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On the show
From 17 epsHosts
Recent guests
Recent episodes
You're Not Stuck — You're Scattered
Jun 23, 2026
18m 24s
The Offer Is the Answer
Jun 16, 2026
25m 09s
Who Told You Wanting Money Was Wrong?
Jun 9, 2026
15m 57s
Stuck or Scared? What now?
Jun 2, 2026
13m 21s
Why fee for service is keeping you stuck
May 26, 2026
16m 18s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/23/26 | ![]() You're Not Stuck — You're Scattered | Send us Fan Mail You don't need another strategy. You need fewer distractions. If you've been telling yourself, "I'm working nonstop, but nothing seems to move," this episode is for you. The problem may not be a lack of effort—it may be a lack of focus. Today, I share why so many doctors feel stuck when they're actually scattered, and how narrowing your attention to the few things that truly matter can change everything. We'll talk about the 80/20 rule, hiring help, intentional rest, an... | 18m 24s | ||||||
| 6/16/26 | ![]() The Offer Is the Answer | Send us Fan Mail Do you keep telling yourself you need more credentials, another certification, or even an MBA before you can build a successful direct care practice? In this episode, I challenge that belief and show you why the missing piece isn’t more education—it’s a clear offer. I break down the three types of direct care offers, why packages outperform fee-for-service, and the six elements every compelling offer needs. If patients seem confused, pricing feels awkward, or growth feels slo... | 25m 09s | ||||||
| 6/9/26 | ![]() Who Told You Wanting Money Was Wrong?✨ | money mindsetphysician burnout+5 | — | — | — | moneyphysician+6 | — | 15m 57s | |
| 6/2/26 | ![]() Stuck or Scared? What now?✨ | direct caretransition+5 | — | — | — | direct caredoctors+7 | — | 13m 21s | |
| 5/26/26 | ![]() Why fee for service is keeping you stuck✨ | fee-for-servicedirect care+3 | — | — | — | fee-for-servicedirect care+3 | — | 16m 18s | |
| 5/19/26 | ![]() You're Getting Impressions But No Patients. Here's Why.✨ | marketing for doctorspatient acquisition+3 | — | — | — | impressionspatients+4 | — | 22m 44s | |
| 5/12/26 | ![]() Why Other Doctors' Success Feels Personal✨ | physician successcomparison+3 | — | — | — | doctor successcomparison+3 | — | 17m 03s | |
| 5/5/26 | ![]() Adding a Spa to Your Clinic with Dr. Sarah Neitzel✨ | clinic revenuemedical nail spa+3 | Dr. Sarah Neitzel | medical nail spa | — | clinic revenuemedical nail spa+3 | — | 48m 04s | |
| 4/28/26 | ![]() ACES National Surgical Team with Dr. Ronen Elefant✨ | direct surgical carepatient experience+3 | Dr. Ronen Elefant | ACES National Surgical Team | — | direct surgical carepatient experience+3 | — | 40m 04s | |
| 4/21/26 | ![]() Business Ownership Will Expose Every Wound You've Been Ignoring✨ | business ownershipimposter syndrome+5 | — | — | — | direct carepricing+5 | — | 18m 12s | |
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| 4/14/26 | ![]() All In or Hybrid?✨ | direct carehybrid model+4 | — | — | — | direct carehybrid model+4 | — | 15m 09s | |
| 4/7/26 | ![]() How To Ensure Your Success In Any Coaching Program✨ | coachingphysician success+4 | — | Direct Care Society | — | coaching strategiesphysician coaching+3 | — | 15m 32s | |
| 3/31/26 | ![]() Spring Cleaning Those Damaging Beliefs✨ | direct careinsurance-based model+4 | — | — | — | direct careinsurance+5 | — | 22m 18s | |
| 3/24/26 | ![]() 3 Things Not To Do In Your Direct Care Practice✨ | direct carebusiness mistakes+3 | — | — | — | direct careundercharging+3 | — | 19m 16s | |
| 3/17/26 | ![]() Before You Leave Employment✨ | starting a practicenon-compete clauses+5 | — | — | — | physician employmentpractice launch+6 | — | 14m 09s | |
| 3/10/26 | ![]() Your Resistance Isn’t About Business Logistics — It’s About Your Identity✨ | direct careidentity+3 | — | — | — | direct careinsurance+3 | — | 16m 11s | |
| 3/3/26 | ![]() Annual Membership vs. High-Ticket Packages in Private Practice: When to Offer Each✨ | private practicemembership models+4 | — | — | — | private practicehigh-ticket packages+5 | — | 24m 10s | |
