The Meaningful Marketing Podcast with Chantal Gerardy
by Chantal Gerardy
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Est. listeners per new episode within ~30 days
10,001 - 25,000 - Monthly Reach
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25,001 - 75,000 - Active Followers
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5,001 - 15,000
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On the show
Recent episodes
EP74: What Business Coaches & Marketers Agree (But Most Ignore) On with Simon Boler
May 1, 2026
30m 36s
EP73: Package and Sell High Ticket Offers with Confidence and Integrity with Samantha Brunskill
Apr 17, 2026
31m 28s
EP72: Heavily AI-Written Website Copy Is Killing Conversions with Brendan and Coral of Alchemy Digital Co
Apr 3, 2026
32m 08s
EP71: Stop Desperate Selling: How Your Relationship with Sales Is Losing You Clients with Christine Corcoran
Mar 20, 2026
36m 40s
EP70: From Reels to Revenue: The Instagram Growth Strategy That Converts with Dan O’Sullivan
Mar 6, 2026
35m 38s
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 5/1/26 |  EP74: What Business Coaches & Marketers Agree (But Most Ignore) On with Simon Boler | Think you need a business coach… or a marketing strategist?Most business owners are asking the wrong question.In this episode of The Meaningful Marketing Podcast, international award-winning marketing strategist Chantal Gerardy sits down with business coach Simon Boler to unpack what’s actually happening inside businesses that feel busy, stretched, and stuck.This isn’t a debate.It’s a real conversation between two experts working in different parts of business, exploring where things break down, what gets missed, and why so many businesses struggle to grow even when they’re doing “all the right things.”Because before you focus on more marketing, more leads, or more growth… there are fundamentals that can’t be ignored.Throughout the episode, Chantal and Simon use a real-world trades business example to bring this to life, showing how missed systems, poor follow-up, and scaling too quickly can lead to overwhelm, lost revenue, and unnecessary pressure.Chantal unpacks:The difference between a business coach and a marketing strategist (and where they overlap)The core fundamentals every business needs before focusing on growthWhy many business owners scale in the wrong orderWhat happens when you hire, advertise, or push for growth too earlyHow systems, structure, and communication drive resultsWhy accountability is often the missing link between knowing and doingChantal also shares her perspective from inside real client businesses, highlighting what she sees when marketing is layered on top of weak foundations.👉 Because when the foundations aren’t right, growth doesn’t fix the problem, it exposes it.If your business feels busy but not moving forward, this episode will help you see what might actually be getting in the way.Connect with Simon Boler on Linkedin: https://www.linkedin.com/in/simonboler/ Ready to Make Your Marketing Meaningful?If you’re ready to combine strategy with self-awareness and build a business that feels aligned and profitable, here’s your next step:📥 Download your FREE Marketing Guide 👉 https://chantalgerardy.com.au/free-downloads/🎧 Listen to more episodes 👉 http://themeaningfulmarketingpodcast.com/🌐 Work with Chantal 👉 http://onlinebusinessmarketing.com.au/If you’re ready to stop guessing and start building a marketing system that actually converts, Chantal shares practical strategies to help you manage, monetize, and market your business with clarity. | 30m 36s | ||||||
| 4/17/26 |  EP73: Package and Sell High Ticket Offers with Confidence and Integrity with Samantha Brunskill | If your high ticket offer is not selling, it does not always mean your marketing is broken.Often, the real issue is the way the offer has been packaged, positioned, and communicated. You can have the skills, the results, and the value, but if your offer is unclear, underpriced, poorly framed, or not backed by real conviction, it becomes much harder for the right people to say yes.In this episode, international award-winning marketing strategist and host Chantal Gerardy explores what really stops premium offers from selling and why better messaging alone is not always the answer. She unpacks the connection between offer clarity, confidence, buyer trust, and the mindset required to sell at a higher level without feeling pushy, inauthentic, or unsure.She is joined by Samantha, who built a multi eight figure brand in just a few years and now helps entrepreneurs package and sell premium $25K to $100K offers with confidence and integrity.If you have ever felt like your offer should be attracting more premium clients, but it is not landing the way you hoped, this episode will help you see where the disconnect is and what needs to shift.Chantal unpacks:Why people are not buying your offer, even when your marketing is getting attentionHow to package a high ticket offer so it feels valuable, clear, and compellingThe mindset patterns that stop business owners from confidently selling premium offersWhy conviction, certainty, and positioning matter more than simply lowering your priceWhat helps high value clients trust your offer and move toward a yesHow to sell with integrity while still charging what your offer is truly worthReady to Make Your Marketing Meaningful?If you’re ready to stop guessing and start building marketing that actually connects and converts:📥 Download your FREE Marketing Guide 👉 https://chantalgerardy.com.au/free-downloads/🎧 Listen to more episodes 👉 http://themeaningfulmarketingpodcast.com/🌐 Work with Chantal 👉 http://onlinebusinessmarketing.com.au/If this episode resonated, it may be time to look more closely at how your offer is packaged, how clearly it communicates value, and whether your mindset is fully supporting the level you want to sell at.Subscribe to The Meaningful Marketing Podcast for more conversations designed to help you market with more clarity, confidence, and purpose. | 31m 28s | ||||||
