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On the show
Recent episodes
215: The 7 Figure Illustration Business
Sep 12, 2025
Unknown duration
214: Elevate Your Business Meditation
Sep 7, 2025
Unknown duration
213: A Special Presentation
Sep 4, 2025
Unknown duration
212: A heart-opening, tear-soaked adventure
Sep 1, 2025
Unknown duration
205. How to Sell from the Heart and Make Millions
Oct 14, 2024
Unknown duration
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 9/12/25 | 215: The 7 Figure Illustration Business | Meet my brilliant and magical friend Katie Chappell.She's an illustrator who has created a 7 figure creative business... completely obliterating the Starving Artist Myth.Learn how she got started and kept going and growing.You'll also discover:why Katie and I like to discuss bowel movements in escalatorswhere I rank in her friendship scaleand other things that have nothing to do with me.You can find Katie's cool shiz here:https://www.instagram.com/katiedrawshttps://www.katiechappell.com/https://www.thegoodshipillustration.com/ | — | ||||||
| 9/7/25 | 214: Elevate Your Business Meditation | A profound meditation I taught clients to help them connect with the spirit of their business & find out what their next right steps are... | — | ||||||
| 9/4/25 | 213: A Special Presentation | Palms and back sweaty, I offer you one of my most vulnerable shares yet. My keynote speech at the 2025 Ausmumpreneur National Conference.What if your business isn’t just a hustle… but the greatest spiritual quest of your life? 🌈✨This talk is my heart cracked wide open — the mistakes, the miracles, the burnout + the re-enchantment.👉 Come watch. The best is yet to come. | — | ||||||
| 9/1/25 | 212: A heart-opening, tear-soaked adventure | My journey speaking at Ausmumpreneur National Conference... and all the tears shed along the way. | — | ||||||
| 10/14/24 | 205. How to Sell from the Heart and Make Millions | Free workshop from award-winning entrepreneur, Leonie Dawson! Imposter Syndrome and Systemic Oppression How to overcome imposter syndrome The impact of learning from diverse voices "Mediocre White Man Mentality" Crystal Clear Communication and Making Connections Selling with integrity and heart Building Relationships and Collaborations Selling from the Heart and the Brown Paper Envelope Analogy Importance of Copywriting in Marketing Benefits of Brilliant Biz and Life Academy Having a Global Audience and Implementing Learning The importance of implementing what is learned Building Supportive Relationships in Leonie's Community | — | ||||||
| 8/24/24 | 202. Ask Leonie Anything! | Q&A With A Self-Made Multi-Millionaire Creative! Here are the links mentioned: https://tinyurl.com/inspirationleonie - freebie library sign up https://ldi-academy.s3.us-west-2.amazonaws.com/homeschooling/Homeschooling+-+Leonie+Dawson.pdf - homeschooling ebook (now also in freebie library) https://leoniedawson.com/notes-on-becoming-a-homeschooling-mama/ https://leoniedawson.com/how-do-i-homeschool-run-businesses-at-the-same-time/ https://leoniedawson.com/corona-homeschooling/ https://leoniedawson.com/how-i-record-keep-for-homeschooling/ | — | ||||||
| 8/21/24 | 201. How I've sold over $12 Million in E-Courses | Treasures, My darlin’ co-host Madi Beaufort is off gallivanting in the US, living her best life, and I’m over here missing her like crazy! But fear not, my loves, because I’ve got something super special for you! 🌟 I’m spilling the tea on how I sold over $12 million in e-courses!!! Yep, you heard that right! And I did it all while working just 10 hours a week and being present with my beautiful kiddos. This is for all you gorgeous souls dreaming of creating a multi-million dollar biz that fits around your life, not the other way around! I’m sharing: 🤑how I’ve sold $12 million in e-course and how you can too! 💥the power of e-courses to increase profit in your biz 💗how creating a vibrant community is key to happy customers! 🏆success tips for creating your first life-changing e-course 🕵️ why showcasing benefits and building trust is your golden ticket to success. 🍫 the importance of sharing your brownies (because who doesn’t need brownies??) 🦄 a sneak peek into the Academy’s treasure trove of tools, courses, experts, and more to uplevel your biz and life Watch, listen, or read along here: https://leoniedawson.com/12-million-in-ecourses | — | ||||||
