
Turning Your Passive Data Lake into an Active Revenue Stream
From The Revenue Room™, by H2K Labs by Heather Holst-Knudsen, CEO, H2K Labs
March 4, 2026 · 58 min · Season 2 · Episode 28
About this episode
Max Gabriel discusses the shift from the Tool Economy to the Agent Economy and shares insights on building a data engine.
In this episode of The Revenue Room™, host Heather Holst-Knudsen sits down with Max Gabriel, the Co-Founder and CEO of Markus AI. Drawing on his extensive experience as the former Chief Transformation Officer at Informa and leading tech transformations at Pfizer, Max discusses the monumental shift from the bloated "Tool Economy" of SaaS apps to the highly anticipated "Agent Economy". He shares the secrets behind building Informa's massive IIRIS data engine—which captured over 1.8 billion audi...
People in this episode
Host: Heather Holst-Knudsen
Guest: Max Gabriel
Topics covered
- data lake
- revenue stream
- SaaS apps
- Agent Economy
- data engine
- tech transformation
Keywords
- data lake
- revenue stream
- SaaS
- Agent Economy
- data engine
- tech transformation
- Max Gabriel
Mentioned in this episode
Organizations: Markus AI, Informa, Pfizer
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