| 4/3/26 |  EP72: Heavily AI-Written Website Copy Is Killing Conversions with Brendan and Coral of Alchemy Digital Co | AI is everywhere right now, but that does not mean it is automatically making your marketing better. In this episode of The Meaningful Marketing Podcast, international award-winning marketing strategist Chantal Gerardy unpacks why so much AI-generated copy is starting to sound the same, and how that sameness can weaken your message, water down your point of difference, and hurt conversions. Joined by Brendan and Coral from Alchemy Digital Co, Chantal leads a practical conversation around what businesses need to understand before relying too heavily on AI for their website copy and messaging. Because while AI can absolutely save time, it can also remove the very thing that helps your marketing connect: your voice, your clarity, and your ability to speak to the right person in a way that feels real. With her signature Meaningful Marketing approach, Chantal explores how strategy, positioning, and human insight need to work with AI, not be replaced by it, so your marketing still sounds like you and still converts. Chantal unpacks: Why AI-generated copy often sounds the same (and how to fix it) The biggest mistake businesses make when using AI for websites How to write website copy that actually converts, not just fills space What makes a homepage hook work (and why most don’t) The balance between storytelling, SEO, and conversion Why your website’s job is to qualify and convert, not just “look good” How better messaging leads to better quality leads (not just more leads) Connect with Brendan & Coral – Alchemy Digital CoIf you’d like expert eyes on your website and how it’s performing:🌐 Website: https://alchemydigitalco.com.auThey’re currently offering free website and SEO audits, helping you identify what’s working, what’s not, and where you’re losing conversions.Ready to Make Your Marketing Meaningful?If you’re ready to stop guessing and start building marketing that actually connects and converts:📥 Download your FREE Marketing Guide 👉 https://chantalgerardy.com.au/free-downloads/🎧 Listen to more episodes 👉 http://themeaningfulmarketingpodcast.com/🌐 Work with Chantal 👉 http://onlinebusinessmarketing.com.au/Because meaningful marketing isn’t about doing more.It’s about saying the right thing… to the right person… in a way that actually lands. | 32m 08s | ||||||
| 3/20/26 |  EP71: Stop Desperate Selling: How Your Relationship with Sales Is Losing You Clients with Christine Corcoran | If you’ve ever felt weird about selling, or avoided it altogether, this episode will rewire the way you think about marketing and conversion.In this episode of The Meaningful Marketing Podcast, marketing expert Chantal Gerardy unpacks the psychology behind authentic selling and why your relationship with sales is often the missing link in your marketing results.She’s joined by Christine Corcoran, a sales coach and mindset mentor who helps service-based women move past fear, ditch “bro marketing,” and build real confidence in a sales process that feels aligned and converts.Together, they break down how to shift from pressure and performance to a more intuitive, relationship-first approach, including how to turn DMs into conversations that naturally lead to clients, without sounding salesy.If you’re a business owner (or a VA supporting one), you’ll walk away with practical mindset shifts and simple strategies you can apply immediately.Chantal unpacks:Why fear of sales is hurting your marketing more than you thinkHow authentic, intuitive selling can feel good and still get resultsA simple mindset shift that instantly improves your DM strategyThe role of self-worth, energy, and clarity in converting leadsHow to build real rapport that creates long-term clientsWhat to stop doing immediately if your content isn’t converting👇 Connect with Christine Corcoran🎧 Listen to The Next Level Life Podcast – your bi-weekly boost of mindset tools to take your business to the next level: https://podcasts.apple.com/au/podcast/the-next-level-life-with-christine-corcoran/id1276992872📚 Grab her best-selling book: Turn Impostor Syndrome Into Your Superpower📥 Free Resources:Consistent $10K Month MethodCapacity Calculator for Creatives🌐 Website: christinecorcoran.com.au 📸 Instagram: @christinecorcoran_coach 📘 Facebook: Christine Corcoran Coach 💼 LinkedIn: Christine Corcoran🚀 Want More Meaningful Marketing?📈 Download your FREE Marketing Guide: chantalgerardy.com.au/free-downloads 🎧 Catch more episodes: themeaningfulmarketingpodcast.com 🌐 Smart marketing support that makes sense: onlinebusinessmarketing.com.au | 36m 40s | ||||||
