
Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Est. Listeners
Insufficient chart data. Estimates will improve as the show charts.
- Per-Episode Audience
Est. listeners per new episode within ~30 days
N/A🎙 Daily cadence·57 episodes·Last published 1mo ago - Monthly Reach
Unique listeners across all episodes (30 days)
N/A - Active Followers
Loyal subscribers who consistently listen
N/A
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 11 epsHosts
Recent guests
Recent episodes
Episode 18. Theresa Hegel
May 25, 2026
43m 26s
Episode 17. Jessica DeCola from Blooming Color
Apr 13, 2026
46m 04s
Ep. 16 Mark Stephenson, The Spark Organisation
Apr 7, 2026
50m 32s
Episode 15. Chris Edwards from CVI Group
Mar 30, 2026
48m 49s
Episode 14. Debbie McKeegan from Texintel
Mar 23, 2026
39m 00s
Social Links & Contact
Official channels & resources
Official Website
Login
RSS Feed
Login
| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 5/25/26 | ![]() Episode 18. Theresa Hegel✨ | sustainabilityprint and promo convergence+3 | Theresa Hegel | Advertising Specialty InstitutePromo for the Planet+1 | OhioPennsylvania | sustainabilityprint+5 | — | 43m 26s | |
| 4/13/26 | Episode 17. Jessica DeCola from Blooming Color✨ | career transitioncompany culture+4 | Jessica DeCola | Blooming ColorGPA+1 | — | Blooming ColorGPA+5 | — | 46m 04s | |
| 4/7/26 | Ep. 16 Mark Stephenson, The Spark Organisation✨ | print industryinkjet technology+3 | Mark Stephenson | Apple MacsThe Spark Organisation+1 | — | print industryinkjet technology+4 | — | 50m 32s | |
| 3/30/26 | Episode 15. Chris Edwards from CVI Group✨ | mindsettraining+3 | Chris Edwards | CVI GroupCVI Training Centre | — | CVI GroupCVI Training Centre+5 | — | 48m 49s | |
| 3/23/26 | Episode 14. Debbie McKeegan from Texintel✨ | textile industrydigital printing+4 | Debbie McKeegan | Texintel | UK | textile printingdigital technology+4 | — | 39m 00s | |
| 3/16/26 | 13. Simon Wheeler from Stylo✨ | print industryvulnerability in business+3 | Simon Wheeler | Fespa UKpoem | — | print industryvulnerability+3 | — | 45m 46s | |
| 3/14/26 | Episode 11. Bob Raus & Chris Minn✨ | communitycollaboration+5 | Chris MinnBob Raus | DscoopAutomation Club+1 | — | Dscoophackathon+5 | — | 38m 22s | |
| 3/9/26 | Season 2. Episode 12. Fiona Robinson from Print.com✨ | print industryentrepreneurship+3 | Fiona Robinson | print.comprinting.com | UKEurope | print.comFiona Robinson+5 | — | 40m 56s | |
| 3/2/26 | Episode 10. Peter Van Teeseling & Chris Hyde of Dscoop✨ | community engagementdigital print industry+4 | Peter Van TeeselingChris Hyde | DscoopHP | — | Dscoopdigital print+6 | — | 45m 52s | |
| 3/2/26 | Episode 9. Gerard Baglieri from Visualize✨ | sales executionValue Selling framework+4 | Gerard Baglieri | VisualizeMotorola+2 | Denver, ColoradoSoutheast Asia | salesValue Selling+5 | — | 35m 33s | |
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 2/23/26 | Episode 8. Joanne Gore of Joanne Gore Communications✨ | B2B marketingprint industry+4 | Joanne Gore | AI slopJoanne Gore Communications+1 | Rockies | B2B marketingprint communications+5 | — | 40m 20s | |
| 2/16/26 | Episode 7. Lucy Swanston of Nutshell Creative | In this episode, I am joined by Lucy Swanston, the Managing Director of Nutshell Creative and Chair of the Strategic Mailing Partnership (SMP). With over 20 years at the helm of Nutshell, Lucy shares her journey from starting a business in her back bedroom during a recession to leading a multi-award-winning agency that bridges the gap between creative strategy and print production. We discuss the importance of staying in your lane while remaining agile, and how print remains a vital, enduring ecosystem in an increasingly digital world. The conversation delves into the shift from a 'manufacturing-led' mindset to one that leads with value and strategy. Lucy explains why consistency is the most critical word in marketing, warning against the 'New Year’s resolution' approach to social media that quickly falls by the wayside. We also explore the surprising resurgence of direct mail among younger generations and why, as we look towards 2026, building credibility and human trust is more important than simply churning out automated content. Key Takeaways Consistency is the foundation of visibility and long-term marketing success. Transitioning from a 'printer' to a strategic partner requires leading with value rather than machinery. Younger generations have a high engagement rate with physical mail because it feels tangible and personal. Authenticity in AI-generated content is vital to maintaining trust with your audience. Specialising in a specific sector or 'vertical' allows you to become a specialist rather than a generalist. Values like trust and transparency must be lived and breathed, not just used as marketing buzzwords. Effective time management is the biggest challenge for print leaders trying to grow their business. Integrated campaigns that blend digital and physical channels are far more powerful than single-channel efforts. Leadership success often comes from hiring for personality and cultural fit first. Print is a resilient, thousands-year-old ecosystem that continues to evolve rather than disappear. | 46m 22s | ||||||
