
The Power Of Knowing Your Worth
From The Playbook With David Meltzer by David Meltzer, Entrepreneur.com
April 19, 2026 · 17 min
About this episode
Cindy Eckert shares her entrepreneurial journey and insights on knowing your worth in business.
In today’s episode, I sit down with Cindy Eckert, an entrepreneur whose journey redefines what it means to know your worth. From turning down a $900 million offer to ultimately closing a billion-dollar exit, Cindy shares how she separated perceived value from true bottom line. We talk about structuring deals the right way, how she regained her company for $1, and the lessons learned from that process. Cindy also opens up about building a company in women’s health, pushing through skepticism, and shifting from proving yourself to creating real impact that changes lives.
People in this episode
Host: David Meltzer
Guest: Cindy Eckert
Topics covered
- knowing your worth
- entrepreneurship
- women's health
- business deals
- company valuation
Keywords
- Cindy Eckert
- business deals
- women's health
- company valuation
- entrepreneurship
Mentioned in this episode
Organizations: Entrepreneur.com
More episodes of The Playbook With David Meltzer
- The New Luxury Is Longevity · June 12, 2026 · 24 min
- Finding Growth Through Change · June 11, 2026 · 25 min
- The Hidden Law of Long-Term Success · June 10, 2026 · 29 min
- The Power of Persistence · June 9, 2026 · 29 min
- How Great Characters Find Their Voice · June 8, 2026 · 17 min
- The God Sized Hole Success Couldn’t Fill · June 7, 2026 · 43 min
Explore listener stats, chart rankings, contacts and more on the The Playbook With David Meltzer podcast page.