Spotify rebuilds ad business around automation, AI to win bigger media budgets

Spotify rebuilds ad business around automation, AI to win bigger media budgets

June 24, 2026 · 35 min

About this episode

The episode discusses Spotify's efforts to enhance its advertising business through automation and AI, featuring insights from Brian Berner.

Spotify’s ad business is trying to evolve beyond audio. At this year's Cannes Lions, Digiday senior marketing reporter Kimeko McCoy catches up with Brian Berner, VP of advertising partnerships at Spotify, about automation, AI, video and Spotify’s push for bigger media budgets.

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Host: Kimeko McCoy

Guest: Brian Berner

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Organizations: Spotify

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