Why Enterprise Retail Tech Is Broken And How to Fix It | Jason Cottrell, Orium

About this episode

Jason Cottrell discusses the challenges and future of enterprise retail technology, focusing on AI and composable commerce.

Jason Cottrell, CEO of Orium and President of the MACH Alliance, explains how AI agents and composable commerce are reshaping enterprise retail and digital infrastructure. In this episode, we explore: AI agent ecosystems Human-in-the-loop AI governance Enterprise AI architecture Composable commerce AI-driven workflows QA automation Retail transformation The future of enterprise operations Jason shares practical insights on how leaders can prepare their teams, infrastructure, and operating models for the next shift in commerce technology. If you work in retail, ecommerce, enterprise technology, digital transformation, or AI strategy, this conversation provides a grounded look at what comes next. Guest: Jason Cottrell CEO, Orium President, MACH Alliance CHAPTERS 00:00 — Why Competitive Advantages Disappear Overnight 01:46 — What the MACH Alliance Actually Does 04:20 — Engineered AI Processes & Persistent Agents 06:19 — Why Enterprises Need Flexible AI Infrastructure 08:42 — AI Governance, Security & Policy Enforcement 11:34 — Human-in-the-Loop AI & QA Automation 14:00 — Co-Intelligence: Humans + AI Agents 15:22 — The New Competitive Advantage in AI 17:20 — How Leaders…

People in this episode

Guest: Jason Cottrell

Topics covered

• enterprise retail technology
• AI governance
• composable commerce
• digital transformation
• AI-driven workflows
• retail transformation

Keywords

• AI agents
• human-in-the-loop
• enterprise AI architecture
• QA automation
• retail operations

Mentioned in this episode

Organizations: Orium, MACH Alliance

More episodes of The Retail Podcast

• WooCommerce at Shoptalk Europe: Scaling Open-Source Ecommerce · June 10, 2026 · 2 min
• Retail AI, Currys & Hasbro: What’s Changing in Retail · June 10, 2026 · 8 min
• Unauthorized Sellers Are Killing Retail Margins · June 9, 2026 · 15 min
• The Future of Retail in Asia: AI, GLP-1 & Consumer Trends with Isabelle Allen (KPMG) · June 2, 2026 · 10 min
• NRF 2026 APAC Agenda: The Retail Sessions to Watch · May 29, 2026 · 22 min
• UK Retail Shake-Up: Ocado, Lidl, M&S Safety & Brand Collabs and a big thank you to COACH UK · May 29, 2026 · 13 min