EP. 98 Decoding Customer Behavior with Behavioral Scientist Hugh Massie

About this episode

JP Fluellen interviews behavioral scientist Hugh Massie about customer behavior and personalizing client experiences.

In this episode, JP sits down with Hugh Massie, a seasoned behavioral scientist, to delve into the intricacies of customer behavior. With over two decades of experience in the U.S., Hugh Massie shares his journey from being a CPA to becoming a transformative figure in wealth management, emphasizing the power of personalizing client experiences. His insights are particularly relevant for real estate agents who often struggle with clients overwhelmed by choices, helping them decode the unspoken...

People in this episode

Host: JP Fluellen

Guest: Hugh Massie

Topics covered

• customer behavior
• behavioral science
• personalized experiences
• real estate
• client choices

Keywords

• customer behavior
• behavioral science
• real estate agents
• personalization
• client experience

Mentioned in this episode

Organizations: wealth management, CPA

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