Stock Shot Secrets

Welcome back to 10 Minutes to $10K with Kyle Morris! In episode three, Kyle gets on a call with a facility owner out of Charlotte, North Carolina, a guy who took a big swing on a 10,000 square foot, 9 bay facility right in the heart of the city. Full bar, full kitchen, a brand new golf coach on staff, and six months in the door. By every measure it sounds like an exciting operation. But Kyle asks one question that changes everything. Who are you actually serving? Because here is the thing, an entertainment venue and a player development facility are two completely different businesses. They have different customers, different marketing, different revenue models, and different reasons people walk through the door. And trying to be both at the same time means you end up being neither. In just 10 minutes, Kyle breaks down exactly what it means to pick a lane, including why the entertainment model lives and dies by food, drinks, and events rather than golf, why player development is the only model that solves the seasonal slump problem, and why if you are competing with outdoor golf in the summer you are playing a game you will never win. Kyle also shares how he figured this out the hard way, closing the doors of The Golf Room every May and not opening them again until October with a wife, three kids, and no investors backing him up. If you are running an indoor golf facility and wondering why summer feels like a ghost town, this episode is going to change the way you think about your entire business model.Music from Uppbeat:https://uppbeat.io/track/hartzmann/paradise-island?rt=uc-referralLicense Code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome to the very first episode of 10 Minutes to $10K with Kyle Morris! A new series where Kyle takes 10 minute calls to help golf business owners find out where their business can improve.In episode one, Kyle has a call with a golf instructor and facility owner, a guy who has built something real. Six bays, 4,100 square feet, booked solid from 3:30 to 9pm every single day. By every measure, things look good. But Kyle spots the problem in the first three minutes.The owner is running a business that should be doing over $2 million a year, and he's doing $300K.Kyle breaks down exactly why: underpriced lessons, a junior golf program leaving hundreds of thousands on the table, a membership model that hasn't been built yet, and a business that can't run without the owner in the room. Sound familiar?In just 10 minutes, Kyle maps out a path to seven figures, including how 60 junior golfers can generate $420K a year, why your close rate should only be 35% (and what it means if it's higher), and the two-week test every golf business owner needs to pass before they can truly scale.If you're a golf business owner who is busy, booked, and still not where you want to be financially, this episode was made for you.Music from Uppbeat:https://uppbeat.io/track/hartzmann/paradise-island?rt=uc-referralLicense Code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome to Stock Shot Secrets! In this episode, Kyle Morris dives deep into the concept of developing a reliable "stock shot"—the kind of shot you can count on every time you step onto the course. Drawing fascinating comparisons between tour players and scratch golfers, Kyle breaks down the myths around “playing the golf course” and introduces listeners to the game-changing metric of strokes gained.Through movie references like Moneyball and real-life anecdotes—whether it’s helping his dad, a 28 handicap, or revealing how course management transformed his own competitive play—Kyle uncovers the truth about what “good” actually means for golfers of every skill level. You’ll learn how expectations, emotional memories, and strategy all impact your game, and why sometimes, the smartest play isn’t chasing birdies but simply beating your own average.Plus, get ready for practical tips, performance insights, and a new way of thinking that just might lift the weight off your shoulders and allow you to play with more freedom. Whether you're trying to outscore your buddies, compete in a tournament, or just break your personal best, this episode will give you a fresh perspective on how to shape your own Stock Shot Secrets.00:00 "Golf Insights: Strokes Gained Explained"05:45 "Better Golf: Small Strategic Wins"07:02 "Play to Your Handicap"10:43 "Emotion, Identity, and Golf Strategy"15:56 "Rethinking Golf Strategy"17:15 "Golf Scoring Strategy Explained"22:56 "Optimizing Golf Shot Accuracy"25:36 "The Think Box Explained"28:42 "Play to Your Shot Pattern"30:45 "Wind, Golf, and Strategy"34:39 "Training Your Mental Golf Game"Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to another episode of Stock Shot