The Laura Horn Art Podcast

I'd love to say that my journey as an artist has been a smooth one, filled with joyful painting and effortless learning, but I think we all know that's not quite how things go!This week, I reflect on how I started to make sense of the chaos of my early creative years, get to know myself creatively, recognise what felt authentic to me, and develop a mindset that helped me finish more paintings and ultimately find more happiness in the process.My hope is that this episode offers a little encouragement to keep going, especially if you're just starting out or feeling a bit lost along the way. It takes time to grow as an artist, but it's such a rewarding journey to be on.Find out more about my signature course, Modern Mixed Media: ⁠⁠https://classes.laurahornart.com/p/mmm8⁠⁠Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more!Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

Marketing is a tricky part of running a creative business. It can feel pushy, icky or simply like a chore — but at other times, it can be surprisingly interesting and even fun.Over the years, we’ve dialled our marketing up and down, tried different things, and learned through plenty of trial and error.This week, as we head into a more marketing-focused period, we’re chatting about our experiences and what we’ve learned along the way. Ultimately, it’s a conversation about putting yourself out there and sharing what you create.Find out more about my signature course, Modern Mixed Media: https://classes.laurahornart.com/p/mmm8Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more!Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

Are you a lover of lists, a creature of habit, or more free-flowing in how you go about your days?Today we’re talking about different working styles and how they have both served and hindered us at different times. If you’re looking for a one-size-fits-all system, this probably isn’t the conversation for you. But if you’re looking for encouragement to find a way of working that suits your unique personality, stage of life and current goals, with room to pivot as needed, then this is a chat you won’t want to miss.I actually said to Richie after listening back to this episode that I think it might be one of our best. I hope you enjoy listening to it as much as we enjoyed making it.Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more!Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

This week I chat with Richie about watercolour painting and why it can be such a helpful medium, even if you usually work with acrylics, oils, or other materials. Whether you use it as a meditative practice, a way to create quick studies, or as a tool for improving your colour knowledge, it has so much to offer.As usual, this conversation leads to a bigger discussion. We talk about the beauty of developing your passions, building skills and seeing the world through the eyes of an artist. We hope you enjoy the chat!Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more!Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

In this episode, Richie and I ponder the question: is this even an art podcast anymore? Over the years, the topics we discuss have widened to include more about lifestyle, health, family and relationships. We’ve loved having the opportunity to talk honestly and let our conversations go where they want to.This leads us to chat more about the advantage of being authentic and genuine in a world that is increasingly optimised, polished and trend-driven. We also talk about the impact of AI on creativity, how we’re navigating it in our own creative lives, and why authenticity can be a real opportunity for artists.Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more!Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

We're back after nearly two years! In this more personal episode, we share why we stepped away from the podcast, the health journeys we've both been navigating, and how they've changed our approach to creativity.We also talk about letting go of certain things, embracing the natural seasons of a creative life, and why stepping away from your art doesn't erase your identity as an artist. If life has pulled you away from creating lately, we hope this conversation leaves you feeling encouraged.Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more!Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

This week, Richie and I dive deep into my mixed media layering process. From the initial burst of excitement, through the problem-solving middle, to knowing when to stop, we share tips and personal insights on every stage of a painting. We chat about why planning isn’t always the best approach, and the surprising value of keeping a bit of mess (or, should I say, mystery) in our work. We also reflect on last week’s discussion about balancing art and admin, and I share a few ideas I'm taking on board. Don’t forget to check out my free course, Abstract Pattern Play, available until October 3, and my 6-week Modern Mixed Media course, open for a limited time. I hope you enjoy this deep dive into the creative process and all its intricacies! Check out the ⁠⁠⁠⁠show notes⁠⁠⁠⁠ for this episode for further information and mentions. Links for Limited Time Course Offerings Abstract Pattern Play FREE Course Modern Mixed Media 6 Week Course starts 7 Oct, 2024 Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more! Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

