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- 🇮🇪IE · Entrepreneurship#653K to 10K
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Est. listeners per new episode within ~30 days
900 to 3K🎙 Daily cadence·163 episodes·Last published today - Monthly Reach
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3K to 10K🇮🇪100% - Active Followers
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1.2K to 4K
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On the show
Recent episodes
The Anatomy of Your First $1 Million in Premium | Lessons From the Scratch Journey
Jun 24, 2026
Unknown duration
Audit Your Agency Tech Stack Before Buying Another Tool | With Michael Ley
Jun 11, 2026
Unknown duration
State Farm Insurance Compensation Cuts | The Bigger Industry Story
Jun 3, 2026
Unknown duration
Double Down on What’s Working | Avoiding Entrepreneur Distraction Loops
May 28, 2026
Unknown duration
The Entrepreneur Reset: Burnout, Delegation & Learning to Unplug
May 22, 2026
Unknown duration
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 6/24/26 | ![]() The Anatomy of Your First $1 Million in Premium | Lessons From the Scratch Journey | In Episode 167 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald pull back the curtain on one of the biggest milestones in agency ownership: reaching your first $1 million in premium.After a last-minute guest cancellation, Stephen and Shawn take the opportunity to have a candid conversation about the early days of building their agencies from scratch—what worked, what didn’t, and what they would do differently if they were starting over today.From hiring decisions and carrier appointments to technology mistakes, niche selection, community involvement, and building the right support network, this episode is packed with real-world lessons for agents who are still in the trenches of building their first book of business.🔍 If you're working toward your first million in premium—or wondering how to accelerate growth without making costly mistakes—this episode provides an honest look at the realities of the scratch agency journey.🕒 Timestamps:00:00 – Introduction & Why We’re Doing a Solo Episode02:10 – Looking Back at the First $1 Million in Premium03:45 – What Shawn Would Do Differently Starting Today05:15 – Carrier Selection & Building Around a Core Niche07:05 – Tech Stack Mistakes & Shiny Object Syndrome08:45 – Stephen’s Biggest Lessons From Year One10:15 – Hiring Earlier vs Waiting Too Long12:00 – Finding Your Agency’s Growth System14:20 – The Power of Taking Action Faster15:00 – Why Your Network Matters More Than You Think16:45 – The Importance of Adaptation as You Grow17:55 – Scratch Agency NYC Meetup Updates💼 Sponsored by HawkSoftA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🌐 Learn More:https://www.hawksoft.com🔗 Links & Resources:📍 Scratch Agency NYC MeetupJuly 30, 2026 | New York Cityhttps://scratchagencynyc.com📘 Join the Scratch Agency Podcast Community (Facebook Group)📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.comOne of the biggest takeaways from this episode is that growth rarely comes from having the perfect plan. Both Stephen and Shawn reflect on how many mistakes they made during their first few years—and how taking action, learning quickly, and surrounding themselves with the right people ultimately mattered more than getting everything right from the start. The message is simple: your first million in premium is achievable, but the person you become while building it is what truly creates long-term success. | — | ||||||
| 6/11/26 | ![]() Audit Your Agency Tech Stack Before Buying Another Tool | With Michael Ley | In Episode 166 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with Michael Ley, Director of Networks at HawkSoft, to tackle a topic every agency owner needs to hear: your tech stack.From shiny-object syndrome and AI overload to duplicate subscriptions, underused software, and disconnected systems, Michael shares a practical framework for auditing your agency’s technology before adding another monthly expense.The conversation dives into how agencies can identify wasted spending, uncover overlooked features in existing platforms, improve integrations, and create more efficient workflows without constantly chasing new software.Whether you're a brand-new scratch agent or running a mature agency with multiple team members, this episode will help you simplify your operations, reduce tech bloat, and focus on tools that actually move the needle.🔍 If you've ever wondered whether you're paying for software you don't need, missing features in tools you already own, or creating unnecessary complexity in your agency—this episode is for you.🕒 Timestamps:00:00 – Introduction & Meet Michael Ley01:55 – Michael’s Journey from Agency Owner to HawkSoft05:10 – The Biggest Tech Mistake Agencies Make07:15 – Building a Tech Inventory & Cost Audit10:05 – Finding Duplicate Software & Hidden Costs13:00 – Integrations: Why They Matter More Than New Tools15:35 – CRM vs AMS: Where Should Your Team Live?19:45 – Agency Tech Gaps & Underutilized Features22:30 – AI in Insurance Agencies: Real-World Applications28:15 – Why Education & Vendor Training Matter31:00 – “You Can’t Scale Chaos” – Audit Before You Build33:45 – Practical Advice for Scratch Agents36:10 – Upcoming Events & Community Updates💼 Sponsored by HawkSoftA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🌐 Learn More:https://www.hawksoft.com🔗 Links & Resources:📍 Scratch Agency NYC MeetupJuly 31, 2026 | New York Cityhttps://scratchagencynyc.com📘 Join the Scratch Agency Podcast Community (Facebook Group)📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.comIn this episode, Michael emphasizes a powerful lesson: most agencies don't have a technology problem—they have a visibility problem. Before buying another software subscription, take inventory of what you're already paying for, understand the features you already own, and make sure your systems are working together before adding more complexity. | — | ||||||
| 6/3/26 | ![]() State Farm Insurance Compensation Cuts | The Bigger Industry Story | In Episode 165 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald break down one of the biggest insurance industry stories of the year — the reported State Farm compensation changes and what they could mean for agents across the industry.Stephen and Shawn share their perspectives on the reported commission reductions, benefit changes, and the broader implications for captive agents navigating uncertainty. They discuss the reactions happening across Facebook groups, LinkedIn, and industry communities, while offering a grounded perspective for independent agency owners.The conversation explores why independent agents may be in a fundamentally different position, the importance of diversification, carrier relationships, profit sharing, commission structures, and how agency owners can focus on what they can control instead of getting caught up in fear and speculation.They also dive into AI, technology, industry disruption, and why preparing for the future is different than panicking about it. Most importantly, they discuss how agency owners can turn industry change into opportunity by staying focused on growth, strategy, and execution.🔍 If you're wondering what the reported State Farm changes mean, how independent agencies should think about industry shifts, or how to position your agency for long-term success — this episode delivers practical perspective and actionable insight.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction & Breaking State Farm News03:15 – Reported Commission & Benefit Changes Explained07:45 – Why Captive and Independent Models Are Different12:20 – Should Independent Agents Be Concerned?17:10 – Carrier Diversification & Strategic Partnerships22:35 – Profit Sharing, Commissions & Market Trends27:40 – GEICO, Direct-to-Consumer & Industry Shifts32:15 – AI, Technology & Preparing for the Future38:20 – Opportunity vs. Fear During Industry Change43:10 – What Agency Owners Can Actually Control48:05 – The NYC Meetup Update & Community Announcements51:20 – Final ThoughtsA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:/ thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ...🌐 Visit Our Website:https://scratchagencypodcast.com🎟️ Scratch Agency NYC Meetup:https://scratchagencynyc.comThank you for tuning into The Scratch Agency Podcast. Remember to like, share, and subscribe for more valuable insights. Own your future — we’ll see you next time! | — | ||||||
| 5/28/26 | ![]() Double Down on What’s Working | Avoiding Entrepreneur Distraction Loops | In Episode 164 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald dive into one of the biggest hidden struggles agency owners face: constantly chasing the next thing instead of doubling down on what’s already working.From AI noise and niche FOMO to SOP rabbit holes, dashboards, and shiny-object syndrome, the guys share real stories from their mastermind group conversations and explain how easy it is for entrepreneurs to get distracted—even when their businesses are growing successfully.Stephen opens up about the realization that T5’s growth has consistently come through relationships and community, while Sean reflects on how simply tripling down on Meta ads and proven systems doubled his agency’s monthly revenue.This episode is a powerful reminder that growth doesn’t always require reinvention—sometimes it just requires focus.🔍 If you’ve ever found yourself overcomplicating your business, constantly pivoting strategies, or getting distracted by what everyone else is doing online—this episode is for you.🕒 Timestamps:00:00 – Introduction01:20 – Why Entrepreneurs Constantly Chase “The Next Thing”04:10 – The Power of Mastermind Groups & Honest Feedback06:45 – “Why Are You Changing Something That’s Working?”09:05 – Sean’s Meta Ads Story & Doubling Revenue11:40 – Niching Down vs. Doubling Down14:20 – Time, Family & Seasons of Business16:55 – Why Focus Beats Constant Reinvention18:30 – Scratch Agency Community Facebook Group Update20:00 – Scratch Agency NYC Meetup Details22:10 – Final Thoughts & Encouragement💼 Sponsored by HawkSofthttps://www.hawksoft.comA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📍 Scratch Agency Mastermind Meetup – July 30, 2026🌆 New York City🔗 https://scratchagencynyc.com📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 5/22/26 | ![]() The Entrepreneur Reset: Burnout, Delegation & Learning to Unplug | In Episode 163 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down for a raw and honest solo conversation about entrepreneurship, burnout, work-life balance, and the challenge of truly unplugging as a business owner.Fresh off a vacation where Sean was unexpectedly forced to disconnect after the entire island’s Wi-Fi and cell service went down, the guys dive into the reality of always feeling “on” as a scratch agency owner—and why learning to slow down might actually make you more effective.From delegation struggles and mindset shifts, to parenting, family, team trust, and the pressure entrepreneurs put on themselves, this episode is a candid behind-the-scenes look at what it really feels like building a business while trying to stay present in life.🔍 If you’ve ever felt guilty for taking a break, struggled to unplug, or constantly felt like you should be working harder—this episode will hit home.🕒 Timestamps:00:00 – Introduction03:10 – Sean’s Vacation & The Island Wi-Fi Disaster07:20 – Why Entrepreneurs Struggle to Relax11:15 – “I Felt Like I Was Falling Behind”15:40 – The Power of Fully Disconnecting20:05 – Delegation, Trust & Letting the Team Step Up24:30 – Family, Kids & Reframing Priorities29:10 – Why Rest Makes You More Effective33:20 – The Mental Side of Entrepreneurship38:05 – Scratch Agency Meetup Updates42:10 – Final Thoughts & Encouragement for Agency Owners💼 Sponsored by HawkSofthttps://www.hawksoft.comA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📍 Scratch Agency Mastermind Meetup – July 30, 2026🌆 New York City🔗 https://scratchagencynyc.com📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 5/5/26 | ![]() Commercial Lines, Niche Strategy & Winning Bigger Accounts with Charles Specht | In Episode 162 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with Charles Specht, owner of Permission Network Insurance Agency, for a deep dive into commercial lines strategy, niche positioning, and how scratch agents can start winning bigger accounts—without overcomplicating it.Charles shares his journey from accidental entry into insurance to becoming a commercial producer, consultant, and sales trainer. He breaks down exactly how agents can transition into commercial lines, why picking a micro-niche is critical, and how mindset—not product knowledge—is the real barrier holding most agents back.From identifying carrier strengths and building a focused prospect list, to driving a wedge in competitive relationships and understanding what truly differentiates great agents—this episode is packed with tactical insights for agents ready to level up.🔍 If you’re a scratch agent trying to break into commercial, land larger accounts, or stop spinning your wheels as a generalist—this episode will help you think bigger and act more strategically.🕒 Timestamps:00:00 – Introduction & Meet Charles Specht03:10 – From Teacher to Commercial Producer07:25 – Consulting for Large Commercial Accounts11:40 – Where Scratch Agents Should Start in Commercial15:05 – Why Picking a Niche Changes Everything20:30 – The Mindset Problem Holding Agents Back25:10 – “The Size of the Account Is in Your Head”29:45 – Driving a Wedge in Client Relationships35:20 – How to Pre-Qualify Prospects Effectively40:05 – Best Prospecting Methods (And Why It Depends)45:15 – Real Competitive Advantage of Independent Agencies50:30 – What Clients Actually Look for in Their Agent55:10 – Final Advice for Scaling Smarter💼 Sponsored by HawkSofthttps://www.hawksoft.comA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Community:(Private Facebook Group – link shared in episode)📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 4/28/26 | ![]() Building the Remedy Circle with Kenny Jones | Referral Partners, Social Proof & Scaling Fast | In Episode 161 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald welcome back Kenny Jones of Remedy Insurance and Wealth Builders for a powerful conversation on growth, visibility, referral strategy, and what it really takes to scale a modern agency.Kenny shares how his business has exploded over the last year through intentional referral partner relationships, strong branding, and fearless social media marketing. He breaks down the creation of the Remedy Circle—his unique referral partner incentive ecosystem—and explains how it’s helping him attract top realtors, lenders, attorneys, and other partners while building serious momentum in the Charlotte market.From content strategy and personal branding to team growth, SOPs, and scaling beyond yourself, this episode is packed with practical ideas for any scratch agent who wants to stand out, grow faster, and create a brand people actually remember.🔍 If you’ve been wondering how to generate more referrals, market yourself better on social media, and build a business people talk about—this episode will give you both the mindset and the playbook.🕒 Timestamps:00:00 – Introduction & Welcome Back Kenny Jones02:05 – What’s Changed Since Episode 4904:10 – Why Social Media Still Matters in 202607:20 – “Get Over It” – Kenny’s Advice on Showing Up Online10:45 – The Birth of the Remedy Circle15:30 – How the Referral Partner Model Works20:05 – Building Events That Create Loyalty & Buzz24:18 – How Kenny Markets the Remedy Circle28:40 – Why Realtors Have Been the Best Fit32:12 – Social Proof, Deal Closed Posts & Brand Positioning36:05 – The Power of Fast Execution39:22 – Growing the Team & Scaling with SOPs43:18 – Kenny’s Vision for Stepping Out of Sales46:10 – Final Thoughts & Where to Follow Kenny💼 Sponsored by HawkSofthttps://www.hawksoft.comA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 4/21/26 | ![]() The Scratch Agency Mastermind Is Back | NYC 2026 Event Breakdown | In Episode 160 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald bring a special solo episode announcing the return of the Scratch Agency Mastermind Meetup—bigger, better, and more intentional than ever.After an incredible response from last year’s event, this episode walks you through everything you need to know about the 2026 mastermind happening in New York City. From the structure and format, to what makes this event different from traditional conferences, Stephen and Shawn break down how this intimate, high-value room is designed to help agency owners at every stage grow faster—together.This isn’t a sit-and-listen conference. It’s a true roundtable mastermind where you’ll get direct feedback on your agency, learn from others in the trenches, and build real relationships that extend far beyond the event.🔍 If you’re building a scratch agency (or thinking about it) and want to surround yourself with the right people, ask better questions, and get real answers—this is the room you want to be in.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction & Why This Episode Matters02:10 – Scratch Agency Mastermind Announcement05:00 – Event Dates, Location & NYC Details08:45 – What’s Included (Meetup, Dinner, Experience)12:30 – Why We’re Capping It at 30 People16:10 – Hotel, Travel & Logistics Breakdown19:40 – New Format: True Roundtable Mastermind24:15 – Who This Event Is For (All Levels)28:05 – “Proximity Is Power” – Why This Room Matters32:00 – Real Feedback from Last Year’s Attendees36:10 – Sponsors & What Makes Them Different39:30 – Final Details & How to Secure Your SpotA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 4/14/26 | ![]() Owning Workers’ Comp with Kevin Ring | Lower Mods, Better Processes & Stronger Commercial Accounts | In Episode 159 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with Kevin Ring, Chief Experience Mod Officer at Emerge Apps and Lead Workers’ Compensation Analyst for the Institute of WorkComp Professionals, for a practical deep dive into one of the most overlooked opportunities in commercial insurance: workers’ comp.Kevin breaks down how agents can stop treating workers’ comp like a commodity and start using it as a true wedge in the sales process. From understanding the experience mod and minimum mod, to helping clients build injury response systems, return-to-work programs, and physician relationships, this episode is packed with tactical ways to create real results for commercial clients.🔍 If you’re a scratch agent trying to write better commercial business, stand out from quote-chasers, and turn workers’ comp into a true value-add for your clients—this episode is a must-listen.🕒 Timestamps:00:00 – Introduction & Meet Kevin Ring03:12 – How Kevin Accidentally Got Into Insurance06:10 – What the Institute of WorkComp Professionals Does for Agents10:18 – Where Agents Should Start with Workers’ Comp14:22 – What Brokers Can Do When a Workers’ Comp Claim Happens19:08 – Why Employers Need a Clear Injury Process Before a Claim24:11 – Using the Experience Mod as a Sales Wedge29:35 – Minimum Mod, Lost Profits & Explaining the Math Simply35:42 – Why Workers’ Comp Creates Real Exit Barriers41:05 – What Scratch Agents Should Learn First46:18 – How to Speak About Comp in the Client’s Language50:02 – Final Thoughts & Where to Connect with Kevin💼 Sponsored by HawkSofthttps://www.hawksoft.comA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 4/1/26 | ![]() Building a Scratch Agency with Partners | The LionSure Playbook | In Episode 158 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with the founders of LionSure Insurance Brokers—Anthony Intile, John Dellafiora, and Massimo Mancini—to break down what it really takes to build a scratch agency from the ground up as partners.From a cold call that turned into a partnership, to a nine-month “dating phase” before launching, this episode dives deep into how three individuals combined their strengths to build a fast-growing brokerage focused on the middle market.Anthony shares how his background in construction and insurance shaped LionSure’s niche strategy, while John and Massimo bring insights on business structure, capital strategy, and building something designed to last—not just scale and sell.This is a masterclass in partnerships, sales culture, and building a disciplined, high-performance agency from day one.