| 2/9/26 | Episode 6. Emily Yepes from Sandler Training | In this special edition of The Printerviews, Colin Sinclair McDermott hits the Road to the Rockies to catch up with Emily Yepes from Sandler Training. Emily brings a wealth of experience from the print world, having spent years selling print advertising before moving into sales training and leadership development. Her organisation specialises in helping businesses that cannot sell by price alone, particularly within the print and packaging sectors. This conversation sets the stage for her upcoming appearance at DSCOOP in Denver, focusing on how to evolve sales strategies in a rapidly shifting market. The discussion looks into the psychology of sales, specifically tackling the universal dread of prospecting. Emily explains that while many salespeople feel like a pest, success comes from running toward the problem and taking action despite the fear. They also explore the 'freedom within a framework' approach to sales scripts and the vital role of technology. Looking ahead to 2026, Emily highlights why every sales organisation needs to focus on specific AI use cases like call recording to provide clarity and relief for business leaders. Key Takeaways Strong sales teams require a leadership team that believes in a growth mindset Mid-to-premium printers must sell on value because they will always lose on price Prospecting is the single most important responsibility for new business development You must address prospecting through the three lenses of attitude, behaviour, and technique You do not have to like prospecting, but you must do it to create new results Rejection of a sales conversation is never a personal rejection of you In 2026, B2B sales involve multiple influencers rather than a single decision maker Frameworks provide the freedom to deliver a message through your own personality Leaders should ignore the noise and focus on specific AI use cases for their teams Call recording is a vital tool for both salesperson focus and external coaching | 24m 21s | ||||||
| 2/2/26 | Episode 5. Tom Peire from Four Pees | In this episode of The Printerviews, host Colin Sinclair McDermott is joined by Tom Peire, CEO of Four Pees and Chief Evangelist at Atomyx. Based in Ghent, Belgium, which is a hub for print software innovation, Tom shares his journey from a high school dropout and aspiring graphic designer to leading a digital transformation agency for the print industry. The conversation dives into the evolution of automation, moving beyond simple downward streams to what Tom calls 'connected automation'. He explains how Atomyx, a cloud-based integration platform (iPaaS), aims to revolutionise production by lowering the barriers to connecting complex IT stacks. Tom also emphasises the human side of technology, noting that their tagline 'Feel the Good Flow' is about managing the emotional transition for both business owners and shop-floor operators. Beyond the technical, Tom reveals his personal passion for tandem cycling, sharing the story of a 5,000Km journey to the North Cape with his wife, an experience he describes as the ultimate relationship builder and a metaphor for the collaboration required in business. Key Takeaways True efficiency requires all systems to be interconnected, allowing data to flow in all directions, not just from artwork to output. Many print shops struggle not because of technology, but due to a lack of clear management vision and a manufacturing-only mindset. To succeed as a fulfilment partner for marketplaces like Gelato or Amazon, printers must provide real-time data and transparency back to the buyer. Investing in software (often ranging from £50k to £100k) frequently offers a return on investment of less than one year by reducing manual touchpoints. Branding in the technical space should address the emotional impact of change, moving from fear of technology to feeling the flow" In the next five years, the ratio of investment in software and sales technology versus heavy machinery must increase for printers to remain competitive. | 44m 18s | ||||||
