Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Total monthly reach
Estimated from 1 chart position in 1 market.
By chart position
- 🇳🇿NZ · Marketing#1430K to 100K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
15K to 50K🎙 ~2x weekly·27 episodes·Last published 2w ago - Monthly Reach
Unique listeners across all episodes (30 days)
30K to 100K🇳🇿100% - Active Followers
Loyal subscribers who consistently listen
12K to 40K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
How to grow a franchise with founder content Interview with Amrit Dhaliwal
Jun 10, 2026
53m 10s
The Franchise Trust Engine: my DMA 2026 keynote
May 21, 2026
53m 29s
Why agencies are lying about AEO and franchise SEO is BS | Madeleine Zook, Catalyst
Apr 29, 2026
58m 58s
Bryan Shankman, founder of Lead Truffle - AI Speed-to-Lead for home service businesses
Apr 25, 2026
31m 05s
The Trust Engine: 8,863 franchise sales and how we did it at Jim's
Apr 20, 2026
20m 56s
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 6/10/26 |  How to grow a franchise with founder content Interview with Amrit Dhaliwal | Most franchisors expect leads after two months of posting. Amrit Dhaliwal waited three years. Now serious prospects watch 30 hours of his content before they ever inquire. Amrit is the CEO and founder of Walfinch, a UK home care franchise with around 4... | 53m 10s | ||||||
| 5/21/26 | The Franchise Trust Engine: my DMA 2026 keynote | Recorded live at Digital Marketers Australia 2026, this is Joel Kleber's keynote on the Franchise Trust Engine, the content system behind Jim's Group's growth from a 10-year plateau to 8,400 new franchisees in 6 years. Joel walks the room through the 1... | 53m 29s | ||||||
| 4/29/26 |  Why agencies are lying about AEO and franchise SEO is BS | Madeleine Zook, Catalyst | Organic search traffic is collapsing across every franchise category and most agencies pitching AEO and GEO packages do not understand what they are selling. Madeleine Zook calls it exactly as she sees it. In this episode, Joel Kleber sits down with Ma... | 58m 58s | ||||||
| 4/25/26 |  Bryan Shankman, founder of Lead Truffle - AI Speed-to-Lead for home service businesses | I enjoy talking to founders. I have massive respect for people who have an idea and go out there and create it. That's exactly what Bryan Shankman did with Lead Truffle. This is a video episode if you want to see it action, check out the YouTube channe... | 31m 05s | ||||||
| 4/20/26 |  The Trust Engine: 8,863 franchise sales and how we did it at Jim's | 99% of Jim's Group franchise buyers say video influenced their decision. This is the system that made that possible. This solo episode breaks down the Trust Engine method, the six-step content framework built at Jim's Group since 2019. Since implementi... | 20m 56s | ||||||
| 4/16/26 |  Rhianna Clavering: running a 7-figure fund across 150 franchises | Rhianna Clavering manages a seven-figure national marketing fund across 150 franchise offices, and she breaks down exactly how it works. Rhianna is the National Marketing Manager at Caremark, a UK home care franchise and BFA Franchise of the Year. She ... | 55m 54s | ||||||
| 3/30/26 |  The AI Stack I Actually Use in 2026 (No Fluff, No Affiliates) | In this episode, I pull back the curtain on the exact AI tools I and my team rely on daily to run marketing for franchise brands. No sponsored mentions, no affiliate links — just the real stack. I break down how I use Opus Clip to repurpose long-form c... | 11m 22s | ||||||
| 3/25/26 |  Stop Starting From Scratch: Build an AI Brain That Works Across Every Platform | Most people jump straight into AI tools without setting up the one thing that makes them actually work for you. In this episode, I'm sharing my number one AI tip — building your AI brain. Your AI brain is a structured folder system of your knowledge, v... | 8m 20s | ||||||
| 3/10/26 |  Vibe Coding a Franchise System with James Farquhar founder of Footy Nippers | James Farquhar built a full franchise management platform on Replit for around $90 a month. A dev team would have charged $400,000. In this episode, James Farquhar walks through how he and Troy Nathan are building Footy Nippers, an early years sports m... | 53m 21s | ||||||
| 2/24/26 |  From 0 to 100 Franchisees. What Actually Works. With Brent Dowling | Brent Dowling has seen franchise growth from every angle. Franchisee, franchisor, advisor, and yes, former pro snowboarder. In this episode, we get practical about what actually moves the needle going from 0 to 100 franchisees: lead flow, validation, s... | 43m 43s | ||||||
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| 2/4/26 |  How to Get Better Franchisees (Not Just More Leads). Susana Hands | Susana Hands (The Franchise Lady) breaks down how to attract better franchisees, not just more leads. We cover ideal franchisee avatars, founder-led sales, content-first trust, and simple nurture that actually converts. To learn more visit - https://su... | 1h 03m 56s | ||||||