| 3/6/26 |  EP70: From Reels to Revenue: The Instagram Growth Strategy That Converts with Dan O’Sullivan | Feeling frustrated with social media that doesn’t convert? You’re not alone.In this high-energy episode of The Meaningful Marketing Podcast, marketing expert Chantal Gerardy breaks down the difference between ego metrics and income-generating content, and what to focus on if you want leads and sales (not just likes).She’s joined by Dan O’Sullivan, Growth Strategist, who grew his Instagram from 5K to 500K+ without paid ads. Together, they unpack what actually makes short-form Instagram content meaningful: the kind that builds trust, credibility, and conversions, even when you’re not going viral.Dan shares what changed when he stopped chasing views and started building a repeatable short-form system (yes, including the moments when his dog jumps into the shot).This is real talk for anyone who’s over fluff content, overwhelmed by Instagram advice, or tempted to throw money at ads before the foundations are solid.Chantal unpacks:Why hooks only work when you follow them with connection, credibility, and a clear CTAHow to test your content like a pro (and what metrics actually matter)What most people get wrong about going viralWhy consistency beats creativity when it comes to building trustHow to create short-form videos that lead to conversionsThe mindset shift that helped Dan scale, travel, and get real resultsWork with DanSocial & Systems Audit: Book a call with Dan to identify what’s working, what’s leaking opportunity, and what to prioritise next. You’ll leave with clear action steps, whether you work together or not - https://api.leadconnectorhq.com/widget/bookings/dan-osullivan-personal-calendar 📈 Ready to market with confidence? 📥Download your FREE Marketing Guide 👉chantalgerardy.com.au/free-downloads 🎧Catch more episodes 👉themeaningfulmarketingpodcast.com 🌐Marketing support that actually makes sense 👉onlinebusinessmarketing.com.au | 35m 38s | ||||||
| 2/20/26 |  EP69: How Ancestral Trauma Blocks Your Voice, Brand & Sales with Priscilla Nicole | You don’t always have a marketing problem. Sometimes… you have an internal block that’s showing up in your marketing. In this episode of The Meaningful Marketing Podcast, Chantal Gerardy unpacks a deeper layer of business growth, the emotional and energetic patterns that can quietly sabotage your visibility, confidence, pricing, and sales. Because if your nervous system is dysregulated… if you’re still tied to old relationships… or your voice has been suppressed… your marketing can feel inconsistent, forced, or exhausting, no matter how good your strategy is. Joining Chantal is Priscilla O’Sughrue, a trauma-informed practitioner and space holder, who shares how ancestral and generational patterns, unresolved relationship cords, and suppressed self-expression can influence how you show up in business. This isn’t just a “woo” conversation. Chantal brings it back to strategy, showing how internal clarity impacts: confidence on sales calls raising your prices willingness to be visible stronger messaging the energy behind your content In this episode, Chantal unpacks: How ancestral conditioning can block visibility and sales Why suppressed expression impacts brand authority The link between emotional regulation and conversion How unresolved relationship cords drain momentum Why strategy alone isn’t enough (and what to pair it with) How to show up more powerfully in your marketing Connect with Priscilla O’Sughrue If this conversation resonated and you feel called to explore deeper healing work, you can connect with Priscilla here: Instagram: https://www.instagram.com/iamcillaos Facebook: https://www.facebook.com/posughrue Ready to Make Your Marketing Meaningful? If you’re ready to combine strategy with self-awareness and build a business that feels aligned and profitable: 📥 Download your FREE Marketing Guide 👉 https://chantalgerardy.com.au/free-downloads/ 🎧 Catch more episodes 👉 http://themeaningfulmarketingpodcast.com/ 🌐 Marketing support that actually makes sense 👉 http://onlinebusinessmarketing.com.au/ | 40m 04s | ||||||
| 2/6/26 |  EP68: Turn Customer Service Into Your Best Lead Generation Strategy (No Ads Needed) with guest Rachel Gascoine | If you’re constantly chasing new leads but your existing customers aren’t coming back, referring, or leaving reviews… you don’t have a marketing problem.You have a retention + customer experience system problem.In this episode of The Meaningful Marketing Podcast, Chantal Gerardy (marketing strategist) breaks down how to turn great customer service into a repeatable marketing machine, one that drives more referrals, more reviews, and more repeat business without relying on paid ads or “post more” advice.Chantal is joined by Rachel Gascoine from Less Pest More Control, sharing the behind-the-scenes systems that helped a Gold Coast service business grow from zero clients to 400+ reviews, powered by meaningful follow-up, customer trust, and simple automations that keep leads warm and customers coming back.This is not a feel-good chat. It’s a practical roadmap to make your customer experience do the heavy lifting, so your marketing feels easier, more human, and more profitable.In this episode, Chantal unpacks:Why great service isn’t enough (and the missing system that turns it into growth)How to turn repeat customers into consistent leads without extra effortWhat actually drives referrals (hint: it’s not price)The simple follow-up systems: automations, email, reviews, and remindersWhy “community marketing” still outperforms cold traffic for service businessesIf you want your marketing to feel lighter while your results grow, start here. 🔧 Connect with Rachel & Less Pest More Control: 🐜 Website: lesspestcontrol.com.au 💼 LinkedIn: Rachel Gascoine 📈 Ready to market with confidence? 📥Download your FREE Marketing Guide 👉chantalgerardy.com.au/free-downloads 🎧Catch more episodes 👉themeaningfulmarketingpodcast.com 🌐Marketing support that actually makes sense 👉onlinebusinessmarketing.com.au | 42m 22s | ||||||
