Mike Hopkins on Prime Video’s Evolution, the Bundling Boom, How MGM Changed Amazon, the Future of Bond and No Regrets on 'Melania'

About this episode

Mike Hopkins discusses the evolution of Amazon's media strategy and the impact of the MGM acquisition.

On today's episode, Mike Hopkins, head of Prime Video and Amazon MGM Studios, gives a wide-ranging interview on the evolution of Amazon’s media strategy, how the MGM acquisition has changed the company, why the streamer is investing heavily in sports and why Amazon has no regrets about the Melania Trump documentary film and upcoming docu-series. Hopkins also touches on the Amazon channels business and the boom in bundling, AI, Amazon MGM’s approach to theatrical film and, of course, the future of James Bond. See omnystudio.com/listener for privacy information.

People in this episode

Guest: Mike Hopkins

Topics covered

• Amazon media strategy
• MGM acquisition
• sports investment
• documentary films
• bundling boom
• theatrical film approach
• future of James Bond

Keywords

• Prime Video
• MGM
• Amazon
• sports
• Melania Trump
• documentary
• bundling
• James Bond

Mentioned in this episode

Organizations: Prime Video, Amazon MGM Studios, Amazon, MGM

Books & works: Melania, James Bond

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