| 8/13/24 | 199. How to grow your biz even during economic downturns | My love doves, In a world where the economy feels like it's riding a unicycle on a tightrope, knowing how to grow your biz during economic downturns is more important than ever! Let's face it, these times are unpredictable, but that doesn't mean your business has to suffer! You get to thrive, even when things look uncertain. That's why my right-hand girl and favorite goblin assistant, Zita, and I are diving into: How To Grow Your Biz Even During Economic Downturns! Preview: Leonie's Strategies for Navigating Economic Downturns How to Embrace Resilience and Opportunity Leveraging Ancestral Wisdom to Navigate Economic Downturns Leonie's Strategies for Financial Improvement Leonie's Strategies for Reducing Expenses and Increasing Income Glorious Opportunities and Strategies for Business Growth How to Maximize Business Profitability and Growth Strategies Exploring Side Hustle Ideas and Business Marketing Strategies Sharing Success and Inspiring Others A Sneak Peak at Academy Programs Academy Membership Benefits and Workshops Guest Expert Workshops and Academy Offerings Gratitude and Sharing Excitement Watch, Listen, or read the full episode here: https://leoniedawson.com/biz-growth-during-economic-downturns | — | ||||||
| 7/29/24 | 198. Hippos, Hugs, & 2024 Goals | Gorgeous friends! Holy fuck! Can you believe we’re halfway through 2024?! Before you know it, we’ll all be running around in ridiculously genius Halloween costumes (I’m considering a Bridgerton-inspired look……or, maybe a flamingo. DECISIONS, DECISIONS!!!). You won’t have to wait that long to see a ridiculously genius getup from me. I just released a NEW podcast episode today! YAY! Of course, I HAD to sport a ginormous rainbow squid hat. Me and my delectable strawberry-hat wearing co-host, Madi Beaufort chatted it up about our fabulous 2024 GOALS!!! We dive into some of our favorite stories and projects and I spill the beans about my plans for the rest of this year: Workplace personality and fun activities Leonie's time as a government employee and the birth of a unique newsletter. Hugging competitions and why personality is everything in a team. Caring for a high-needs dog and surviving a tough year. Why Leonie swear by Pilates over yoga due to hypermobility. Aiming for $1.5 million revenue while balancing family life. Business goals, personal priorities, and creating an academy for entrepreneurs Academy Goodies -- Over 100 workshops and a digital co-working space for entrepreneurs. Therapy and coaching preferences for personal growth and business expansion. Leonie's for kinesiology and intuitive healing for neurodivergent minds. Travel plans, personal growth, and funny stories. Sending a package to Halle Berry Leonie's big girl goal to take a holiday more than 30 minutes from home this year. Wildlife facts and experiences. Fascinating facts about hippos. Watch, listen, or read this fun episode HERE. | — | ||||||
| 7/26/24 | 197: A Personal Sharing | Diary-style. Just you and me. What I'm thinking and feeling... and what might be next for us. | — | ||||||
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| 6/14/24 | 196. Business Success for Neurodivergents | Hey possum blossums, I’m absolutely buzzing with excitement to share the latest episode of Leonie Dawson Refuses to Be Categorised podcast with you! This one is especially close to my heart as I dive deep into what it’s like to navigate the world of business with a neurodivergent brain. Yes, we're talking all things ADHD and autism, and how they can be both a challenge and a superpower in biz & life. Of course I'm joined by my darling co-host, Madi Beaufort. Grab you headphones, babes. This episode is NOT for kiddo ears!And **TRIGGER WARNING: If you've got alien phobia (like me and Madi), tentacle phobia, or you're not interested in hearing about outerworldly sex toys, skip ahead to minute 7!!! In the rest of this episode, we chat about: 🧠 How to get work done when you're constantly distracted by things🧩 My ADHD and autism diagnosis journey🚗 What it means to have "Ferrari Brain"🏗️ Creating structures & systems that work for my neurodivergent life.🐉 Making friends with a water dragon😭 Madi making me cry at Scorpiofest We kick it off in true ADHD fashion with a wild side quest into (GAG! BARF!!!!🤮) alien talk. Tune in now and let’s refuse to be categorised together! 🌈🎧✨ Read, listen, and watch here: https://leoniedawson.com/business-success-for-neurodivergents | — | ||||||