| 1/23/26 |  EP67: Marketing Without Fear: How to Show Up, Speak Up, and Sell More with Damian Murdoch | Fear might not look like fear in your business… but it’s often the invisible thing slowing your marketing (and your sales) right down.In this powerful episode of The Meaningful Marketing Podcast, marketing strategist Chantal Gerardy breaks down what she sees over and over again with business owners: anxiety, perfectionism, and procrastination quietly sabotaging visibility, consistency, and conversion.Joined by mindset coach Damian Murdoch, Chantal connects the dots between what’s happening in your nervous system and what’s happening in your marketing, so you can stop overthinking and start executing the actions your business actually needs.Damian shares his personal journey from panic attacks that once kept him housebound to now coaching entrepreneurs, athletes, and speakers through high-pressure moments using tools like breathwork and his concept of “scheduled suffering.”This episode isn’t fluffy mindset talk. It’s practical, grounded, and built to help you move.Chantal Unpacks:The sneaky ways fear and anxiety block marketing action (and revenue)How to reset your nervous system so you can handle visibility, pressure, and rejectionWhy mindset is often the missing piece behind low conversions and poor follow-upA simple reframe to quiet imposter syndrome before sales calls and showing up onlineWhat “scheduled suffering” is, and how it builds confidence (and your client list)✅ Learn more about his coaching & retreats: www.worldclassfriend.com 📩 Book Damian to speak or coach your team 📱 Follow him on Instagram: @damianmurdochmindsetcoach 🌿 Explore breathwork events, performance coaching & mindset breakthroughs📈 Ready to market with confidence?📥 Download your FREE Marketing Guide 👉 chantalgerardy.com.au/free-downloads🎧 Catch more episodes 👉 themeaningfulmarketingpodcast.com🌐 Marketing support that actually makes sense 👉 onlinebusinessmarketing.com.au | 40m 04s | ||||||
| 1/9/26 |  EP66: Build Authority Fast: Niche Marketing + Podcasting (with Leah Kapral) | On the Meaningful Marketing Podcast, Chantal Gerardy breaks down what “marketing that’s different” really looks like and why owning your niche, educating people on the why, and building trust through consistent content becomes a compounding growth strategy.She’s joined by Leah Kapral, scientist, nutritionist, and host of The Menopause Revolution Podcast who shares how she’s built a values-led, evidence-based brand in the perimenopause/menopause space, and how podcasting has helped her create community, credibility, and aligned partnerships (without the fluff).Chantal unpacks:· How to niche down with a clear point of difference (and why “science + soul” builds trust fast)· Why educating your audience on the why increases action and follow-through· How to use a podcast as a marketing asset: authority, relationships, collaborations, and conversion· A practical podcast approach: simple structure, short episodes, repeatable questions, and KPI-style targets· How to source guests naturally (networks, events, referrals, aligned communities)This episode blends real talk and practical strategy for business owners who want to market with meaning, stand out in a crowded space, and use content (like podcasting) to build trust that converts.👉 Visit themenopauserevolution.com.au to get free resources, book a clarity call, or find out how Leah can support your next stage with confidence, not confusion.📈 Want More Meaningful Marketing?📥 Download your FREE Marketing Guide 👉 chantalgerardy.com.au/free-downloads🎧 Catch more episodes 👉 themeaningfulmarketingpodcast.com🌐 Marketing support that actually makes sense 👉 onlinebusinessmarketing.com.au | 31m 09s | ||||||
| 12/26/25 |  EP65: Stop Leaking Sales: Why Your Marketing Isn’t Converting (with Kimberley Priest) | In this episode of the Meaningful Marketing Podcast, Chantal unpacks what many purpose-led business owners miss when conversions dip: it’s not always your offer, it’s your state, your systems, and how you’re showing up to serve.She’s joined by Kimberley Priest (Revived), a sales and performance specialist with a background in sales leadership and space design, to explore the link between mindset, environment, and sales results, plus the simple sales principles that make your marketing work harder.Chantal breaks down:Why your emotional state impacts conversions (and how to reset it fast)The difference between marketing and sales, and how they must work together as you scaleHow to sell through service, benefits, and empathy (not features and pressure)The sales “formula” that helps leads feel safe, seen, and ready to buyWhy clunky payment and booking processes quietly kill conversionsHow systems, trust, and consistency create more freedom and better resultsFollow Kimberley on Instagram at @kimberleyjanepriest for more behind-the-scenes on happiness, performance, and high-converting environments. 📈 Want More Meaningful Marketing?📥 Download your FREE Marketing Guide 👉 chantalgerardy.com.au/free-downloads🎧 Catch more episodes 👉 themeaningfulmarketingpodcast.com🌐 Marketing support that actually makes sense 👉 onlinebusinessmarketing.com.au | 51m 18s | ||||||