| 1/26/26 | Episode 4. Jon, Dave, Jessica and Chris from She*t for Brains | In this episode of The Printerviews, Colin is joined by Jon Bailey, Jessica DeCola, Dave Rosendahl, and Chris Minn, the founding team behind the She*t4Brains mental health initiative . The group shares the origin story of their movement, which began with an unscripted moment on stage at DSCOOP last year, that threw the typical industry script out the window to focus on real life struggles. The conversation explores the deep exhaustion and trauma felt by industry leaders following years of supply chain disruptions and the personal isolation of running a business . The team discusses their framework of seven pillars, which covers everything from resilience and substance abuse to the unique challenges faced by working parents. By hosting quarterly virtual sessions with a strict code of conduct, they have created a safe space where peers can drop their professional veneer and be authentic about their mental health. As they move toward official nonprofit status, the founders outline their vision for the next 18 months, which includes providing tools for the wider community to amplify these vital conversations in their own workplaces. This episode highlights why breaking the silence around mental health is the key to building a more resilient and connected workforce for 2026 and beyond. Key Takeaways The initiative aims to help one person at a time. Vulnerability encourages others to share their struggles. Cultural differences affect how mental health is perceived. Authenticity in conversations fosters trust and connection. Substance abuse is a significant issue in the industry. The mental health pandemic is a pressing concern post-COVID. The initiative is evolving into a nonprofit organisation. Community support is crucial for mental health awareness. Open discussions can lead to transformative experiences. The importance of humour and lightness in serious conversations. | 47m 11s | ||||||
| 1/19/26 | Episode 3. Richard Askam of Print Island | In this episode of The Printerviews, Colin is joined by Richard Askam, the host and founder of Print Island. Richard shares the story of his accidental pivot from a 50-year-old family wine business into the print industry, where he pioneered the use of personalised labels to stay ahead of retail giants. The conversation explores the deeper purpose of print, moving beyond technical specifications to focus on the emotional connection and transformation it provides to the end consumer. Richard also discusses his latest venture, Print Island, a content platform designed to act as the Spotify for print by hosting honest, unvested conversations about what the industry is actually for. Richard emphasises the need for the industry to ditch its technical jargon and reclaim its confidence through authentic storytelling. As a public speaking coach, he also offers advice on how to bridge the communication gap between manufacturers and the outside world to ensure the industry continues to flourish in 2026 and beyond. This episode is a must for anyone looking to understand the intersection of retail trends, consumer psychology, and the enduring power of print. Key Takeaways Richard transitioned from a 50-year-old family wine business into pioneering personalised labels as a survival strategy. The Share a Coke project was designed as a communication tool to engage a younger generation. Print Island provides an unvarnished, honest space for the industry to tell its story to the outside world. Consumers value the emotional reaction and transformation of a product more than the technical process of printing. Success in modern marketing requires translating technical print jargon into clear consumer English. Personalisation has moved from a luxury to a standard consumer expectation that brands must now facilitate. Public speaking and storytelling are natural human skills that printers must unlock to build confidence. | 41m 59s | ||||||
| 1/12/26 | Episode 2. Neil Wallis of Inkwell Printing | In this episode of The Printerviews, host Colin Sinclair McDermott welcomes Neil Wallis, owner of Inkwell Printing based in Northamptonshire. Neil shares his transition from a software and account management background into the printing industry, eventually taking over the family business from his wife’s parents roughly 11 years ago. We talk about his efforts to modernise the 40-year-old company by replacing manual, legacy equipment with digital-first solutions and advanced finishing technology. Neil discusses his passion for the tactile nature of print compared to software and highlights his strategic focus on workflow automation. He explains that automation is not about replacing staff but about buying back time for team members to focus on value-added tasks and human-to-human customer service. By documenting processes and integrating tools like Artworker and OPS, Inkwell has significantly improved turnaround times and accuracy. The episode concludes with Neil reflecting on the importance of knowing your value as a smaller printer and maintaining a relentless commitment to growth. Key Takeaways Transitioned from a software background to lead a 40-year-old family printing business. Modernised operations by replacing legacy manual presses with Speedmaster and digital finishing equipment. Utilises automation to free up staff time for high-value tasks and customer service. Emphasises the tactile value of print as a key advantage over digital-only media. Documented internal processes to remove manual inefficiencies and gain hours back in production. Advocates for standardising technical language to improve clarity for both staff and customers. Focuses on human-to-human relationships while leveraging tech like WhatsApp and automated job sheets. | 37m 38s | ||||||
