Tech Your Business

Restaurant owner turned software founder Geordy Murphy reveals how daily financial monitoring can increase profits by 40%. After 18 years running restaurants, including turning a $200K loss into an $8M profit operation, Geordy created FobeSoft - a system that gives restaurant owners daily P&L statements compared to budget.Learn practical financial control strategies that work for any business, including real case studies of businesses saving $40,000-$100,000 annually through better cost tracking. Discover why daily number-checking prevents small problems becoming major losses, how to organize expenses to reveal profit leaks, and which four key areas drain most business profits.Geordy shares specific examples: a chef who saved $37,500 in credit card fees with one phone call, a restaurant that cut $40,000 in ineffective advertising without affecting sales, and how modern technology automates 97% of financial monitoring.Perfect for restaurant owners, retail businesses, and any entrepreneur wanting better financial control. Get actionable insights from someone who's solved these problems in the real world.Host: Peter Banigo, Target ICTGuest: Geordy Murphy, Founder of FobeSoftContact: www.fobesoft.com | geo@fobesoft.comMore from Us:- Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠⁠ https://targetict.co.uk⁠⁠⁠- Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠⁠https://techyourbusinesspodcast.com⁠⁠⁠- Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠⁠https://instantsetters.com⁠⁠⁠- Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠⁠https://greentechpulse.com⁠⁠⁠- IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠⁠https://ixbrlify.com⁠⁠⁠- Shortage Jobs - Find jobs that offer work visas: ⁠⁠⁠https://shortagejobs.com⁠⁠⁠

In this powerful episode of Tech Your Business, Beate Chelette, known as "The Growth Architect", reveals insider strategies for building authority in your industry. Learn how to transform your personal experiences into a compelling story that attracts clients and grows your business. Key topics covered: * What it truly means to be an authority in your field * How to craft your origin story for maximum impact * Common mistakes to avoid when building your authority * The 5 Star Success Blueprint for business growth * Practical tech tools to enhance your authority-building efforts Beate shares her journey from a struggling single mum with thousands of dollars in debt to selling her business to Bill Gates. Discover how to: * Create transformational influence in your industry * Build a solid business model before investing in marketing * Measure the true ROI of your authority-building efforts * Balance business growth with personal fulfilment Don't miss Beate's insights on: * Strategic storytelling * Business model development * Authority marketing * Personal branding * Work-life integration Take Beate's free quiz at WhatsYourTalentWorth.com or book a complimentary 15-minute session at UncoverySession.com. Subscribe to Tech Your Business for more expert advice on using technology to grow your business. New episodes every week! #AuthorityMarketing #BusinessGrowth #PersonalBranding #EntrepreneurshipTips #StrategicStorytelling #BusinessModelDevelopment #WorkLifeBalance #TransformationalInfluence #TechYourBusiness #BeateCheletteInsights Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age. But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand. With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth. Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest. Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together. #Startup #SmallBusiness #Entrepreneurship

In this enlightening episode of Tech Your Business, franchise expert Greg Mohr shares valuable insights on franchising for aspiring entrepreneurs. Discover how franchising can be a smart path to business ownership, with built-in systems and support. Key topics covered: * What exactly is a franchise and how does it work? * The benefits of following a proven business model * How technology is changing the franchise landscape * Common mistakes to avoid when considering a franchise * Tips for investigating and choosing the right franchise * The concept of 'semi-absentee' franchising * How AI and automation are impacting franchising * Funding options for franchise investments * Turning your own business into a franchise Learn how franchising can provide a structured route to entrepreneurship and why it might be worth considering for your next business venture. Greg also shares advice on: * Using technology to streamline franchise operations * The importance of being coachable as a franchisee * How franchises adapt to new technologies * Opportunities in technology-focused franchises You can find Greg on LinkedIn or visit his website: https://franchisemaven.com/ Subscribe to Tech Your Business for more expert advice on using technology to grow your business. New episodes every week! #Franchising #Entrepreneurship #BusinessOwnership #FranchiseOpportunities #SmallBusinessTips #TechInBusiness #BusinessGrowth #FranchiseInvestment #StartupAdvice #BusinessModel Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age. But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand. With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth. Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest. Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together. #Startup #SmallBusiness #Entrepreneurship

In this eye-opening episode of ⁠Tech Your Business⁠, marketing strategist Lorraine Ball reveals creative strategies for businesses struggling with declining trust in traditional marketing. Find out how you can use user-generated content (UGC) to build credibility and engage customers in the digital age. Key topics covered: * Why people trust other people more than corporations * Effective strategies for collecting and using customer reviews * Creative contest ideas to boost engagement and generate leads * The power of responding to both positive and negative feedback * Tools and technologies to streamline your UGC efforts * Tips for consistent content creation and podcast production Learn how to turn skepticism into trust and grow your business through authentic, customer-driven content. Don't miss Lorraine's insights on: Marketing automation Social media strategies Content-based SEO Email marketing effectiveness Website optimization You can find Lorraine on LinkedIn: ⁠https://www.linkedin.com/in/lorraineball/⁠ or visit her website: ⁠https://www.morethanafewwords.com/⁠ Subscribe to Tech Your Business for more expert advice on using technology to grow your business. New episodes every week! #UserGeneratedContent #DigitalMarketing #BusinessGrowth #CustomerTrust #MarketingStrategy #SmallBusinessTips #ContentMarketing #SEO #SocialMediaMarketing #PodcastMarketing Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age. But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand. With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth. Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest. Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together. #Startup #SmallBusiness #Entrepreneurship #TechYourBusiness #PodMatch

