Paris Baguette Isn’t From Paris: How a Korean Bakery Café Went Global

About this episode

The episode explores the global success of Paris Baguette, a Korean bakery café brand, through an interview with Cathy Chavenet.

Paris Baguette may sound French, but its story begins in South Korea. On this episode of Hospitality Hangout, hosts Jimmy Frischling and Michael Schatzberg sit down with Cathy Chavenet to explore how a Korean-born, French-inspired bakery café brand grew into a global powerhouse with more than 4,000 locations worldwide.

People in this episode

Hosts: Michael Schatzberg, Jimmy Frischling

Guest: Cathy Chavenet

Topics covered

• Korean bakery
• global expansion
• hospitality industry
• French-inspired cuisine
• business strategy

Keywords

• Paris Baguette
• Korean bakery
• global powerhouse
• bakery café
• hospitality trends

Mentioned in this episode

Organizations: Paris Baguette

Places: South Korea, France

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