| 1/5/26 | Episode 1. Dave Leskusky of Printing United Alliance | In this episode of The Printerviews, Colin Sinclair McDermott speaks with Dave Leskusky, President of Printing United Alliance, who reflects on a career spanning three decades in the industry. Dave details his journey from selling magazine classified ads in 1995 to leading the transition of Napco Media into a digital-first media and events organisation before its integration with the Alliance. The discussion centres on the strategic vision behind bringing multiple trade associations under one umbrella to serve the entire printing ecosystem, from commercial and packaging to apparel and wide format. Dave shares insights from the recent Printing United Expo in Orlando, noting the high energy and the success of new initiatives like the AI Pavilion and expanded student programmes. He explains the concept of convergence, where printers leverage digital technology to diversify their offerings and capture more of their clients' marketing spend. By focusing on common challenges such as workforce development, legislative advocacy, and technological education, Dave highlights how the Alliance aims to provide the resources and leadership necessary for the industry to thrive in a rapidly evolving landscape. Key Takeaways Unified several major associations to create a single, powerful voice for the printing ecosystem. Cultivated a talent pipeline by growing student membership from 200 to over 2,000. Encouraged printers to diversify into segments like packaging and promotional products via convergence. Established the AI Pavilion and consulting services to lead members through emerging technology shifts. Emphasised the need for consultative sales training to capture more of client marketing budgets. Provided over $150,000 in free educational courseware to students through the iLearning platform. Acts as a central advocacy body for legislative affairs, OSHA standards, and sustainability issues. | 49m 42s | ||||||
| 11/17/25 | Episode 40 - Karis Copp of Karis Copp Media | This is episode 40, the second one recorded live at Printing United Expo in Orlando, with Karis Copp from Karis Copp Media. Karis started in journalism working with Link Publishing on Print Monthly and Sign Link magazines. Then in 2018 she set up her own PR agency. She works exclusively with print and packaging businesses. And she's very good at what she does. In the podcast we talk about turning technical content into stories people actually care about. How the media landscape is changing. Why authenticity matters more now than ever. Especially with AI everywhere. She shares how she's scaled her agency and how she handles sustainability messaging. We discuss why knowing your worth matters, when to say no to clients who aren't the right fit, and how to build systems you can repeat. We also get into video content and LinkedIn's growing influence. Karis explains why you need a clear mission statement before you start communicating anything externally. She knows the print industry inside out. She knows how to tell its stories, and she knows what works. Key Takeaways Karis emphasises the importance of storytelling in PR. Building relationships and trust is crucial in communications. The transition from journalism to PR offers unique insights. AI can enhance but should not replace authentic communication. Sustainability in print is becoming increasingly important. Consistency in PR efforts is key to success. Understanding your audience is essential for effective messaging. Karis highlights the value of case studies in showcasing success. Trust your instincts when it comes to client relationships. The print industry is diverse and constantly evolving. | 48m 20s | ||||||