Secrets! This is Kyle Morris, and today we're diving deep into one of the most crucial aspects of your game: understanding and analyzing the key checkpoints of a great golf swing—from the down-the-line perspective. In this episode, Kyle unpacks what separates consistent ball strikers from the rest, why relying on ball flight or feel alone can be misleading, and why video analysis is the ultimate judge when working on your swing.You'll learn exactly where to position your hands, arms, and spine at address, how to capture your swing on video for the best feedback, and what to look for in each swing position—from setup, to the backswing, all the way through impact and follow-through. Kyle breaks down the techniques used by elite players like Rory McIlroy and Justin Rose, explaining the subtle similarities and the science behind their success.If you’ve ever wondered how to make real, lasting improvements—rather than just being the “golf ball whacker guy” at the range—this episode is packed with practical advice and actionable tips. Get your notepad ready, grab your phone for some self-video, and join us as we decode golf’s most reliable stock shot secrets. Let’s get started!00:00 Interactive Golf Swing Webinar07:52 "Filming Golf Swings: Focus on Hands"11:11 Mastering the Stock Golf Shot18:23 "Golf Swing Angles Explained"26:06 Golf Swing: Steep to Shallow Transition27:27 "Max Velocity Through Club Pivot"35:03 "Steep-Shallow-Steep Golf Swing Explained"41:13 "Filming Golf Technique Improvements"47:44 Golf Lessons: Confidence and Competence51:29 Golf Swing Alignment Drill56:01 Hip Rotation and Swing Assessment59:51 Creating Golf Swing Lag Effectively01:05:41 Golf Swing Assessment OfferMusic from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to Stock Shot Secrets! In this episode, host Kyle Morris dives into the six biggest swing lies that golfers everywhere mistakenly believe—myths that could be holding your game back more than you realize. Drawing on years of experience working with passionate amateurs and pros alike, Kyle unpacks the truth behind common advice like “keep your head down” and “don’t sway,” and explains why some of these age-old tips might actually be sabotaging your consistency. He also challenges the idea that it’s ever too late to change your swing and breaks down key stats that separate elite players from the rest of the pack. Whether you’re frustrated with chunked chips, lost swings, or you just want a more reliable stock shot, this episode is packed with the clarity and straight talk you’ve been waiting for. Get ready to rethink what you “know” about your swing—and finally, start building a golf game you can trust.00:00 "Swaying in Golf: Myth vs. Reality"05:02 "Driving's Crucial Role in Golf"08:10 Consistent Rhythm, Not Perfect Swing11:13 Effective Practice for Skill Development13:56 Grip Pressure Consistency in GolfMusic from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to Stock Shot Secrets! In this episode, host Kyle Morris dives deep into the habits and personal code that help him live — and play golf — without regrets. Inspired by a family dinner conversation about fears and life choices, Kyle unpacks the seven key principles that keep him grounded, motivated, and productive both on and off the course.You’ll hear Kyle’s take on everything from making the most of your time, conquering procrastination, and simplifying life for greater impact, to compartmentalizing work and play, and staying true to the values that matter most. Whether you’re looking to elevate your golf game, bring more balance to your schedule, or just live with more intention, Kyle’s candid advice and stories offer practical strategies you can start using today.Tune in for insights not just about mastering your stock shot, but about mastering the art of a life well played.00:00 Living Without Regret Habits03:11 "Industriousness and Downtime"08:51 "Focus and Compartmentalize Tasks"09:35 "Compartmentalized Schedule for Productivity"13:56 Living Without Regrets16:18 Embracing Life's JourneyMusic from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to Inside the Room! In this episode, host Kyle Morris pulls back the curtain on the strategies that propelled The Golf Room from a single Trackman bay tucked into the back of a CrossFit gym to a thriving 12-bay, 17,000 square foot facility. Wrapping up his six-part series on what he calls the “engagement flywheel,” Kyle dives deep into one of the cornerstones of any successful business: the LTV to CAC ratio—or, in plain English, how the lifetime value of a customer compares to the cost of acquiring them.Kyle shares personal stories from his entrepreneurial journey, from humble beginnings dropping flyers in high-end restaurant bathrooms, to