Dish Media’s Liam Kristinnsson on how linear and programmatic TV are converging
From The Big Impression by The Current
January 14, 2026 · 28 min · Season 13 · Episode 137
About this episode
Liam Kristinnsson discusses the convergence of linear and programmatic TV as the new head of programmatic partnerships at Dish Media.
As Dish Media’s new head of programmatic partnerships, Kristinnsson is helping turn advanced TV into a single, addressable marketplace.
People in this episode
Guest: Liam Kristinnsson
Topics covered
- programmatic TV
- linear TV
- addressable marketplace
- advanced TV
- media partnerships
Keywords
- Dish Media
- Liam Kristinnsson
- programmatic partnerships
- advanced TV
- addressable marketplace
Mentioned in this episode
Organizations: Dish Media
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