
Is big tech watching you to raise prices?
From The Evan Bray Show by Rawlco Radio Ltd.
May 7, 2026 · 13 min
About this episode
Evan Bray discusses the controversial practice of surveillance pricing with guest Jim Balsillie.
Surveillance pricing is the most enraging thing that you may never have heard about. Essentially, it is the practice of using detailed personal data — like your location, device, purchasing history, or perceived urgency — to charge you a different price than someone else for the SAME product or service. To talk about this and why people should be concerned about it Evan is joined by Jim Balsillie, Former Research In Motion co-CEO, and founder of the Canadian Shield Institute, a non-partisan organization that aims to build economic resilience and sovereignty.
People in this episode
Host: Evan Bray
Guest: Jim Balsillie
Topics covered
- surveillance pricing
- big tech
- personal data
- economic resilience
- pricing strategies
Keywords
- surveillance pricing
- big tech
- personal data
- pricing discrimination
- Jim Balsillie
Mentioned in this episode
Organizations: Canadian Shield Institute, Research In Motion
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