| 11/10/25 | Episode 39 - Megan O'Reilly and Maurice Harold of Pitch Black Printing Co. | This episode is different. I recorded it live at Printing United Expo in Orlando with Megan O'Reilly and Maurice Harold from Pitch Black Printing Co. They'd just got married, and they chose the expo as part of their honeymoon. That tells you everything you need to know about how much print matters to them. Pitch Black Printing has been going for ten years. It started with music and DIY screen printing. Now it's a respected Reno business that does fine art, commercial work, and numerous community projects. They're fiercely independent. And they've built something special. We talked about their journey. How they've stayed involved in local causes. Why they charge fairly and keep learning. Their location in the Brewery District serves as both a gallery and a coffee house, allowing them to constantly build relationships with artists and clients. We also got into the challenges. Managing a multifaceted business. Working as partners in life and work. What they've learned along the way. And, as always, there's the quick-fire round that shows their eclectic tastes and some quirky print adventures. This episode is all about embracing creativity, collaboration, and community. Megan and Maurice are doing it right. Key takeaways: Megan and Maurice advocate using print as a gift to support community fundraising and charitable causes actively. The business started when they realised they could screen print their own band's merch cheaper than outsourcing. Their unusual business model includes a front-of-house gallery and coffee shop to attract print customers. A key business lesson learned was the necessity to charge appropriately for their high-quality work. Coming from an art background allows them to use creative problem-solving on commercial print jobs. They stress that true sustainability goes beyond recycled paper and includes eco-conscious operational choices. The co-owners' success is based on their completely opposite and complementary skill sets in art and operations. They are excited about new equipment, like a specialised scanner for capturing oil painting brushstrokes. A highlight for their business was printing covers and wedding stationery for well-known musicians and actors. | 32m 16s | ||||||
| 10/15/25 | Episode 38 - Chris Minn of Digital Ink | In this episode, Colin Sinclair McDermott speaks with Chris Minn, a prominent figure in the print industry and the founder of Digital Ink. They discuss the evolving landscape of print and marketing, the integration of AI, and the importance of community and mental health within the industry. Chris shares his journey from being a semi-professional athlete to becoming a marketing leader, emphasizing the need for innovation and authenticity in marketing strategies. The conversation also touches on the significance of building strong networks and the initiatives like Sheet for Brains that aim to address mental health issues in the print sector. Chris highlights the future of print as exciting, innovative, and inclusive, urging industry professionals to adapt and embrace change. Takeaways Chris Minn is a positive disruptor in the print marketing space. The integration of AI is crucial for the evolution of the print industry. Building a strong community is essential for the growth of the print sector. Mental health awareness is a significant issue in the print industry. Authenticity in marketing content is becoming increasingly important. The print industry is transitioning from traditional printing to manufacturing. Networking and collaboration are key to success in the print industry. AI can empower employees and improve productivity. The future of print is exciting, innovative, and inclusive. Sheet for Brains aims to support mental health in the print industry. | 1h 13m 34s | ||||||
| 10/13/25 | Episode 37 - Shelby Sapusek of ColorCasters | In this episode of The Printerviews, host Colin Sinclair McDermott interviews Shelby Sapusek, Chief Communications Officer at ColorCasters. Shelby shares her journey from the newspaper industry to becoming a color management expert, discussing the challenges and intricacies of color management in print. The conversation covers the importance of color consistency, the role of AI in color management, and the need for education in the print industry. Key Takeaways: Shelby transitioned from journalism to color management, emphasizing the importance of color in print. Color management is crucial for maintaining brand consistency across different media. Simple changes in design software settings can significantly improve color quality. AI is becoming increasingly useful in color management, though it requires careful application. Education and understanding of color theory are essential for achieving consistent print quality. Shelby advocates for transparency and teaching clients about color management processes. The print industry needs more automation to reduce human error in workflows. Shelby's passion for print is driven by its versatility and the continuous learning it offers. Networking and collaboration are key to staying updated in the print industry. Shelby encourages print facilities to embrace change and seek education to improve their processes. | 47m 19s | ||||||