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| 12/12/25 |  EP64: From Survivor to Speaker: Using your Story to Drive Your Brand with Andrew Csabi | What happens when the unthinkable becomes your story – and that story becomes the backbone of your brand?In this episode of The Meaningful Marketing Podcast, marketing strategist and host Chantal Gerardy sits down with Bali bombing survivor, speaker and author Andrew Csabi to unpack not just his incredible journey, but the marketing mechanics behind it.Together, they explore how Andrew turned a life-altering trauma into a purpose-led message, a book, and a speaking career and Chantal breaks down exactly why his storytelling works so well in a noisy, sceptical online world.This isn’t just a story of resilience. It’s a practical masterclass in using real, raw experience to build trust, credibility and emotional connection in your marketing, without feeling exploitative, fluffy or fake. If you’re a business owner or marketing VA wondering how to create content that actually lands (and leads to clients), this conversation shows you how to do it with heart and strategy.💡 You’ll Learn:Why emotionally charged stories cut through marketing noise – and how Chantal recommends using them without oversharing or trauma-dumpingHow Andrew uses his book as a strategic business asset – and the simple ways you can turn a book, blog or keynote into ongoing leadsWhat makes a personal story commercially powerful – Chantal breaks down structure, relevance and clear calls to actionHow trauma-informed content can build credibility and trust when handled with care, consent and intentionThe role of purpose in a personal brand that actually converts – and how to align your story with offers, not just inspirationIf you want your marketing to feel more human and more effective, this episode will show you how to use story and vulnerability as a real strategy, not just a nice-to-have.📚 Connect with Andrew Csabi:📖 Order his book: BOM BALI: Life After Death 🔐 AGC Pro-Tec Security: agcprotec.com.auInstagram: https://www.instagram.com/agcpro_tec/Facebook: AGC Pro-Tec: https://www.facebook.com/agcprotect Bom Bali – Life after death https://www.facebook.com/bombalilifeafterdeathLinkedIn: www.linkedin.com/in/andrewcsabi📈 Want More Meaningful Marketing?📥 Download your FREE Marketing Guide 👉 chantalgerardy.com.au/free-downloads🎧 Catch more episodes 👉 themeaningfulmarketingpodcast.com🌐 Marketing support that actually makes sense 👉 onlinebusinessmarketing.com.au | 19m 15s | ||||||
| 11/28/25 |  EP63: Turning Dating Disasters into a Marketable Podcast Brand with Andrew Small | What do dating apps, ghosting, and awkward first coffees have to do with building a podcast brand? Everything, if you know how to turn your personal experiences into content that connects. In this episode of The Meaningful Marketing Podcast, Chantal chats with Andrew Small, host of the Over 40s Dating Podcast: Real and Unfiltered, about how he transformed his real-life dating disasters into a fast-growing, relatable podcast brand, all while juggling work, family, and zero marketing background. Whether you’re a marketing VA helping a client stand out, or a business owner looking to build your own brand, this episode shows you how to turn authenticity into strategy. You’ll Learn: How Andrew found his niche by tapping into real, raw personal stories Why relatability beats perfection in building an audience The marketing power of “passion projects” How to start a content platform with zero tech skills What makes a podcast pitch-worthy for sponsorships 🔗 Resources & Links:🎙️ Follow Andrew’s podcast: Over 40s Dating – Real and Unfiltered on your favourite streaming platforms 🌐 Website coming soon. Follow @over40sdatingpodcast for launch details📈 More from Meaningful Marketing📥 Download your FREE Marketing Guide 👉 chantalgerardy.com.au/free-downloads🎧 Catch more episodes 👉 themeaningfulmarketingpodcast.com🌐 Learn more 👉 onlinebusinessmarketing.com.au | 19m 47s | ||||||
| 11/14/25 |  EP62: What If Your Pain Isn’t the Problem? Mana Shigematsu on Building Strength That Lasts | What if the “fix” isn’t more rest, more stretching, or another short-term treatment… but an entirely different approach to your body and mind? In this episode, physiotherapist and founder of The Ikaika Method Mana Shigematsu shares his powerful story, from a misdiagnosed injury to building a strength-first, soul-led recovery model that challenges everything you think you know about healing.We talk real results, raw branding, and why pain is often the signal, not the root, of what’s really going on.💡 You’ll learn:Why most traditional physio gets it wrong (and what to look for instead)The mindset shift that helps athletes, high performers & chronic pain sufferers healHow Mana uses strength, clarity, and warrior energy to empower his clientsWhat branding looks like when you stop trying to “appeal to everyone”How he’s marketing his business by being fully himself💪 Connect with Mana Shigematsu🌐 theikaikamethod.com.au 📸 Instagram – @theikaikamethod 🎟️ Follow his wellness event series: @empowerfitexperience 🏋️♂️ Personal: @manamatsu📈 More from Meaningful Marketing🎯 Download our FREE Marketing Guide 🎧 Explore Marketing with Chantal and Listen to all episodes 👉 themeaningfulmarketingpodcast.com | 28m 49s | ||||||
