Airline UX Series: Lessons in Building Digital Products & UX Teams and Solving the Build vs. Buy Dilemma
About this episode
This episode explores the build vs. buy dilemma in airline digital products with insights from ecommerce leader Remus Moraru.
This is the latest episode in our Airline UX Series in partnership with 815Labs! In this series, we’re speaking with top airline and travel UX leaders to uncover the secrets behind building exceptional digital experiences. This time, we explore airline digital platforms, product teams, and the build vs. buy dilemma with insights from Remus Moraru, an ecommerce leader who spent seven years building digital products, UX teams, and airline ecommerce at Wizz Air. This episode covers: The balancing act of airline ecommerce – why airlines must align UX, ticket sales, and ancillaries without creating friction. Building strong, autonomous product teams – lessons from Wizz Air on structuring digital teams for speed and agility. What it takes to develop great airline digital products – key insights from projects like Fare Finder and Wizzride. The build vs. buy dilemma – when airlines should invest in custom platforms and when buying off-the-shelf solutions makes more sense. This episode is packed with valuable takeaways for airline UX, digital retailing, and product strategy leaders looking to build better digital experiences and platforms. RESOURCES:You can find the full article with key…
People in this episode
Host: Iztok Franko
Guest: Remus Moraru
Mentioned in this episode
Organizations: Wizz Air, 815Labs, Diggintravel
More episodes of The Diggintravel Podcast
- How Airlines Become Data Driven: What Five Years of Airline Consulting Taught Me About Data
- Airline Leaders Interview Series – Jason Ward [Azul Airlines]
- Airline Leaders Interview Series – Juliana Ramirez [Flair Airlines]
- Airline Leaders Interview Series – Sara Walter de Freitas [TAP Air Portugal]
- Airline Leaders Interview Series – Sevilay Gökduman [Pegasus Airlines]
- Airline Leaders Interview Series – Ismael Monzon [Air Europa]
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