The Badlands - Neema Shah

The Badlands - Neema Shah

From The Badlands by Jarrod Cocksedge

March 13, 2025 · 46 min · Season 2 · Episode 5

About this episode

Neema Shah discusses her career as a marketing leader and the challenges of navigating the job market.

In this episode of Season 2 of ⁠⁠ The Badlands⁠⁠ I’m talking with Neema Shah, Neema is a highly experienced Marketing Director. With a very impressive career so far at some of the UK’s biggest and most well known brands. In this conversation, Neema shares her journey as a marketing leader, discussing her experiences at notable brands like Freeview and the BBC, along with the challenges of navigating the job market after a long stint in the Badlands. She reflects on the changing landscape of marketing, the importance of brand building, and the impact of AI. We discuss the significance of mental resilience during job hunting and the value of creative outlets, such as writing (she is a published author), whilst maintaining focus and motivation. We hope you enjoy, please share it with anyone you know that is currently in The Badlands or anyone in need of a highly experienced Marketing Leader or Marketing consultant. Now live and available on Spotify, Apple and Youtube.

People in this episode

Host: Jarrod Cocksedge

Guest: Neema Shah

Topics covered

  • marketing
  • career journey
  • job market
  • brand building
  • AI impact
  • mental resilience
  • creative outlets

Keywords

  • marketing director
  • job hunting
  • mental resilience
  • AI in marketing
  • brand building
  • creative writing
  • career advice

Mentioned in this episode

Organizations: Freeview, BBC, The Badlands

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