| 11/7/25 |  EP61: Bad Photos, Worst First Impressions: Brad Delaney on the Branding Mistakes You Can’t Afford | Still using an old selfie as your profile photo? You might be sending the wrong message — and losing clients before they ever click your link.In this episode, pro photographer Brad Delaney (founder of The Headshot Guys) breaks down why most business owners get branding photography wrong and what to do instead.From head position to facial expression, Brad shares his go-to strategies for creating photos that actually build trust, communicate authority, and convert.💡 You’ll learn:Why bad headshots are killing your credibility (and how to fix them)What your eyes, smile, and jawline are really saying to potential clientsThe five pro tips Brad uses to make anyone look confident on cameraHow to match your photo vibe to your audience — LinkedIn vs Instagram vs websiteWhat most people get wrong about personal branding and self-worth📸 Work with Brad Delaney👉 theheadshotguys.com.au 📱 Find him on social: @theheadshotguys📈 More from Meaningful Marketing🎯 Download our FREE Marketing Guide 🎧 Explore Marketing with Chantal and Listen to all episodes 👉 themeaningfulmarketingpodcast.com | 30m 41s | ||||||
| 10/24/25 |  EP60: Nic Rone on What Happens When You Stop Selling and Start Connecting | Think sales is all about pushing offers and chasing leads? Nic Rone would disagree, and his entire career proves why. From travel agent to political candidate to community connector, Nic shares how relationships, reputation, and real consistency turned his network into his most powerful marketing tool.This episode is a masterclass in how to stop forcing your marketing and start letting connection do the heavy lifting.💡 You’ll hear:How Nic built a travel business without competing on priceWhat most people get wrong about networking (and how to fix it)Why he believes the best marketing is actually boringHis strategy for local events, partnership marketing, and grassroots visibilityWhat political campaigns taught him about social media, branding, and being real online🔗 Connect with Nic Rone & Varsity Lakes Community Limited🌐 Learn more: sportshouse.com.au/vlcl📈 More from Meaningful Marketing🎯 Download our FREE Marketing Guide 🎧 Explore Marketing with Chantal and Listen to all episodes 👉 themeaningfulmarketingpodcast.com | 35m 54s | ||||||
| 10/10/25 |  EP59: No Tie, No Filter: Leigh Martinuzzi on Selling with Soul and Showing Up Real | Is it possible to grow your brand, stay consistent, and still do it your way? Leigh Martinuzzi says yes, and he’s done it over 1,100 times. In this refreshingly honest episode, Leigh shares how podcasting became his soul-satisfying side project, how it shaped his career in real estate, and why showing up unpolished is often what builds the deepest trust. From cold calls to bloopers, growth routines to community movie nights, this one’s packed with real stories and real strategies. 💡 You’ll hear: Why Leigh ditched the “real estate wanker” image (his words!) How his podcast The Hidden Why helped him build confidence & connection What actually works when marketing a local service-based business Why consistency beats complexity every time How to sell without being salesy (even in real estate) 💬 Connect with Leigh Martinuzzi 🎙️ Listen to The Hidden Why Podcast 👉 thehiddenwhy.com 🏡 Looking to buy or sell on the Sunshine Coast? 👉 martinuzzi.com.au 📈 More from Meaningful Marketing 📥 Download our FREE Marketing Guide 🎧 Catch all episodes 👉 themeaningfulmarketingpodcast.com 🌐 Learn more 👉 onlinebusinessmarketing.com.au | 27m 43s | ||||||
| 9/26/25 |  EP58: Katrina Puranik Breaks Down Why “Set and Forget” SEO Is Killing Your Leads | Think your SEO is “done”? Think again. In this punchy and practical episode, Katrina Puranik from Ranking Australia joins Chantal to reveal why “set and forget” SEO is quietly draining your leads, and what to do about it. From hiring VAs and trusting ChatGPT to fixing messy websites and ditching random ad spend, Katrina shares exactly what it takes to rank (and convert) in 2025. You’ll learn: Why most SEO fails and how to fix the foundations first What business owners get wrong when outsourcing SEO to VAs The truth about ChatGPT and cookie-cutter content Why throwing ads at a broken site is a waste of money Simple ways to make your SEO actually work (without losing your mind) 🔍 Book a Free Google Discovery Call with Katrina 👉 rankingAustralia.com.au 🎯 Download our FREE Marketing Guide 🎧 Explore Marketing with Chantal and Listen to all episodes 👉 themeaningfulmarketingpodcast.com | 29m 25s | ||||||
