
Drill Down Insider Ep. #22: Freepik CEO Joaquin Cuenca
From The Drill Down by Cory Johnson
March 13, 2026 · 21 min
About this episode
The episode features an interview with Freepik CEO Joaquin Cuenca discussing the company's growth and challenges in the AI content market.
Freepik serves more than 500 million people every month without trading on a single stock exchange — a scale that rivals publicly-listed creative platforms while staying almost entirely off Wall Street's radar. This conversation examines how Joaquin Cuenca turned a bootstrapped image library into an AI content company, navigated the intellectual property crisis that damaged his competitors, and now manages the expectations of a private equity owner with a defined exit horizon. The timing matters: the AI content market is sorting winners from casualties in real time. Learn more about your ad choices. Visit megaphone.fm/adchoices
People in this episode
Host: Cory Johnson
Guest: Joaquin Cuenca
Topics covered
- AI content
- intellectual property
- private equity
- image library
- business strategy
Keywords
- Freepik
- AI content
- Joaquin Cuenca
- intellectual property
- private equity
- image library
- business
Mentioned in this episode
Organizations: Freepik
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