The Course Creator Show

What if you could run a scrappy Black Friday promo and walk away with $15,000 in sales? That's exactly what Sam Adler did, and she's here to spill all the details. Sam is a classically trained pastry chef turned award-winning food photographer and stylist. Her vibrant style and smart strategy have landed her features in Cosmopolitan and Taste of Home, and she's built a thriving education business teaching fellow food creatives how to do what she does. But last Black Friday, she tried somethin...

I am SO pumped to share this episode with you because it's proof that the strategies I teach actually work in the real world. My student Stephanie Kase just pulled back the curtain on how she made $20,013 during Black Friday 2024 using my Black Friday in a Box strategy. And she documented EVERYTHING. We're talking about a woman who doubled her previous year's Black Friday results without massive audience growth. She went from making her typical $4-6K flash sales to hitting a goal that honestl...

Her AI Era Summit: Empowering Women in AI with Kinsey and Joyce The stats are in: men are twice as likely to use AI tools than women. And that's a problem. Not just because AI can boost productivity by 40% (hello, gender income gap!), but because AI tools are literally being trained by the people using them. If more men are using AI than women, guess whose perspective is shaping the future? That's exactly why Kinsey from Feel Good Social and Joyce from Only Boldly decided to shake things up a...

Here's the thing about Black Friday that nobody wants to admit: most people are doing it completely wrong. They're slashing prices and praying. They're throwing up a quick "50% off everything!" post on Instagram and wondering why their sales are flat. They're convinced their audience is "too sophisticated" for Black Friday, or their business is "too small" to make it worth it. Meanwhile, there are course creators and coaches quietly crushing six-figure weeks using strategies that have nothing...

Starting a podcast to grow your business? Hold up. Before you default to that classic interview format everyone seems to be doing, let's talk strategy. I recently had a coaching call where this exact topic came up, and it got me fired up because I see so many course creators and coaches launching podcasts without a clear purpose—just copying what they see others doing and wondering why it's not converting into sales. This episode isn't just about podcast formats; it's about getting crystal cl...

Everyone's obsessing over the "secrets" to hitting seven figures, but what if I told you the real secret isn't sexy at all? It's not some magic strategy or overnight hack—it's pure, unglamorous reps. After building my own sustainable seven-figure busines, I'm here to spill the tea on what it actually takes. Spoiler alert: it's not what the Instagram gurus are selling you. In this episode, I'm sharing three truths about my journey to seven figures that might sting a little but will totally shi...

Looking for a fresh take on launching that doesn't require posting 15 Instagram stories a day? Holly Marie Haynes just cracked the code on what she calls an "antisocial launch," and the results are mind-blowing. I'm sitting down with Holly, a business strategist and podcasting pro who helps entrepreneurs build full-time income on part-time hours. She just wrapped up her eighth launch of Antisocial School using a combination that sounds almost too good to be true: a private podcast series, cus...

What if I told you there's ONE thing that could make the difference between being a replaceable vendor and becoming an irreplaceable strategic partner for your clients? As a service provider, you're probably already doing amazing work, but if you're missing this crucial element, you might be at risk of getting cut when budgets tighten. In this episode, I'm going off script from my usual marketing and course creation advice to speak directly to service providers. Drawing from my extensive expe...

Today’s episode is a special one—I’m flipping the mic and bringing you the convo from when I was a guest on The Yay for Business Podcast with my internet BFF, Courtney Chaal. We’re diving deep into all things AI—specifically, how it can actually help you run a smarter, faster, and more FUN business. From hiring a VA to meal planning, building a podcast assistant to launching a brand-new funnel in a weekend—we’re not holding back on the real, tactical stuff. If you've been tiptoeing around AI ...

Want to know the secret behind getting more visibility opportunities that actually convert? It all comes down to understanding personality types - and my guest Linda Sidhu is spilling all the tea about how to leverage this in your business. Linda is a quiz funnel expert turned community builder who has mastered the art of creating meaningful business connections. After a life-changing health scare, she completely transformed her approach to business partnerships and community building, leadi...

AI is already shaping how we work, create, and run our businesses—but there’s a huge problem: the industry is overwhelmingly male-dominated. And that? That’s a massive missed opportunity. In this episode, I’m diving into why this matters, how AI bias is already impacting everything, and—most importantly—how you can take up space in AI (even if you don’t have a tech background). Because here’s the truth: you don’t need to be a coder or an AI expert to make an impact. You just need creativity, ...

If you’ve ever tried using AI to help write your content but ended up with something that sounded like a corporate jargon-fest, you’re not alone. Trust me, I’ve been there—battling ChatGPT like it was my full-time job, trying to get it to write in my actual voice. And for a while, I thought AI was just not cut out for this. But then I realized the issue wasn’t the AI. It was me. In this episode, I’m sharing the strategy that transformed my AI content from “meh” to magic: creating a *good Bran...