| 9/12/25 |  EP57: Tired of Faking It? Fiona Cullen on Leading With Confidence (Not Ego) | Think you need to “fake it till you make it” in leadership? Think again. Leadership coach and former elite athlete Fiona Cullen joins Chantal to unpack why confidence doesn’t come from pretending, and how real leaders build trust, impact, and influence from the inside out. From corporate culture to identity, mindset, and B2B growth, Fiona shares the behind-the-scenes truth of what it really takes to lead, especially when the stakes are high and the journey is long. In this episode: Why faking confidence is costing you real results How to lead without losing yourself (or your team) Why leadership is unnatural and what to do about it The B2B mistake that’s stalling your sales What elite sport taught Fiona about resilience and repetition How to position yourself as a leader on LinkedIn (the smart way) 💼 Connect with Fiona Cullen 🚀 Explore leadership programs + download your free guide 👉 www.performastery.com.au 📲 Follow Fiona on LinkedIn 👉 linkedin.com/in/fiona-cullen (link provided if available; otherwise, user may add) 🎯 More from Meaningful Marketing 📥 Download the FREE Marketing Guide 🎧 Catch more episodes 👉 themeaningfulmarketingpodcast.com 🌐 Work with Chantal 👉 onlinebusinessmarketing.com.au | 39m 33s | ||||||
| 8/29/25 |  EP56: Grant funding in Australia: Kim Yabsley on Playing the Long Game (With Free Money) | Ever wonder if you could grow smarter and faster without draining your bank account? In this episode of Meaningful Marketing, host Chantal Gerardy dives into the world of government funding with small business strategist Kim Yabsley from Growology. Kim doesn’t just chase grants, she transforms them into high-impact growth strategies. Together, you’ll discover how leveraging funding can be ethical, powerful, and downright game-changing—and definitely not a boring bureaucracy. 🎧 What You’ll Hear: Why free money isn’t magic, but a growth tactic How to use grants as a client-acquisition superpower, one strategy Kim walks every business through The real talk on success rates (hint: only 17%—unless you go strategic) Stitch the story: aligning your business goals with government priorities Bonus tips: wage-reimbursement grants, R&D for health or tech, council creativity funds, and more 🔗 Learn More from Kim Yabsley & Growology: Visit Growology.com.au to explore Kim’s grant strategy services, success stories, and offerings: growology.com.au Join the Grow With Grants Academy for monthly tools, templates, expert workshops, and support for business owners: growology.com.au/academy Download the Ultimate Grants Guide to see current, open grants across Australia and learn how to prepare for them: Get the guide Follow Kim on Instagram for clever tips, behind-the-scenes updates, and quick grant wins: @grantsbygrowology 🎯 Meaningful Marketing Resources for You: Download our FREE Marketing Guide to simplify your strategy and get results: chantalgerardy.com.au/free-downloads Listen to more episodes of the podcast here: themeaningfulmarketingpodcast.com Visit our main website for marketing support and services: onlinebusinessmarketing.com.au | 20m 55s | ||||||
| 8/15/25 |  EP55: Regulate to Resonate: Trey Williams on How Finding Your Song Transforms Confidence, Content & Conversions | What if the biggest block in your marketing wasn’t a strategy but your nervous system? In this powerful episode of Meaningful Marketing, host Chantal Gerardy sits down with transformational breathwork coach Trey Williams to explore how conscious breathing, somatics, and emotional regulation can unlock your creativity, clarity, and business momentum. Whether you're a purpose-driven entrepreneur or a high-achieving founder feeling burnt out, this conversation unpacks how regulating your inner world changes everything about how you show up in business, from your content to your confidence. In this episode, you'll learn: Why breathwork works when journaling, therapy, and mindset alone don’t The link between your nervous system and the results you attract How unresolved trauma shows up in your branding and decision-making What it means to “find your song” and let it lead your marketing Trey’s method for building nervous system capacity (aka the real key to sustainable business growth) 🎁 Free Calm Kit – A beautiful gift to support nervous system regulation and emotional reset: https://www.treywilliams.com.au/thecalmkit 🌬️ Breathwork Facilitator & Abundance Coach Training (August) – A powerful opportunity to become a certified breathwork coach: https://www.treywilliams.com.au/breath-coach-tt-aug-immersion-2025 📱 Follow Trey on Instagram: @treygwilliams 📘 Download the FREE Marketing Guide from Chantal: https://chantalgerardy.com.au/free-downloads/ 🎧 More episodes: The Meaningful Marketing Podcast 🌐 Visit: onlinebusinessmarketing.com.au | 32m 02s | ||||||
| 8/1/25 |  EP54: From Overlooked to Award-Winning: Lauren Clement Reveals the Secret to Getting Clients | What if your next client trusted you before you even spoke to them? In this episode of Meaningful Marketing, host Chantal Gerardy is joined by personal branding and awards strategist Lauren Clement of The Audacious Agency, who shares how entrepreneurs can use credibility, visibility, and the right kind of awards to go from overlooked to in-demand. Whether you’ve been burned by vanity metrics or feel stuck trying to prove your worth, Lauren’s approach will help you build recognition that moves the needle, not just decorates your website. Inside this episode: How trust is the new currency in business and how to earn it The difference between ego-boosting awards and credibility-building ones Lauren’s method for choosing award categories that match your message Why award applications are a goldmine for content, clarity, and confidence What to know before stepping onto the stage and how to leverage the win 🎯 Follow Lauren on Instagram: @lauren_clemett 📘 Explore Lauren’s work: The Audacious Agency 📥 Download your FREE Marketing Guide: chantalgerardy.com.au/free-downloads 🎧 More episodes: The Meaningful Marketing Podcast �� Learn more: onlinebusinessmarketing.com.au | 34m 17s | ||||||