Not all decisions can be made with logic or business in mind. Today, Richie and I chat about the importance of "what the heck moments"—those times when we follow a creative instinct, even though it may not make sense on paper. We share examples from our own creative journey, discussing how embracing these impulses can bring deeper fulfillment, growth, and unexpected opportunities. From taking your own approach to social media, choosing promotional opportunities that align with your values, to self-publishing a book rather than going the traditional route, this episode is all about trusting your intuition and why it matters in your creative life. Mentioned Beyond the Visible - Hilma af Klint DocumentaryLife Force by Louise FletcherRex Ray Collage Art Book by Griff WilliamsLaura’s “Favourite Art Book” Series on YouTube Check out the ⁠⁠show notes⁠⁠ for this episode for further information and links. ⁠⁠Join the waitlist⁠⁠ for my Modern Mixed Media course. Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more! Sign up for my ⁠⁠⁠⁠⁠newsletter⁠⁠⁠⁠⁠ to stay updated. Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

With social media becoming increasingly fast-paced and fewer photographs of artwork showing up, my appreciation for a good old book filled with art and creativity has grown! In this episode, I talk about a new series I’m sharing on YouTube where I explore my favorite creative books across different categories. Richie and I chat about how these books inspire my art practice, and I also open up about recent challenges with my online class platform. These struggles have deepened my appreciation for creativity, which leads us to discuss the importance of staying open to inspiration, chasing dreams, and thinking about the legacy we leave behind. Check out the show notes for this episode for all the book links. Catch up on my art book video series over on YouTube. Join the waitlist for my Modern Mixed Media course. Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more! Sign up for my ⁠⁠⁠newsletter⁠⁠⁠ to stay updated. Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart

In today's episode, Richie and I explore the evolution of my art sales strategy. I reflect on my early days exhibiting at cafes and art markets, where community connections and personal interactions were key (the butterfly approach). We then look at my more recent experience utilising online sales, e-course teaching, and art licensing (the hermit approach). We chat about the pros and cons of each method and consider whether there's a better option somewhere in between! Whether you're a social butterfly or prefer the solitude of the hermit life, this conversation offers plenty of food for thought for your art sales strategy. Mentioned: ⁠South Australia Living Artists Festival Life Book Online Art Course hosted by Tamara Laporte Squarespace (website builder) Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more! Sign up for my ⁠newsletter⁠ to stay updated. Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart⁠

This week, I chatted with Richie about how I had a bit of a wobble. Maybe we'll call it mid-year panic. Suddenly, I could feel the year slipping away with goals unmet. Specifically, I've been feeling blocked when it comes to making online classes. How much prep does one need to do and is a rebrand of my website colours really what I should be doing right now? Yep, it's an honest one. But it's not all doom and gloom, as my procrastination led me to watch a YouTube video, which helped me figure out the real issue at hand. Tune in to find out how I turned my mid-year panic into some mid-year progress. Whether you're feeling overwhelmed or just need a bit of motivation to stay on track, this episode is for you! Mentioned: Rachel in Theory Mid Year Reset Video Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more! Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart⁠

Recently, I made a delightful discovery: artists are still blogging! I am not sure why I thought the blogging scene was all but forgotten, but it's not. It's a little different now, especially with so many social media platforms to contend with. However, many artists are still blogging in various ways—on their own websites, on Substack, via email newsletters, and more. In this episode, I share my own experience and discuss things to consider when choosing your approach, from SEO to community building, personal satisfaction, and fitting it all in. If you have a blog or are thinking of starting one, this episode is a must! Mentioned: IG Post about Blogging Substack Squarespace Flodesk Pinterest Laura's Blog Laura's Vlog Laura's Podcast Laura's Newsletter Sign-Up

This week, we're answering a listener question about how to transition from your sketchbook to a canvas or alternative substrate. This topic is perfectly timed, as I've been in a sketchbook phase myself and am beginning to take the leap out. Join Richie and me as we discuss signs that you're ready, practical strategies to make the transition easier, ideas for setting up your space, and the importance of respecting cycles and revisiting sketchbooks as needed. It's an informative conversation about how to grow and develop your work. Mentioned: ⁠The Creative Act by Rick Rubin⁠ Episode 163: Embracing Artistic Exploration Without Needing To Know “The Why” Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more! Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart⁠