The Easy Button Real Estate Podcast

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:This week I sat down with Greg, a seasoned real estate operator out of the Seattle area who's been in the trenches of this business for years and this conversation did not disappoint. We kick things off with a raw story about a deal I fumbled. Signed too fast, left $30K on the table, and the buyer ended up regretting the whole thing too. It's one of those lessons that stings but the kind you actually learn from. From there, Greg and I go deep on what really separates the operators who last in this business from the ones who burn out or burn bridges. And spoiler: it's not AI, it's not the hottest software, and it's definitely not how loud you are online.We also get into some real talk about AI in real estate. What's actually useful, what's smoke and mirrors, and why the fantasy of automating your way to deals is setting a lot of people up for failure. Greg breaks down how he's using tools like his Atlas system to get in front of motivated sellers faster, but we're both clear that the money is still made in the room. In negotiations, relationships, and reputation built over years. If you're a real estate agent or investor trying to figure out how to actually build something that lasts, this one's for you.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:In this episode, we introduce Tyler Eaton, the man behind countless client wins at Easy Button Real Estate. We dive into Tyler’s journey from commercial real estate to becoming the company’s Director of Client Coaching, exploring the grit, setbacks, and breakthroughs that shaped his approach. Expect insights on closing off-market deals, serving over selling, and what truly drives success in today’s real estate market.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:Ethan Welch went from a decade-long mortgage career to running 7 active real estate projects and building a portfolio aimed at 50 rental units in 5 years. In this episode, he shares how taking action before he was ready, staying obsessed with growth, and building systems turned his side hustle into a predictable 4-deals-a-month business — and his full-time freedom.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:After a decade in a W2 job, Karl made the leap into full-time real estate when life forced his hand. What started as a few flips turned into eight projects, rental portfolios, and a growing team.In this episode, Karl opens up about his journey from burnout to balance, learning to delegate, hire, and turn chaos into a scalable business. Plus, hear how a tornado that destroyed his property led to a major development opportunity and a whole new chapter in his real estate career.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:In this episode, we tackle one of the most controversial topics in real estate: ethics in deal negotiation. From viral wholesaling tactics to renegotiating contracts and rising regulation, we unpack where the line between smart business and exploitation really lies. A must-listen for investors who want to build a lasting business rooted in integrity, not shortcuts.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:In this episode, Cole and Tucker dive into the real conversations most investors avoid — from the truth about novations to the tightening wave of regulations across the U.S. They break down how to adapt in a sideways market, what’s working for their top-performing students, and why chasing high-volume, low-profit deals can trap you in a cycle of burnout. Expect candid takes, industry insights, and timeless advice on building a smarter, more sustainable real estate business.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

📊 Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1👉 Are you an Investor, Wholesaler, Flipper, or Real Estate Agent looking to close more deals consistently? Check this out: https://easybuttonrealestate.com/Summary:In this episode, we break down the problems you’ll face when scaling a business—and we lay them out in the exact order you’ll likely encounter them. From hiring your first team members to managing growth challenges, we share our own experiences so you know what’s coming and how to handle it.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

📊 Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1👉 Are you an Investor, Wholesaler, Flipper, or Real Estate Agent looking to close more deals consistently? Check this out: https://easybuttonrealestate.com/Summary:In this episode, we dive into the reality behind hustle culture. We talk about why so many of us get caught up in the idea of working 18–20 hour days, how seasons of life shift our priorities, and what it really means to be productive as entrepreneurs. From separating our identity from “the grind” to learning how to focus on the work that actually moves the needle, we share our honest experiences with hustle porn—and what it takes to build a business without burning out.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson