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2.5K to 15K🎙 ~2x weekly·71 episodes·Last published 6d ago - Monthly Reach
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Lumberyard mold: what it is, how it's treated, and what home inspectors should say about it
May 26, 2026
Unknown duration
How to do 600+ home inspections per year... with the buyer present!
Apr 17, 2026
1h 07m 49s
No Home Inspection license required? How great inspectors still win in unregulated states
Mar 24, 2026
48m 28s
How Porch's Customer Success team helps home inspectors win
Mar 10, 2026
24m 14s
You MIGHT be inspecting houses WRONG! And it MIGHT be better for home buyers to not attend.
Feb 23, 2026
1h 14m 55s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 5/26/26 | ![]() Lumberyard mold: what it is, how it's treated, and what home inspectors should say about it | What causes mold in brand-new homes before anyone even moves in? In this episode of The Ride Along: A Home Inspection Show, hosts Brad Lowery and Matt Brading sit down with Jordan Mason to break down one of the hottest topics in the inspection industry: lumberyard mold, microbial growth in new construction, and what inspectors need to know before calling it out. From attic sheathing stains to full-scale mold remediation, this conversation dives deep into the real-world challenges home inspectors face when evaluating moisture intrusion, ventilation problems, and indoor air quality concerns. Jordan shares practical insight into mold testing, soda blasting, chemical remediation methods, building science principles, and how poor moisture management can impact both health and property value. Whether you're a home inspector, mold assessor, remediation contractor, realtor, builder, or homeowner, this episode delivers actionable insight you can apply in the field immediately. Topics covered in this episode: ✔️ Lumberyard mold vs active microbial growth ✔️ Mold in new construction homes ✔️ Moisture intrusion and humidity control ✔️ Mold remediation methods explained ✔️ Soda blasting vs chemical treatment ✔️ Ventilation and attic airflow issues ✔️ Building science for home inspectors ✔️ Indoor air quality and health concerns ✔️ Mold testing and inspection best practices ✔️ Protecting property value during real estate transactions If you're serious about becoming a better inspector and staying ahead of industry trends, subscribe to The Ride Along: A Home Inspection Show and turn on notifications so you never miss an episode. 👍 Like the video 💬 Drop your thoughts/questions in the comments 📲 Share this with another inspector or contractor Chapters 00:00 Introduction to Healthy Homes and Mold Awareness 10:20 Understanding Lumberyard Mold and Its Implications 28:31 The Risks of Dormant Mold and Air Quality Management 30:33 Building Community in Home Inspections 31:58 Addressing Mold Concerns in Home Inspections 34:40 Inspector and Builder Responsibilities 38:21 Understanding Mold Remediation Techniques 42:09 Innovative Solutions for Mold Issues 49:27 The Importance of Context in Mold Testing 55:13 Preparing for Future Storms and Mold Risks The links: Register for Inspection Fuel this Sept 28-30 in Louisville, KY: http://www.inspectionfuel.com.register Sign up for the newsletter here: https://pages.theridealong.show/newsletter Leave us a VOICEMAIL here: https://www.theridealong.show | — | ||||||
| 4/17/26 | ![]() How to do 600+ home inspections per year... with the buyer present!✨ | home inspectionclient presence+5 | Matt BradingKen Humphreys | BPG Inspections | — | home inspectionclient communication+5 | — | 1h 07m 49s | |
| 3/24/26 | ![]() No Home Inspection license required? How great inspectors still win in unregulated states✨ | home inspectionunregulated markets+4 | Brent Fletcher | InterNACHI | Colorado | home inspectionunregulated states+6 | — | 48m 28s | |
| 3/10/26 | ![]() How Porch's Customer Success team helps home inspectors win✨ | customer successhome inspection software+3 | — | PalmtechISN+4 | — | home inspectionPorch software+3 | — | 24m 14s | |
| 2/23/26 | ![]() You MIGHT be inspecting houses WRONG! And it MIGHT be better for home buyers to not attend.✨ | home inspection standardsprofessional judgment+3 | Joey McPeek | Peek Home Inspections | Boise | home inspectioninspection standards+3 | — | 1h 14m 55s | |
| 2/9/26 | ![]() DON'T GET LEFT BEHIND BY AI! How AI tools like CodePro are changing the way Home Inspectors access code✨ | AI in home inspectionstechnology in real estate+3 | Matt BradingKarl Stump+1 | CodePro | — | home inspectionartificial intelligence+4 | — | 54m 02s | |
| 1/27/26 | ![]() Home Inspection as a Second Career: Why Firefighters & First Responders Excel feat. Rhyan Miller✨ | home inspectionsecond careers+4 | Rhyan Miller | The Ride Along Home Inspection Podcast | — | home inspectionfirefighters+6 | — | 54m 09s | |
| 1/19/26 | ![]() Healthy Homes: Air Quality, Moisture & Mold Risks Buyers Miss (w/ Cristina Greenfield)✨ | air qualitymoisture+4 | Cristina Greenfield | — | — | air qualitymoisture+5 | — | 1h 03m 19s | |
| 12/29/25 | ![]() The worst home inspection issues we'd be grateful to never find again in 2026! Featuring @duesouthbrad✨ | home inspection issuessocial media impact+5 | Brad Zirlott | TikTok | — | home inspectionsocial media+8 | Getsync.pro | 58m 51s | |
| 12/10/25 | ![]() How to sell home inspections STRAIGHT to home buyers - featuring Charles Bellefontaine w/ GetSync✨ | home inspectionsmarketing strategies+3 | Charles Bellefontaine | Inspection Fuel | — | home inspectionmarketing+4 | GetSync | 40m 57s | |
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| 11/21/25 | ![]() What do you do if you fall off a ladder? Brianna Beans started a property rental inspection company!✨ | home inspectionrental property+3 | Brianna Beans | — | — | ladder accidentproperty rental inspection+3 | — | 26m 48s | |
| 11/14/25 | ![]() Social (Media) Engineering - quality social media management matters featuring Social Saiya | We've got another episode of The Ride Along this week featuring social media management experts Saiya Patel and Lindsay Freeman... the founders of Social Saiya! Most business owners are too busy to keep up with the latest trends and algorithm changes that can keep your company's social channels relevant and visible... and that's why proper, knowledgable social media management matters so much! Saiya Patel launched her company to help take her father's multiple booming businesses to even greater levels after seeing that social media marketing was the one area where they were truly lacking. And she did that while still in college! Today, she's sharing the story behind her company's launch and how her company can help YOUR company continue to grow. Learn more at: https://socialsaiya.com Sign up for our newsletter here: https://pages.theridealong.show/newsletter And you can even leave us a VOICEMAIL to suggest ideas for future episodes here: https://www.theridealong.show | — | ||||||
| 10/7/25 | ![]() ISN Keeps Getting Better! Pt 2. featuring an AI Voice Assistant, improved scheduling, and more | In part two of our ISN product feature from Inspection Fuel 2025, we hang out with Lindsay Grimm... the Head of Product for ISN. As one of the key product vendors at Inspection Fuel, it was awesome to hear not just what's happening on the software side, but also on the product feature side of ISN. Including things like an AI Voice Assistant and improved online scheduling. The TLDR: - ISN has made the FlexFund fee more transparent, leading to increased adoption among inspection companies. - big update and improvements to Zapier Integration, allowing for more customizable and efficient operations for users. - Digilatics Integration: Lindsay explains the one-way sync with Digital Addicts, streamlining operations and enhancing marketing insights. - AI Voice Assistant Development: The team is working on an AI voice assistant to handle client calls after hours, ensuring no call is lost. - Order Form Overhaul: ISN is redesigning its order form to modernize the user experience and improve backend stability. - Premium Time Slots Feature: A new feature allowing inspectors to charge more for high-demand time slots, offering greater control over scheduling. - Commitment to User-Centric Innovation: Lindsay emphasizes ISN's focus on developing features that respond to user needs and enhance the inspection process. The Links: Subscribe to our newsletter here: https://pages.theridealong.show/newsletter And leave us a voicemail here: https://www.theridealong.show Find out more about ISN at: https://www.inspectionsupport.com | — | ||||||
| 9/30/25 | ![]() LIVE FROM INSPECTION FUEL: The latest from ISN, report writer updates, AI features, and more! | Inspection Fuel 2025 was FIRE! Pun intended. And we have SO much content to share with y'all starting with this episode! We kick off the show reflecting on some Fuel highlights during our time in New Orleans, including networking opportunities we had, engaging presentations we saw, and memorable moments. We also get into the evolution of the show, the concept behind 'The Ride Along,' and the importance of vendor insights in the inspection industry. In fact, the next couple of episodes highlight one of the key vendors at Fuel, ISN. As two inspectors who use ISN daily, we were stoked to hear about all the improvements made to the Report Writer, the app, and even some of the neat time-saving AI features they're launching. Be sure to comment about you favorite Inspection Fuel highlights! The TLDR: - Networking is a key highlight of events. - Mardi Gras World exceeded expectations. - The live show format was a unique experience. - Audience participation added to the event's success. - The show's name change reflects its purpose. - Riding along with inspectors is a valuable learning experience. - Vendors play a crucial role in the industry. - Feedback from the audience helps shape the show. - The venue's layout fostered community interaction. - Future episodes will feature insights from various vendors. The links: Subscribe to our newsletter here: https://pages.theridealong.show/newsletter And leave us a voicemail here: https://www.theridealong.show Find out more about ISN at: https://www.inspectionsupport.com | — | ||||||
| 9/26/25 | ![]() Between Two Studs - The Inspection Fuel LIVE episode - feat. Travis Jones & Inspector Fletch | Inspection Fuel 2025 was FIRE... pun intended. And if you were there, we hope you were able to attend the first ever live recording of The Ride Along podcast! But in case you weren't, don't worry. We've got you covered because you can see the entire thing right here. We get into everything from Building Science and the importance of deepening our understanding of homes can be made more durably and efficiently... and we also get into the best ways to present our knowledge as inspectors via social media. Travis Jones and @Inspector_Fletch are two guests you DO NOT want to miss. So, watch the whole thing, and be sure to like and share. Also: Subscribe to our newsletter here: https://pages.theridealong.show/newsletter And leave us a voicemail here: https://www.theridealong.show | — | ||||||
| 8/18/25 | ![]() Franchises... and why they work! Featuring Nate Boucher from Mike Holmes Inspections in CA | Franchises... do they work? Are they better than starting independently? Are they worth the cost? We get into all of that and MORE with Nate Boucher of Mike Holmes Inspections! If you've followed the HGTV/DIY space for the past 20 years, the name Mike Holmes should be familiar to you. Pivoting off of his on-screen success, he launched his home inspection franchise in Canada where inspectors like Nate have been thriving. And Mike Holmes Inspections is one of the largest groups using Home Inspector Pro! There are an abundant amount of franchise options if you've ever considered it as a foot into the inspection space, so if you've been wondering how/if they work and whether they're worth it... then maybe Nate's story will help. The Links: Register for Inspection Fuel (September 8-10 in New Orleans) here: https://www.inspectionfuel.com/register Sign up for our newsletter here: https://pages.theridealong.show/newsletter Leave us a voicemail here: https://www.theridealong.show Learn more about Home Inspector Pro: https://homeinspectorpro.com | — | ||||||
| 8/7/25 | ![]() How to tackle your first six months as a new inspector | If you're a brand new home inspector and looking to break out in the industry, you're not alone! In fact, we get comments from new inspectors all the time asking for tips whether it's about the job on-site or about growing a business. So, if that's you, then you'll love our guest Ashleigh Flores from Horizon City, Texas. Because she's in her sixth month of doing just that! We get into the ins and outs of starting a career in home inspection, the importance of consistency, and the tools of the trade. Ashleigh shares her journey, offering insights and advice for new inspectors. And if she can do it... so can you! ALSO... WE'VE GOT SOMETHING REALLY COOL HAPPENING THIS MONTH ON OUR INSTAGRAM! Go follow @theridealongshow on Instagram so you can be part of it :) The Links: Register for Inspection Fuel (September 8-10 in New Orleans) here: https://www.inspectionfuel.com/register Sign up for our newsletter here: https://pages.theridealong.show/newsletter Leave us a voicemail here: https://www.theridealong.show | — | ||||||
| 7/21/25 | ![]() PEX Part III - PEX lawsuits, and should inspectors put a PEX disclaimer in their reports? | The conversation around PEX piping has generated a LOT of opinions on this channel. We thought the episode with Eric Aune would be the last on the topic, but inspector Jon Bolton reached out to us regarding material failures and class action lawsuits that are still ongoing surrounding the product. So, we figured we'd bring him on for a rebuttal of sorts. But we want to kick the conversation to YOU guys? As inspectors, have we reached the point of discovery where a PEX disclaimer is warranted? Or are we still sorting out and improving a product that has a strong future use case? Sound off in the comments! Oh and if you're in the Dallas area tonight, go hear Matt speak at the regional BS and Beer event happening this evening! BS = Building Science 😉 The Links: Register for Inspection Fuel (September 8-10 in New Orleans) here: https://www.inspectionfuel.com/register Subscribe to our newsletter at: https://pages.theridealong.show/newsletter | — | ||||||
| 7/14/25 | ![]() Don't get bent out of shape about PEX! Feat. Master Plumber Eric Aune of Mechanical Hub | Y'all had some STRONG thoughts on our episode about PEX last year, so who better to straighten things out than Master Plumber Eric Aune of @mechanical-hub and @buildshow ?! If you haven't followed him yet, he's a plumbing and heating expert from Minnesota... and you absolutely should follow him! On top of hosting and contributing on both sites, he's also the host of the Make Trades Great Again podcast. In a nutshell, if you have questions on plumbing, this guy has answers, and this week we discuss the evolution of plumbing technology, particularly focusing on PEX and its comparison to Polybutylene. Eric shares insights from his extensive experience in the industry, including the importance of adapting to new technologies and the challenges faced by professionals in the field. The conversation also touches on the significance of audience engagement through social media and podcasts, highlighting the need for continuous learning and adaptation in the plumbing industry. The Links: Register for Inspection Fuel (September 8-10 in New Orleans) here: https://www.inspectionfuel.com/register Sign up for our newsletter here: https://pages.theridealong.show/newsletter Check out @mechanical-hub there. Check out The Build Show Network here: https://buildshownetwork.com The TLDR: Discussion on the evolution of plumbing technology. PEX is often compared to Polybutylene, but they are not the same and one is vastly superior. The industry has learned from past mistakes with Polybutylene. Engagement with the audience is crucial for industry professionals. Social media plays a significant role in sharing knowledge. Continuous learning is essential in the plumbing field. Innovations in water heating technology are emerging. The importance of adapting to new technologies is emphasized. Eric likes a hybrid system and installs both PEX and copper. | — | ||||||
| 7/1/25 | ![]() Inspecting for MOLD and suspected organic growth in Louisiana - with Kristian Geiger | Growth... it's almost as weird as the word MOIST. But this time of year, it's a very real concern as we enter the warm, humid, wet summer. Especially in the dirty South, mold and organic growth is super prevalent this time of year. That's why we brought in expert Kristian Geiger of Avid Inspection Specialists to talk about it, as we dig into: the process of inspection for mold his personal experiences from the field, including injuries and interesting finds and the ethical considerations and licensing requirements surrounding mold inspections. Other areas of mold inspection we discuss involve things like consumer protection, the methodology for large inspections, the importance of adhering to health standards, and the tools and techniques used in the field. We also touch on the competitive landscape of mold inspection and how it influences standards of practice. So GROW your knowledge with us as we discuss all things mold and organic growth. The Links: Register for Inspection Fuel (September 8-10 in New Orleans) here: https://www.inspectionfuel.com/register Sign up for our newsletter here: https://pages.theridealong.show/newsletter The TLDR: Summer market is busy and full of opportunities. Training new inspectors involves hands-on experience and gradual responsibility. Mold inspections are a growing area of focus in the industry. Unique regional challenges exist, such as termite issues in Louisiana. Ethical practices are crucial in mold inspection to avoid conflicts of interest. Licensing requirements for mold inspections vary by state. Continuous learning is essential for inspectors to stay updated. Field experiences often lead to unexpected and interesting stories. Networking with other inspectors can provide valuable insights. Maintaining high standards in inspections builds trust with clients. There are things that protect the consumer in mold inspection. Licensed inspectors follow a code of ethics. Mold inspections require a thorough understanding of moisture sources. The inspection process can be time-consuming and requires foresight. Tools should enhance the inspection, not replace the inspector's judgment. Health concerns should dictate the standards of practice used. Inspectors should rely on visual assessments first. Competition influences the tools and techniques used in inspections. Mold inspection standards can vary significantly by region. Networking and collaboration among inspectors can enhance practices. | — | ||||||
| 6/18/25 | ![]() InterNACHI COO Ben Gromicko on why we should be charging $1000 for a Home Inspection | YOU SHOULD BE CHARGING A $1000 AVERAGE FEE FOR YOUR INSPECTIONS! At least that's what many leading inspectors and inspection company owners are saying. Ben Gromicko, COO of InterNACHI, is one of them. And while we fully support the idea... we want to know how it can be done and how feasible it is for the average inspector around the country. And that's why we brought on Ben! Watch the whole thing, because we get into the importance of understanding the value of home inspections, the role of marketing and consumer perception, and the psychology behind pricing strategies. The conversation also touches on the significance of community engagement and generosity in building long-term client relationships. We also get into how InterNACHI is growing their educational content to train inspectors on natural disasters, modern technologies, water management, and innovative building techniques. The Links: Register for Inspection Fuel (September 8-10 in New Orleans) here: https://www.inspectionfuel.com/register Sign up for our newsletter here: https://pages.theridealong.show/newsletter Learn more about InterNACHI here: https://www.nachi.org The TLDR: Home inspectors need to understand the value they provide to clients. Raising prices can lead to working less while earning more. Marketing to the local community is essential for home inspectors. Consumer perception can be influenced by social media and reviews. Home inspectors should differentiate themselves from competitors. The home inspection industry can support higher pricing through perceived value. Networking with real estate agents can enhance visibility and credibility. Generosity in times of crisis can build long-term client relationships. Understanding market competition is crucial for pricing strategies. Business success requires a combination of skills, including marketing and psychology. Home inspectors can play a crucial role in disaster recovery efforts. Leveraging trained home inspectors can help address inspection shortages after disasters. InterNACHI continuously updates its coursework to include modern technologies. Understanding water management is essential for effective home inspections. Innovative practices in crawl space management can enhance home safety. Home inspectors should charge based on their individual business needs, not just competition. Effective marketing strategies are crucial for communicating the value of inspections. Home inspections should not be limited to buyers; there are other opportunities in the market. Home inspectors need to measure their marketing efforts to ensure profitability. The health of occupants is directly linked to the quality of their home inspections. | — | ||||||
| 6/9/25 | ![]() This episode got WAY out of hand - Featuring Inspector Randle... and Handle | Give Inspector Randle a hand! In just a few months time, he's grown his business to 6 figures in revenue after striking out on his own. And he created a massive Inspector social media trend along the way! We're stoked to have him on the show to talk all about the transition from working for a company to starting an independent business, and the rapid growth he's experienced. We also explore the challenges and successes of building a brand online, maintaining professional relationships, and navigating the complexities of non-compete agreements. The discussion highlights the importance of authenticity and creativity in marketing, as well as the evolving landscape of the inspection industry. We also get into the differences between new construction and older home inspections, the challenges of scheduling and booking inspections, and personal preferences in the types of services they offer. So, if you're looking to make a move and get out on your own as an inspector (or if you're starting out and wondering if a franchise, joining a team, or going solo is right for you) then you'll want to watch! Follow Inspector Randle on social media @Inspector_Randle The TLDR: The importance of social media in building a personal brand. Transitioning from a company to independent business can be daunting but rewarding. Rapid growth in business can occur with the right marketing strategies. Maintaining good relationships with previous employers is crucial. Navigating non-compete agreements requires understanding your unique situation. Authenticity in content creation resonates with audiences. The inspection industry is evolving with new marketing techniques. Creativity can lead to unique business opportunities. Building a following before starting a business can lead to immediate success. It's essential to focus on services you enjoy and excel at. New construction inspections differ significantly from older ones. Booking inspections can be challenging due to high demand. Personal preferences influence the types of inspections offered. Social media has become a crucial marketing tool for inspectors. Work-life balance is essential for long-term satisfaction. Foundation evaluations can be time-consuming and require proper compensation. Inspectors should charge for ancillary services to ensure fair pay. Finding a unique voice on social media can attract more clients. Maintaining a manageable workload is key to avoiding burnout. Experimenting with different services can help identify what works best. The Links: Sign up for Inspection Fuel happening this Sept. 8-10 in NOLA: https://inspection fuel.com/register Sign up for our newsletter so you don't miss a single episode: https://pages.theridealong.show/newsletter | — | ||||||
| 5/26/25 | ![]() We rode along... with The Build Show | You'll have to forgive us for being a bit starstruck... but as home inspectors we're construction and building science nerds. And this week we go in studio with a freaking building science LEGEND... IN HIS OWN STUDIO! So, join us as we sit down with the one and only Matt Risinger in The Build Show Podcast Studio for a deep dive into the world of high-performance home building! 💪🏡 From smart moisture management to cutting-edge construction techniques, this conversation is packed with expert insights and real talk about what it really takes to build homes that are healthy, durable, and built to last. We tackle big topics like affordability, future-proofing, and why building science matters more than ever. Whether you're a home inspector, contractor, builder, architect, or just love geeking out on next-level construction, you won't want to miss this one! Be sure to subscribe to Matt Risinger's channel at: http://www.youtube.com/ @buildshow or check out his website at: www.thebuildshow.com. The TLDR: Water is the number one enemy of the house. It's not about keeping water out, but letting water out. Healthy homes are built to avoid problems. We need mechanical ventilation 24/7. Just because something is code compliant doesn't mean it's going to perform well. We should be saying, look, there is a minimum standard. We can absolutely do that, we just decide not to. High performance houses cost too much? We need to think about smaller, better-built homes. The perfect wall is about keeping the framing dry. The links: Sign up for our newsletter so you don't miss a single episode: https://pages.theridealong.show/newsletter Inspection Fuel '25 is happening this Sept. 8-10 in NOLA! Be sure to register at: https://www.inspectionfuel.com/register Read more on the ISN blog at: Read more on the Palmtech blog at: | — | ||||||
| 5/19/25 | ![]() OMG... WTH did Inspector Preston say now?! | Preston Kincaid is no stranger to controversy... or to speaking his mind. And in the last episode we talked a bit about his recent comments in favor of content creators "having a villain" in their videos in order to hook attention. So! We figured who better to elaborate on that view than the man himself? This is worth listening to the entire episode, as Inspector Preston shares his journey into becoming a controversial figure in the home inspection industry, emphasizing the importance of authenticity, storytelling, and audience engagement. We even get into the risks and rewards of creating content that pushes boundaries, the significance of building genuine connections with followers, and the balance between drama and education in social media content. And this isn't just a talk about the benefits of engaging content... we get into the cause and effect that contact can have on our businesses in real life, as well as how you're perceived within the real estate industry. The TLDR: Preston has unintentionally become a controversial figure in content creation. Authenticity and storytelling are crucial for engaging an audience. Risk and reward must be carefully balanced in content creation. The evolution of content creation can lead to unexpected challenges. Engaging with the audience fosters a deeper connection. Villains in storytelling can enhance viewer engagement. Content should appeal to a broad audience to be effective. Attention spans are short, requiring rapid-fire content delivery. Building genuine relationships with followers is essential. Content should serve the audience, not just the creator. The home inspection community is largely supportive and friendly. People often bond over heroism and defense against industry bullies. Drama can attract viewers, but educational content is equally important. Inspectors should encourage clients to attend inspections for better understanding. There is a distinction between being a home inspector and a professional consultant. Emotional investment in work can lead to better client relationships. Navigating controversy requires careful communication and timing. Self-reflection is crucial for personal and professional growth. Helping clients beyond inspections can build lasting trust. Elevating the industry requires collaboration and support among inspectors. The Links: Sign up for our newsletter here and never miss an episode: https://pages.theridealong.show/newsletter Be sure to register for Inspection Fuel here: https://www.inspectionfuel.com/register | — | ||||||
| 5/14/25 | ![]() That ain't... not supposed to do that... right? People thought Matt stole from Trey Hill | It's a Super (Gold) Star showdown this week as we're joined by Trey Hill of Gold Star Inspections in Houston! Modern social media content strategies have changed over the years but they boil down to one thing... authenticity! And you won't find anyone who embodies that better than Trey. So, if you're a new inspector and don't know where to start when it comes to content marketing... YOU NEED TO WATCH THIS THE WHOLE WAY THROUGH! Especially if you've ever wondered what makes for GREAT content, and how the best in the industry fit video making into their workflow on site. Trey also shares his journey from traditional marketing to becoming a social media influencer in the home inspection space, highlighting the importance of making educational content entertaining. This episode's Drink of the Day is also a lil different than previous ones, as we get into personal health and the importance of maintaining a work-life balance in a demanding profession. We also get into the controversial concept of having a 'villain' in home inspection video content, as well as the significance of community engagement when it comes to building an audience. Trey also shares his personal experiences with getting hacked and rebuilding his online presence. SO! Like and subscribe, obviously share. And lastly... subscribe to the newsletter here: https://pages.theridealong.show/newsletter The TLDR: Trey Hill has been in the inspection business for over 10 years. Social media has transformed how home inspectors market their services. Creating engaging content requires balancing education and entertainment. The inspection process should always come first before content creation. Unique challenges exist for home inspectors in creating content on-site. Networking with realtors is crucial for business growth. Trey emphasizes the importance of a structured inspection workflow. Content creation can be spontaneous but should remain relevant to inspections. Home inspectors often face the challenge of staying focused during inspections with clients present. Maintaining personal health is essential for long-term success in the inspection industry. Content creation can be awkward and challenging. Taglines can significantly enhance brand recognition. TikTok has become a powerful platform for viral content. Engagement with followers is crucial for growth. The villain concept in content can be effective but isn't for everyone. Authenticity is key in content creation. Social media platforms are constantly changing. Rebuilding after setbacks requires community support. Humor and relatability can make content more engaging. It's important to be true to oneself in content creation. The Links: Sign up for Inspection Fuel at https://www.inspectionfuel.com/register Subscribe to our newsletter at: https://pages.theridealong.show/newsletter Get more from the ISN blog at: https://www.inspectionsupport.com/inspectors-on-social-media-trey-hill-interview/ Get more from the Palmtech blog at: https://www.palmtech.com/social-media-inspection-success-trey-hill/ | — | ||||||
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