
About this episode
The episode explores the challenges of lingerie manufacturing in South Wales through an interview with Naomi Edmondson, founder of Edge o’ Beyond.
Smalls are a big market. Annual underwear sales in the UK top £400m. Much of it used to be made domestically (with a thriving cluster in south Wales), but, in the past 15 years, that industry has dramatically shrunk. Today, just a few artisan lingerie companies survive. On this week’s The Factory Next Door, we head to New Tredegar in South Wales to meet Naomi Edmondson, the founder of lingerie company Edge o’ Beyond. Number 46 on our list of the greatest products we make here is The Luxury Lingerie. Naomi gives us a tour of her factory as we chat about the challenges of keeping lingerie manufacturing alive in the Welsh valleys. Plus, we talk about the physical power of beautifully made underwear and being banned from social media. Say hello on Instagram @thefactorynextdoor The Factory Next Door is supported by AVEVA, a leader in industrial intelligence. Sign up to their bi-weekly newsletter about manufacturing here: www.aveva.com/factory Hosted on Acast. See acast.com/privacy for more information.
People in this episode
Host: Steve Duke
Guest: Naomi Edmondson
Topics covered
- lingerie manufacturing
- artisan companies
- challenges in production
- social media bans
- local industry
Keywords
- lingerie
- manufacturing
- artisan
- South Wales
- underwear sales
- Edge o’ Beyond
- Naomi Edmondson
Sponsors
AVEVA
Mentioned in this episode
Products: The Luxury Lingerie
Places: New Tredegar, UK, South Wales
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