| 10/8/25 | Episode 36 - Chris Curran & Mark J. Subers of PRINTING United Alliance | In this episode of The Printerviews, host Colin Sinclair McDermott engages with Mark J. Subers and Chris Curran from Printing United Alliance. They discuss their roles, innovations in the printing industry, and the upcoming Printing United Expo in Orlando. The conversation covers personal journeys into the printing world, the importance of customer service, and initiatives like the Women in Print Alliance and Student Day. They also delve into the significance of AI in printing, networking opportunities, and the planning involved in organizing such a large event. The episode emphasizes the collaborative spirit of the printing community and the commitment to fostering growth and inclusivity within the industry. Takeaways Mark Subers is the Chief Innovation Officer at Printing United Alliance. Chris Curran is the Group President, Media & Events Chris Curran emphasizes the importance of customer service in their organization. The Printing United Expo is a unique event that showcases all facets of the printing industry. The All-Stars program aims to create ambassadors for the printing industry. AI technology is becoming increasingly important in the printing sector. The Women in Print Alliance is focused on empowering women in a male-dominated industry. Student Day provides free memberships to students to encourage new talent in the industry. The expo features hands-on training zones for practical learning. Networking events like Spill the Ink foster community and collaboration. The planning for future events is already underway, showcasing the commitment to growth. | 1h 07m 25s | ||||||
| 10/6/25 | Episode 35 - Nicole Spencer of RMC Digital Print | In this episode of The Printerviews, host Colin Sinclair McDermott talks with Nicole Spencer from RMC Digital about her journey in the print industry, the challenges and rewards of running a business, and the importance of community and innovation in print. They discuss Nicole's career path, her involvement with Fespa, and the impact of print on education and global communities. Takeaways Nicole started her career in recruitment before moving into the print industry. RMC Digital is a trade-only wide format print company. Nicole emphasizes the importance of decision-making and taking initiative. The print industry is often overlooked but is integral to everyday life. Nicole's involvement with Fespa has been pivotal in her career. Print has a significant impact on education and global communities. Running a business can be lonely, but community support is crucial. Nicole values helping others and sharing knowledge within the industry. The print industry needs to attract more young people and women. Nicole's leadership style is about working hard and being nice to people. | 52m 32s | ||||||
| 9/22/25 | Episode 34 - Lance Hill of Eight Group | In this episode, Colin Sinclair McDermott interviews Lance Hill, CEO of Eight Group, who shares his journey in the print industry, from his early days as an apprentice to leading a successful business. Lance discusses the importance of leadership, company culture, and the role of AI in modern print operations. He emphasizes the need for transparency and communication within teams, the significance of customer relationships, and the value of giving back to the industry. The conversation also touches on the recent recognition of Lance as CEO of the Year and the importance of having an exit strategy for business owners. Takeaways Lance Hill is the CEO of Eight Group, specializing in digital print and marketing. He emphasizes the importance of leadership over management in business. Transparency and communication are key to maintaining a strong company culture. AI is transforming the print industry, improving efficiency and workflow. Customer relationships are vital; quarterly business reviews help strengthen them. Lance won the Biz X CEO of the Year award, highlighting his leadership success. Having an exit strategy is crucial for business owners, regardless of their current stage. Lance believes in giving back to the industry through various organisations. Employee engagement is often underutilized but essential for business growth. Print is evolving, and the industry needs to communicate its value effectively. | 1h 07m 37s | ||||||
Showing 25 of 58
Pitch Fit is a Pro feature
See how bookable this show is for guests, which brands already advertise, the per-episode ad value, and the best-fit guest and sponsor profile. The numbers are blurred on the free plan.
How readily this show books outside guests like you.
How proven this show is for host-read sponsorships.
For Guests
ProFor Advertisers
ProUpgrade to Pro to unlock guest cadence, sponsor categories, fit scores, and per-episode ad value for this show.