navigating the challenges of marketing, customer experience, and membership growth. He explains why simply selling lesson packages isn’t enough, and how focusing on the customer’s long-term journey unlocks both business expansion and better player results.Whether you’re running a golf facility or dreaming about starting your own business, this episode is packed with practical advice on building scalable systems, maximizing your marketing budget, and creating more impact—for clients and your bottom line. Tune in as Kyle offers both inspiration and actionable guidance for anyone ready to take their venture to the next level.00:00 "Customer Acquisition Strategy Missteps"04:46 "Forever Golf Investment Strategy"08:14 "Maximize Business Success Quickly"10:00 "Expanding Impact and Growth"Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome to another episode of Stock Shot Secrets! Today, host Kyle Morris takes us inside the remarkable journey of transforming a modest $42,000 single Trackman Bay in the back of a CrossFit gym into a 12-bay, 17,000 square foot golf training powerhouse. But this episode isn’t just about scaling facilities—it's about empowering your players and customers to truly reach their goals.Kyle dives into the critical process of moving from enticing and engaging your customers to actually equipping them for success. He breaks down why many golf pros (and business owners across industries) fall short when they fail to provide clients with a systematic improvement plan, feedback tools, and accountability. Drawing parallels to driver’s ed, he reveals the importance of constant contact and clear progress markers, not just for golfers but for anyone striving for mastery.This episode is packed with actionable insights on how to structure your programs, keep your clients motivated, and ensure they always know where they stand—even when you’re not by their side. Whether you’re a golf facility owner, a coach, or a business owner in any field, you’ll walk away with new strategies to help your clients reach their full potential.Tune in and see why equipping your customers with the right resources is the game-changer that could take your business—and your clients’ results—to the next level.00:00 "Transforming Assets to Expansive Facility"05:55 Enhancing Engagement through Accountability07:12 "Holistic Golf Training Insights"Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to "Inside The Room" on Stock Shot Secrets! In this episode, host Kyle Morris dives into part two of his essential series on the engagement flywheel—a transformative framework for any business, but especially vital for indoor golf and greengrass facilities. Picking up from last episode’s focus on attracting new customers (enticing), Kyle now unpacks the art of turning interest into real connection through engagement.From the moment a potential customer trades their contact info for valuable free content, to their very first phone call and even how they're greeted at the door, Kyle emphasizes that every touchpoint matters. He shares practical insights on why it’s crucial to train staff to over-deliver, make customers feel genuinely valued, and create an environment that delights the senses. Plus, he digs into how these steps don’t necessarily require more spending—just smarter, more intentional effort.If you're ready to learn how mastering the engagement flywheel can elevate your business and pave the way toward raving five-star reviews, you won't want to miss this episode. Stay tuned for actionable strategies and real-world examples that can transform your customer journey—and your bottom line!00:00 Direct Marketing Over Brand Marketing03:49 "Crucial Role of Frontline Employees"08:09 "Facility Impact on Customer Engagement"Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to Stock Shot Secrets! In this episode, host Kyle Morris talks about the art of making more birdies and lowering your scores on the golf course. Kyle reveals why most mid to high handicap golfers play par 5s and short par 4s too conservatively, missing crucial opportunities to score. Drawing on player stats and his own insights from countless playing lessons, Kyle shares his golden rule for attacking the pin. And explains how picking and practicing your favorite yardage can transform your game. Whether you’re looking to walk off the eighteenth green with a smile or finally say goodbye to those frustrating trunk slams, this episode is packed with simple, actionable decision-making tactics to help you shoot lower scores and enjoy more birdies in your next round.00:00 Aggressive Play Boosts Birdie Count03:03 "Golf Strategy: Maximize Birdie Opportunities"06:12 "Finding Your Favorite Yardage"Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to