If You’re Building Something That’s Not Landing—This Might Be Why

If You’re Building Something That’s Not Landing—This Might Be Why

From The Action Mappers Podcast by Tamar Stolz

July 15, 2025 · 38 min

About this episode

Tamar Stolz discusses the importance of user experience thinking beyond software and how it applies to various fields, emphasizing the connection between identity and experience in creating meaningful work.

This was an impromptu Substack Live that turned into something much deeper than I expected. What started as a casual convo about UX design quickly became a powerful breakdown of how user experience thinking applies far beyond software. In this live episode, I share the full arc of how I went from corporate UX strategist to building a business around experience-first strategy —and why I believe everyone is already a UX designer in their own way. Whether you’re a coach, a writer, a founder, or just trying to create something meaningful… if you’ve ever asked yourself: * Who am I really building this for? * How do I help people actually experience transformation—not just consume content? * What am I really designing when I create an offer, a business, or a brand? …this episode is for you. What You’ll Learn: * What UX actually is—and why it’s not just about “making things look pretty” * UX is just a fancy word for being intentional about how someone feels when they interact with your work. * The story of my first UX job (and the color-change moment that changed everything) * Why emotional alignment matters more than any strategy * The connection between identity → experience → outcome…

People in this episode

Host: Tamar Stolz

Topics covered

  • user experience
  • UX design
  • entrepreneurship
  • identity
  • transformation
  • experience-first strategy

Keywords

  • UX
  • user experience
  • entrepreneurship
  • identity
  • transformation
  • experience design
  • business strategy

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