| 1/7/26 |  The boxing gym franchise that sells franchises through a personal brand. Darcy Ellis, HitFit | Most franchise brands still try to grow behind a logo. Darcy Ellis went the opposite way. At 29, Darcy has built HitFit into a fast-growing boxing fitness franchise by putting the owner back on the gym floor, going all-in on local content, and using hi... | 1h 10m 16s | ||||||
| 12/10/25 |  How Mike Andes Built a 150-Location Lawn Care Franchise | What does it take to scale a lawn care business from a single mower to more than 150 franchise locations? In this in-depth interview, Mike Andes, founder of Augusta Lawn Care and one of the leading voices in the home-services industry, breaks down the ... | 1h 13m 43s | ||||||
| 12/4/25 |  How to Build Trust When Nobody Knows Your Brand: The 7-11-4 Content Framework Explained | In this episode, I break down how to build trust when no one knows your franchise brand yet. I unpack Google’s 7-11-4 Rule—7 hours of content, 11 touchpoints, 4 locations and show how I’ve used this approach at Jim’s to consistently attract high-qualit... | 12m 58s | ||||||
| 11/27/25 |  The Tool That Makes Franchise Marketing Instant - Interview with Andy Baker, founder of Sesimi | In this episode, I chatted with Andy Baker, founder of Sesimi, the creative automation platform that’s transforming how franchise brands produce marketing content. If you’ve ever struggled with slow approvals, inconsistent branding, overloaded creative... | 1h 02m 05s | ||||||
| 11/20/25 |  How to build your own AI CMO! | In this episode, I talk about how to build your own AI CMO. To see the video of this, make sure you join my Franchise Marketer newsletter - https://franchisemarketer.beehiiv.com/ | 5m 29s | ||||||
| 11/17/25 |  Building Demand Before Day One. The Pre-Sale Formula for Gyms and Tutoring Franchises | Interview with Laura Ridley | I sat down with Laura Ridley from The Checklist Group. She’s helped franchises like Success Tutoring explode from a handful of sites to more than 160 territories. We talked about why pre-sales matter, why most franchise owners lose momentum the moment ... | 38m 58s | ||||||
| 11/12/25 |  How Jim’s Group Grew 2,000+ Franchises Using Video Marketing – Joel Kleber on The Franchise Everything Podcast | In this crossover episode, I join Glenn Walford on The Franchise Everything Podcast to unpack how Jim’s Group built one of Australia’s biggest franchise networks fuelled almost entirely by video marketing. I share how he started with one videographer a... | 25m 10s | ||||||
| 10/29/25 |  How BFT Sold 500 Franchises: Jason Clark’s Franchise Growth Playbook | Former BFT growth leader Jason Clark reveals how he helped scale Body Fit Training from 12 studios to 300+ locations across 13 countries. He shares the franchise sales systems, Meta ad strategies, and content approach that built a global brand. A must-... | 42m 13s | ||||||
| 10/1/25 |  From Spare Room Startup to 45 Franchise Locations - Interview with Michael Black | At just 17, Michael Black launched a tutoring business from his parents’ spare room. Less than a decade later, he’s built Success Tutoring into a fast-growing franchise with 45 locations across Australia and New Zealand. In this episode, Michael shares... | 43m 25s | ||||||
| 9/22/25 |  How Tradies Can Use AI and Automation to Scale Smarter with David List | In this episode of the Franchise Marketer Podcast, I chat with David List, founder of Trade Magnet and a former tradie turned automation specialist. David shares how he went from being a sparky to building advanced automation systems for trades and hom... | 1h 00m 40s | ||||||
| 8/27/25 |  How a Facebook Livestream Changed My Life along with a Viral Stepmates Video! | In this episode of the Franchise Marketer Podcast, I recount how we expanded our franchise network from 2000 to 5700 franchisees across Australia, New Zealand, and Canada within six years. I share my career transition from law and compliance to digital... | 13m 18s | ||||||
| 8/20/25 |  The Power of Franchisee Generated Content - The Biggest Growth Hack for 2025 | In this episode of the Franchise Marketer Podcast, I, Joel Kleber, CMO of Australia's largest franchise, The Jim's Group, dive into the concept of Franchisee-Generated Content (FGC). I discuss effective strategies for leveraging FGC, including offering... | 7m 53s | ||||||
| 7/28/25 |  How I Grew My Boss to 30,000 LinkedIn Followers in 6 Weeks Using AI | Want to crack the LinkedIn algorithm and create viral content? Discover the exact AI-powered system I used to grow Jim Penman (CEO of Jim's Group) from zero to 30,000 followers and LinkedIn Top Voice status in just 6 weeks. In this episode, you'll lear... | 14m 54s | ||||||
| 7/21/25 |  Is SEO Dead? Ex-King Kong SEO Head Reveals the Truth About AI Search | With AI search taking over and everyone panicking about the future of SEO, I sat down with Dean Gravina, former Head of SEO at King Kong and Megaphone, to get the real story. What he told me might surprise you. In this episode, Dean reveals: ✔️ Why he ... | 1h 08m 16s | ||||||
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Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.