| 5/24/24 | 194. Q&A Fun with Leonie Dawson & Madi Beaufort | Possum blossoms, We have a fun Q&A episode of Leonie Refuses to Be Categorised Podcast today! Yay! My goddess co-host & mate Madi Beaufort brought a brilliant list of questions for me to answer. This called for a fancy glass of kombucha (smoothies are SO first episode 🙄!) Questions we covered: 📚 What are the 4 most influential books you’ve ever read? 😬 How do you get past the fear that holds so many back from reaching their biz and life dreams? 🦄 What is your most memorable business moment? (Spoiler alert: it involves a cuddle puddle) ✈️ Where do you see yourself in 10 years from now? and MORE! https://leoniedawson.com/qa-fun | — | ||||||
| 4/22/24 | 193. How Leonie's Million Dollar Business Began | Today, me and my darlingest co-host Madi Beaufort kicked off the episode with a very very professional jam sesh (Madi got the moves!💃). We don’t miss a beat delving deep into my early years as a creative entrepreneur. If you’re a hottie who dreams of having a wildly successful creative business but you’re afraid to take action, this episode is for YOU! How I built a successful business while being a new mum. Trying out new shit. (belly dancing, women's retreats, and more) Working with a large team is not for me. Struggles with postpartum depression. How I was determined to be a successful, rich artist hottie and what it took to get there Growing up and setting boundaries with my family. I can’t wait to share with you! And for the love of all things Taylor Swift, let me know what you think in the comments!!! Grab my FREE workshop Cash Crunch here. Watch, listen or read this podcast episode here. ENJOY!!!! Big love, Leonie | — | ||||||
| 11/26/23 | 181. Q&A: Creating eCourses, Marketing, & Publishing Workbooks | It's that time again!!! Me & my delightful part time assistant/full time troll Zita answered some of your burning questions about creating eCourses, marketing & publishing workbooks! Some of the topics we covered: 🦄 Market research & intuition in business decisions 📚 Self publishing vs. publishing (and the major mistakes we made) ⚖️ Balancing creativity and business 📹 Tips for starting a YouTube channel 💖 Prioritising & finishing projects and more! Read the companion blog post and watch the video here! | — | ||||||
| 11/21/23 | 180. Q&A: Productivity, Routines & Building Memberships | Me & my delightful part time assistant/full time troll Zita answered some of your burning questions about productivity, work routines, membership building, and delegation! Some of the questions we answered: ⏰ How do you make decisions on what tasks to work on and when to stop working on them? 🏠 How do you stay focused on tasks as a work-from-home entrepreneur? ➡️ What activities should I focus on to start selling and move my business forward? 🌟 What are your top three tips for building a membership? 💌 How did you build such a huge email list? and more! Read the companion blog post and watch the video here! | — | ||||||
| 11/14/23 | 179: 5 Business Changes We've Made This Year | Me & my wonderful part time assistant/full time troll Zita had a spontaneous livestream to share about five changes we've made this year in business that have been really helpful. We talked about: ➡️ our new weekly ritual which has been hugely helpful 💲 why I'm changing my prices 👯♀️ how our team is changing and growing 📚 coaching and training that has helped us 🚨 why my staff had to stage an intervention on me and more! Read the companion blog post and watch the video here! | — | ||||||
| 7/13/23 | 169: Why I No Longer Share My Family Publicly | I used to share photos and stories about my husband and kids online. Why don't I do it anymore? Deets inside! www.leoniedawson.com/podcast | — | ||||||
| 8/1/22 | 147. Ask Leonie Anything: Tech Questions! | I sit down with my assistant Zita and we answer some delightful listener questions all about the tech, tools & software I use! For more info, head to the companion blog post here and my tools page here. Check out The Quirky Cup Collective for the cutest dang mugs (and more!) you ever did see! Make sure you also have a squizz at Ollie the Chihuahua and his dad Bilvy! Project 10%! | — | ||||||