| 2/24/26 | ![]() Why Smart Doctors Can't Sell Their Care - and How To Overcome Feeling Sleazy About It✨ | direct careinsurance+3 | — | Direct Care SocietySimple Practice+2 | — | direct careinsurance+3 | — | 20m 14s | |
| 2/17/26 | ![]() Celebrating 4 Years + Introducing The Circle✨ | Direct Specialty Carebusiness growth+3 | — | LOVE300 | — | Direct Carespecialists+5 | The CircleLOVE300 | 12m 28s | |
| 2/10/26 | ![]() VirtuCare with Dr. Joseph Pazona Urologist | Send us Fan Mail In this episode, Dr. Joseph “Joe” Pazona, board-certified urologist and CEO of VirtuCare, shares his journey from traditional clinical practice to healthcare entrepreneurship. Frustrated by physician burnout and gaps in specialty care—especially in rural and underserved communities. Dr. Pazona founded VirtuCare to deliver high-quality urology services through a mix of telemedicine, on-site care, and innovative staffing models. He also discusses his direct specialt... | 42m 50s | ||||||
| 2/3/26 | ![]() The Things You Lose When You Go Direct Care (And Why That’s the Whole Point) | Send us Fan Mail If you’re thinking about starting a direct care practice, you need to know something important, to get something new, you have to let go of the old. In this episode, I’m talking about the things you’ll lose—old habits, chaotic schedules, burnout, even identities that no longer serve you, so you can make room for calm, clarity, and real growth. Using the symbolism of the Lunar New Year, I explain why shedding what holds you back is not punishment—it’s necessary for mome... | 16m 32s | ||||||
| 1/27/26 | ![]() Hitchcock Direct Imaging with Dr. Matthew Hitchcock | Send us Fan Mail In this episode, Dr. Matthew R. Hitchcock, MD, MBA, shares his journey as a direct primary care physician and healthcare entrepreneur. Frustrated by long waits and high costs in traditional imaging, he founded Hitchcock Direct Imaging, a cash-only, insurance-free imaging center in Chattanooga, Tennessee. Dr. Hitchcock discusses how direct care models can improve patient access, the regulatory hurdles he navigated, and the importance of transparency in healthcare pricing... | 31m 40s | ||||||
| 1/20/26 | ![]() So you want to become a business owner? | Send us Fan Mail Tired of feeling burned out, trapped, or stuck in a job that drains you? It’s time to take control. In this episode, I break down the mindset shifts, practical steps, and systems every doctor needs to launch a profitable, low-stress direct care practice. Learn the Single Package Success model, simplify your services, build freedom, and create sustainable income. If you’re ready to level up your career and reclaim your life, this episode gives you clarity, actionable ste... | 25m 11s | ||||||
| 1/13/26 | ![]() Bliss Sleep and Psychiatry with Dr. Sushrusha Arjyal | Send us Fan Mail Dr. Sushrusha Arjyal shares her journey from board-certified psychiatrist and sleep specialist to founder of Bliss Sleep and Psychiatry in Cary, NC. She discusses the challenges and rewards of transitioning to private practice, including financial decisions, patient communication, and key mindset shifts for success. Dr. Arjyal emphasizes curiosity, networking, coaching, and teaching future physicians about the business of medicine. She also reflects on balancing her rol... | 34m 13s | ||||||
| 1/6/26 | ![]() Make 2026 Your Direct Care Year! | Send us Fan Mail 1. The Direct Care Movement Is Mainstream Now 2026 is the year specialists can no longer ignore the shift—direct care is making headlines and attracting advocates like Mark Cuban, who’s cutting out middlemen and championing patient-centered care. The time to act is now. 2. You Have More Power (and Options) Than You Think The old insurance model is broken, but you don’t have to play by those rules. Whether you’re worried about opening a new office, choosing your location, or... | 22m 52s | ||||||
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