Why Aging is the New Frontier Market

Why Aging is the New Frontier Market

From The Breakfast Grille by BFM Media

April 23, 2026 · 23 min

About this episode

Michael Hodin discusses the implications of an aging population and the potential of the Silver Economy.

Japan already sells more adult diapers than baby diapers, a stark harbinger for a rapidly aging Malaysia. By 2040, the national support ratio is projected to collapse to just five working adults for every senior, signaling a fiscal crisis unless longevity is reframed as a frontier marketplace. Michael Hodin, CEO of the Global Coalition on Aging (GCOA), joins the Breakfast Grille to discuss the $22 trillion Silver Economy. We explore why he believes the next 30 years of global growth will be driven not by the youth, but by a demographic that holds the lion’s share of disposable income. Is it time for a corporate "Aging Strategy" that goes far beyond bathroom grab bars. See omnystudio.com/listener for privacy information.

People in this episode

Host: BFM Media

Guest: Michael Hodin

Topics covered

  • aging population
  • Silver Economy
  • demographics
  • longevity market
  • corporate strategy

Keywords

  • aging
  • Silver Economy
  • demographics
  • longevity
  • market growth

Mentioned in this episode

Organizations: Global Coalition on Aging

Places: Japan, Malaysia

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