Want to make email marketing work for your business? In this episode, we talk with Tanya Brody, an email marketing expert and copywriter. Tanya explains why email marketing is still crucial for business growth and shares practical tips on how to use it effectively. You'll learn: How to build and grow an email list from scratch Techniques for creating engaging lead magnets Strategies to revive a cold email list Tips for finding the right email frequency for your audience How to use AI tools in email marketing without losing the personal touch Advice on choosing the right email service provider (ESP) Tanya makes complex email marketing concepts easy to understand. She gives actionable advice for business owners and entrepreneurs. Find out why email marketing is important for building customer relationships and driving sales. Get the info you need to create an effective email marketing strategy that helps your business grow! Don't miss out on Tanya's offer for 30 engaging email subject lines. Visit TanyaBrodyCopywriter.com for more email marketing tips from Tanya. Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age. But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand. With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth. Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest. Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together. #Startup #SmallBusiness #Entrepreneurship #TechYourBusiness #PodMatch #Entrepreneurship #EmailMarketing

On this episode of Tech Your Business, we talk with Angela Frank, a marketing expert and author of 'Your Marketing Ecosystem'. Angela explains the difference between sales and marketing, helping business owners understand how to use both well. She tells us about her work and why she wrote her book about marketing. Learn how to do less marketing but sell more - it sounds unbelievable, but Angela shows how it's possible. She shares a real story of how a business spent less on ads but sold more, and gives tips on how you can do this too. We also talk about how new tech is changing marketing for small businesses. Angela suggests useful tools that can make your marketing easier and cheaper. In this episode, you'll learn about: - Easy ways to make your marketing better - How to check if your marketing is working - Using AI in your marketing while still being personal - Cheap marketing ideas that use technology - Common mistakes people make about online marketing - New marketing trends you should know about If marketing feels too hard or confusing, Angela gives advice to help you focus on what's important. She also offers listeners a free copy of her book! https://yourbrandevolved.com/freebook This episode is great for small business owners who want to improve their marketing, or for anyone who wants to make the most of their marketing budget. Listen in to learn how to market smarter and easier! Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age. But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand. With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth. Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest. Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together. #Startup #SmallBusiness #Entrepreneurship #TechYourBusiness #PodMatch #Marketing #GrowthMarketing #GrowthHacking

Meet Peter Wasmer, a smart businessman who's changing the game for home service companies with clever tech. In this chat, Peter shares his journey from his dad's company to creating Pro Valet, a handy app that's making waves in the home service world. Peter takes us through his business adventures: • Starting out in his father's equipment rental company • Coming up with a cool idea for tagging clothes on Facebook • Making it easier for car dealers to rent out Harley Davidsons • How a frustrating experience with his pool company sparked the idea for Pro Valet He doesn't shy away from the tough bits of starting a tech company: • The challenge of finding good workers online • Why it's so important to check if people actually want what you're making • Using real information to make smart choices This episode is packed with useful tips. Discover how tech can help you talk to customers better, book jobs more easily, and sort out bills without the headache. Peter shares practical advice on: • Using tech to run your service business more smoothly • Getting over common hurdles when making an app • What's next for tech in home services Tune in for a down-to-earth talk about bringing new tech to everyday businesses. Peter's story shows how noticing everyday problems can lead to brilliant solutions. Listen now to unlock the secrets of using tech to win in the home services world! Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age. But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand. With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth. Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest. Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together. #Startup #SmallBusiness #Entrepreneurship #TechYourBusiness #PodMatch

Are you an introverted consultant or solopreneur who dreads the thought of 'selling'? You're not alone. In this eye-opening episode, Peter sits down with Reuben, founder of Mimiran, to unpack a refreshing approach to sales that doesn't feel sleazy or pushy. Discover: Why traditional sales methods often backfire for solopreneurs How to reframe 'sales' as valuable conversations The power of niching down to make sales easier Practical tips for organizing your sales process Why your introversion might be your secret sales superpower This episode offers a roadmap to thriving in sales without compromising your authentic self. Learn how to leverage your strengths, build meaningful relationships, and grow your business - all while staying true to your introverted nature. Tune in for insights that will transform how you view and approach sales in your solopreneur journey. It's time to turn your sales reluctance into your greatest business asset! Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age. But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand. With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth. Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest. Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together.