Stock Shot Secrets! In today’s episode, host Kyle Morris turns the spotlight on putting—the overlooked skill that could make a real difference in your golf game. Most golfers spend too much time grinding away at the wrong parts of their practice routine, but Kyle is here to flip that script by sharing a step-by-step putting system you can actually use. From the importance of setup and stroke to creative drills for mastering speed and green reading, you’ll learn how to get the most out of every minute on the practice green. Whether you’re a seasoned player or just getting started, get ready to shake up your putting practice and start making more putts, consistently.00:00 Effective Putting Practice Guide06:14 "Mastering Speed and Green Reading"07:49 Mastering Putting Accuracy11:15 Stress-Testing Your Golf SkillsMusic from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to another episode of Inside The Room on Stock Shot Secrets. Today, host Kyle Morris sits down with Carson Stone, the very first instructor he ever hired and a true OG of The Golf Room (TGR). In this candid conversation, Carson reflects on his journey from Lexington, Kentucky, through coaching at Harbour Town, learning from top instructors, launching his own golf academy, and even spending time as a premier club fitter at TaylorMade’s Kingdom. Together, Kyle and Carson dive into the lessons learned from building a thriving training facility, the evolution from teacher to coach, the art of club fitting, and the importance of continual learning and adaptation in golf instruction.If you’ve ever wondered what goes on behind the scenes in creating elite golf development programs, how technology like TrackMan and gears shapes player improvement, or how two passionate coaches approach developing both junior players and adults, this episode is packed with firsthand insights, practical advice, and a dose of humor. Whether you’re a PGA professional, an aspiring instructor, or just looking for ways to get better at your own game, Carson’s unique perspective on player development, coaching philosophy, and the business of golf is sure to inspire. So grab your notepad and let’s get inside the room!00:00 "Carson: TGR's First Instructor"03:14 Falling in Love with Teaching08:08 Influences on Golf Coaching Style11:45 Organized Golf Coaching Blueprint13:06 "Mastering Core Movement Principles"18:08 Expanding Golf Driving Range Facilities21:46 Junior Golf Coaching Journey24:55 Key Golf Club Fitting Factors27:50 Multifaceted Approach to Golf Analysis28:52 Maximizing ROI Through Human Insight34:19 "Achieve Greatness by Modeling Success"36:17 Pelvis Motion in Golf Swings38:37 "Shorten Backswing by Moving Early"Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris

Welcome back to another episode of "Inside The Room" on Stock Shot Secrets! In this episode, host Kyle Morris reveals the single most important metric that can completely transform your business: LTV to CAC. Whether you’re a seasoned entrepreneur or just starting out, understanding the relationship between the Lifetime Value (LTV) of your customers and your Customer Acquisition Cost (CAC) is the key to building a scalable, profitable business.Kyle takes us behind the scenes of his journey growing The Golf Room from a humble $42,000 facility in the back of a CrossFit gym to a sprawling 12-bay, 17,000 square foot operation. He shares real-world examples and actionable strategies for acquiring new customers, extending their value, and making smarter marketing investments—no more relying on hope and word-of-mouth alone.Later, Kyle brings in Carson Stone, a former business owner and the first instructor he ever hired, for an honest conversation about the growing pains and lessons learned from applying (and sometimes overlooking) this critical metric. Together, they break down how LTV to CAC shapes everything from community sponsorships to customer engagement, and why mastering this ratio sets the foundation for predictable, sustainable growth.If you’re ready to rethink how you market, sell, and scale your business, this episode is packed with insights that could change the way you operate forever. Let’s get inside the room!00:00 "Maximizing Business Growth through LTV/CAC"05:08 "Customer Engagement Flywheel Strategy"06:40 Maximizing Business Profitability Strategies10:03 "Investment and Profit Calculations"14:37 "Discovering the Power of Landing Pages"17:06 Word-of-Mouth vs. Growth Strategies19:45 Conversion and Sales Calculation24:42 Optimizing LTV to CAC Strategy26:47 "Maximizing Email Engagement Strategy"28:57 "Invitation to Golf Business Workshop"Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/hartzmann/paradise-islandLicense code: EGCL4LAT2URKBLYUCopyright 2026 Kyle Morris