| 7/18/25 |  EP53: From Enquiry to Sale (on Autopilot): Ryan Langford’s Bot Blueprint for Online Customer Service | What if your website had a team member that never clocked off, never missed a message, and actually knew your business better than your staff? In this episode, Chantal Gerardy chats with Ryan Langford, founder of SmartChat AI, about how he built a customer service solution that’s shaking up the way small businesses communicate, convert, and scale.Tune in to discover:· The real reason Ryan created SmartChat AI (and how it saved his sanity)· Why AI bots are no longer optional for modern businesses· How SmartChat handles customer questions better than humans· Common mistakes people make with AI (and how to avoid them)· What every Aussie business owner should know before dismissing AI tools💡 Whether you're AI-curious or all-in, this episode will get you thinking about your tech stack differently.👉 Visit smartchatai.io to explore Ryan’s platform, now with a FREE plan! | 19m 27s | ||||||
| 7/4/25 |  EP52: Stop the Scroll: 21 Content Ideas to Build Connection & Sales | Struggling to get your content noticed, let alone converting? You’re not alone. In this episode of the Meaningful Marketing Podcast, Chantal Gerardy unpacks how to cut through the noise with content that not only educates and engages, but actually sells – without feeling salesy.Whether you’re a business owner or marketing manager, this episode will help you show up with clarity, credibility, and connection.What You’ll Learn:How to use hooks, empathy, and storytelling to build trust onlineThe 4-step structure to create high-impact, scroll-stopping contentWhy most posts fail – and how to fix them with a simple CTA shiftThe 21 content ideas that help you convert without overwhelmHow to balance your hero story, credibility, and call to action for results📥 Download the free 21 Content Ideas Framework at onlinebusinessmarketing.com.au 🔔 Subscribe now for practical marketing tips mixed with motivation – every episode.Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/ Listen here: http://themeaningfulmarketingpodcast.com/ Website: http://onlinebusinessmarketing.com.au/ | 13m 21s | ||||||
| 6/20/25 |  EP51: Soul-Led Success - Kailah Lee’s Strategy For Going from Breakdown to Breakthrough | What if the reason your strategy isn’t working… is because it was never about the strategy?In this soul-stirring episode of the Meaningful Marketing Podcast, host Chantal Gerardy sits down with intuitive business mentor Kailah Lee to explore what really creates success in life and business — and why hustle isn’t it. From dismantling her entire life to rebuilding it from the inside out, Kailah shares how alignment, energy, and self-trust became her true growth strategy.Whether you're feeling stuck, misaligned, or simply craving deeper purpose, this conversation is a powerful reminder: your highest potential already lives within you.🌿 In This Episode, We Cover:The moment Kailah realised strategy wasn’t the answerHow self-worth, energy and shadow work shape your resultsWhat “soul alignment” really looks like in businessThe fear of success — and how to move through itWhy aligned action creates quantum growth🔗 Connect with Kailah Lee✨ Work with Kailah → https://www.kailahlee.co/work-with-me 📧 Email her at: hello@kailahlee.coDownload our FREE Guide here: https://chantalgerardy.com.au/free-downloads/ Listen here: http://themeaningfulmarketingpodcast.com/ Website: http://onlinebusinessmarketing.com.au/ | 29m 48s | ||||||
| 6/6/25 |  EP50: Your Dating Profile Is a Pitch – Belinda Love (The Bachelor) on Why Clarity Attracts | What if finding love was less about swiping and more about strategy? In this episode of The Meaningful Marketing Podcast, Chantal Gerardy sits down with dating coach, author, and former Bachelor contestant Belinda Love to unpack how online dating is really just personal branding in disguise.Whether you're building a business or a Bumble profile, it all comes down to one thing: marketing yourself with authenticity.🔑 In this episode, you'll learn:Why filters and fake fronts are sabotaging your dating lifeHow your online profile is your personal sales pageBelinda’s “Nutella Theory” for handling rejectionThe 3 pillars to attract real love (hint: it starts with you)What marketing and dating really have in common💖 Ready to Make Your Profile Pop?✨ Grab a Free Dating Profile Audit 👉 Click here for your free audit💼 Upgrade Your Love Life with Belinda’s Full Profile Package 👉 The 6 Steps to a Killer Online Dating Experience📲 Connect with Belinda LoveInstagram: @belindaloveoracleFacebook: Belinda Love CoachTikTok: @belindalove_coachYouTube: Belinda Love CoachDownload our FREE Guide here: https://chantalgerardy.com.au/free-downloads/ Listen here: http://themeaningfulmarketingpodcast.com/ Website: http://onlinebusinessmarketing.com.au/ | 21m 35s | ||||||
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