falls to about 50% for those with fewer than 20 employees, while among the solo self-employed, just 33% use accounting software. Non-users miss out massively on numerous business benefits. Accounting software saves time and money through automations and reducing manual data entry, while improving accuracy and reducing bookkeeping errors. It enables better cash flow management, cost control and decision-making thanks to the real-time financial insight it provides. It also simplifies tax and compliance, while making your business more professional and your financial data more secure. Many more sole traders and landlords are going to have to start using accounting software after Making Tax Digital for Income Tax is phased in from April 2026. Whether you’re a new user or you’ve been using accounting software for years, you’ll want to get the very best value from your accounting software. In this episode we speak Jonathan Dowden, Product Marketing Director, Small Business, at Sage , the Newcastle upon Tyne-headquartered global accounting and business software…
People in this episode
Host: Start Up Donut
Guest: Jonathan Dowden
Topics covered
- accounting software
- business benefits
- cash flow management
- tax compliance
- automation
- financial insight
Keywords
- accounting software
- business management
- financial insight
- automation
- tax compliance
- Sage
Sponsors
Sage
Mentioned in this episode
Organizations: Start Up Donut
Places: Newcastle upon Tyne
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