Innovation That Moves the Needle with Omaid Hiwaizi Ep 271 - The Global Discussion

About this episode

Omaid Hiwaizi discusses the intersection of creativity, technology, and human behavior, emphasizing the real-world impact of innovation.

Simon Hodgkins speaks with Omaid Hiwaizi on this episode of The Global Discussion. Omaid Hiwaizi has been busy navigating the intersection of creativity, technology, and human behavior. His story, which he shared on The Global Discussion podcast, is shaped by migration, curiosity, and a relentless desire to work on ideas that matter. It is also the story of someone who refuses to view innovation as an abstract notion. For Omaid, technology is valuable only when it moves the needle for real people in the real world. 00:00 - Introduction to the episode and guest Omaid Hiwaizi 00:33 - From Iraq to the UK, immigrant story and early life 01:14 - Maths, avant-garde design at i-D, and starting a first agency at 24 02:04 - Building HHM and Crayon, then moving into WPP, Sapient, and Blippar 03:24 - Working on emerging tech and complex propositions at Future Positive 06:36 - Making complexity compelling, L cells, GLP-1, and consumer storytelling 12:52 - Lessons from Blippar, Covent Garden AR campaign, and real business KPIs 24:44 - AI’s true impact, disappearing junior roles, no-code, and careers of the future Watch or Listen to The Global Discussion Spotify ►…

People in this episode

Host: Simon Hodgkins

Guest: Omaid Hiwaizi

Topics covered

• innovation
• technology
• creativity
• human behavior
• migration
• consumer storytelling
• AI impact

Keywords

• innovation
• technology
• creativity
• migration
• consumer storytelling
• AI
• emerging tech
• business KPIs

Mentioned in this episode

Organizations: WPP, Sapient, Blippar, Future Positive

Places: Iraq, UK

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