| 2/23/22 | 137: Leonie Answers Your Business & Marketing Questions! | Leonie's joined by her bestie Tam to answer your business, marketing and quitting social media questions! Planning Out the Week [3:45] Work Schedule and Activities [7:19] Building a Community and Business from Scratch [10:09] Working 10 Hours a Week Without Social Media [13:28] Strategies for Marketing Without Social Media [16:49] Dealing with Negative Feedback and Critics [24:29] Delegating Tasks and Managing Assistants [28:30] Marketing Tips for New Online Business Owners [28:35] Delegating Tasks to Assistants [28:47] Importance of Marketing for Business Growth [35:50] The Role of Social Media in Business Growth [39:33] Building a Community of Raving Fans [44:47] Personal Connection and Support [51:12] Want the transcript & show notes? Head to: www.leoniedawson.com/podcast Care to watch? Catch a glimpse on the blog: https://leoniedawson.com/marketingqs/ You can enrol in Leonie's uber-popular workshop Marketing Without Social Media and join thousands of other students who have ditched social media for the better! Tamara Protassow is a non-fiction writing coach who specialises in developing books with purpose-driven writers. Tamara has developed and edited books with over 50 authors, including Denise Duffield Thomas, Leonie Dawson and Lisa Lister, and has edited both freelance for self-published authors, as well as for Hay House UK. Tam also runs the brilliant Book.Write.Now course, which is your community, accountability, knowledge bank + support system all in one! Join the monthly membership + uplevel your writing commitment + success. | — | ||||||
| 9/24/20 | 039: How I Became A Best-Selling Author | Today I want to talk about I've sold over $1million in books How my books have been used by over 400'00 people My journey of becoming an author AND!!!! This episode is recorded in my studio! With a proper microphone! Aren't you all just so spoilt? Make sure you check out https://leoniedawson.com/book | — | ||||||
| 8/19/20 | 035: Why You Need To Set Goals | I have been talking about goals and the importance of goal setting for approximately a billion fucking years… Let’s talk about: the fact that 80% of peeps don’t set goals (WTF?!) 16% think of their goals but don’t write them down 3% of people think of goals AND write them down only 1 fucking percent of people think of their goals, write them down and revisit them more than once Guess which group were the higher achievers? Hot tip: the 1% Don’t forget you can use tools to help create and set goals! If you haven’t already, make sure you check out the Goals Planners! I made them to serve myself as I transitioned into motherhood. I knew I needed to set some goals to get through that year, but there was nothing on the market back then. I love rainbows, and colour and glorious joy… So I CREATED it. Now they’ve been used over 400’000 people WORLD. WIDE. Fucking mind boggling. So if you’re a Goal Getter already, I wanna hear about the biggest blessings and miracles because of the workbooks! It’s never too late to get started on the workbooks, or your goals! | — | ||||||
| 8/16/20 | 034: My Retire At 45 Plan | Today I’m talking about my “retire at 45” plan! It’s important to note before we get started that I am ridiculously privileged to be able to have a plan like this. I talk about: My fears as a child and how that impacted my money mindset as an adult My family’s “advice” How I chose to learn about making and saving money Changing my money destiny The Deep Dive: Continue my business so that it’s running at a high level of profit with a small team The investment we’ve chosen for our family and why Will I actually retire at 45? Philanthropy goals In this episode I mention: Money, Manifesting + Multiple Streams of Income | — | ||||||
| 8/12/20 | 033: How To Write A Best-Selling Book | How to write a best selling book!!!! Yes! It’s totally possible! Buckle in! Write your book – this can be done super fast! Consider what you’re gonna name it – hint/rant: do NOT make it over-flowery Self publish or publishing deal? Decisions, decisions! Your book neeeeeds to be in the world. It’s time for people to hear your story! In this episode I mention: 40 Days to Finish Your Book | — | ||||||
| 8/9/20 | 032: Leonie's Favourite TV Shows | Today; something a little bit different… I want to talk about my favourite TV shows for no reason at all other than I love a fucking good TV show hohoho. Join me, as I sip on my favourite Kombucha (Raspberry Lemonade)! TV shows; let’s go! Miranda Gavin and Stacey Last One Laughing Schitt’s Creek Farmer Wants A Wife Marvellous Mrs Maisel Doc Martin New Girl | — | ||||||
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