💼 Sponsored by HawkSofthttps://www.hawksoft.com🔍 If you’re thinking about starting an agency, bringing on a partner, or building a sales-driven culture that actually performs—this episode is packed with real, tactical insights.🕒 Timestamps:00:00 – Introduction & Meet the LionSure Team04:10 – From Cold Call to Partnership09:35 – The 9-Month “Dating Phase” Before Launch15:20 – Structuring a 3-Partner Agency the Right Way21:05 – Finding Your Niche in the Middle Market26:40 – Why Construction Became Their Core Focus32:15 – Cold Calling vs Referrals: What Actually Works38:50 – Hiring Producers Early & Building the Right Team44:30 – KPIs for Producers: Calls, Meetings & Pipeline49:10 – Sales Training, Role Play & LionSure Academy55:25 – Why Most Insurance Training Fails01:00:40 – Building Culture, Discipline & Accountability01:05:10 – Final Advice on Consistency & Winning MindsetA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
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| 3/24/26 | ![]() How Nicholas Sakha Built a $28M Agency Through Content & Consistency | In Episode 157 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with Nicholas Sakha, founder of Saka Agency and creator of Insurance Creators, to break down how he built a $28M agency by leveraging content, consistency, and relentless execution.Nicholas shares his 9-year journey from cashing out his 401k to start a captive agency, scaling through internet leads and outbound sales, and eventually building a powerful personal brand through social media. He dives into what actually works in content today, why most agents overcomplicate it, and how shifting from “insurance education” to personal perspective unlocked growth.We also get into hiring, scaling teams, setting expectations, balancing inbound vs outbound marketing, and the mindset required to go all-in on growth. Nicholas opens up about mistakes, lessons learned, and what he would do differently if starting over.🔍 If you’re thinking about building your brand, generating leads through content, scaling your agency, or going all-in on your business — this episode delivers real, tactical insight from someone in the trenches.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction & Meet Nicholas Sakha03:45 – From Banking to Betting on Himself (401k Story)08:20 – Building the Agency from Scratch13:10 – Content Strategy & Going Viral20:00 – Why Personal Brand Beats Insurance Education27:30 – Organic vs Paid Leads (50/50 Strategy)34:15 – Should Producers Create Content?40:20 – Sales First: The Key to Early Growth46:50 – Scaling Teams, Hiring & Expectations53:40 – Mistakes & What Nicholas Would Do Differently58:30 – Where to Find Nicholas & Final ThoughtsA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:/ thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ...🌐 Visit Our Website:https://scratchagencypodcast.comThank you for tuning into The Scratch Agency Podcast. Remember to like, share, and subscribe for more valuable insights. Own your future — we’ll see you next time! | — | ||||||
| 3/17/26 | ![]() How Rick J. Lindsey Is Fixing the Broken Insurance Market | The Story Behind XINSURANCE & Specialty Risk | In Episode 156 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with Rick J. Lindsey, founder of XINSURANCE and Prime Risk Partners, to explore one of the most unique and innovative models in the insurance industry.Rick J. Lindsey shares his 40+ year journey in insurance — from working in his father’s MGA to building one of the most recognizable specialty risk insurance platforms in the country. What started during the insurance crisis of the 1980s eventually led Rick to pioneer solutions for businesses that traditional insurance markets refuse to cover.Throughout the conversation, Rick J. Lindsey explains why the insurance system often fails during catastrophes, how regulations like the Risk Retention Act changed the industry, and why innovation is necessary to serve complex and high-risk operations.We also dive into how XINSURANCE approaches underwriting differently, why direct communication with the insured matters, and how building trust, transparency, and strong relationships leads to better outcomes for agents, brokers, and clients.🔍 If you’re interested in specialty insurance, complex risk, the future of the insurance marketplace, or how one entrepreneur built a nationwide platform by solving problems others ignored — this episode delivers powerful industry insight.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction & Meet Rick J. Lindsey03:45 – Rick J. Lindsey’s Start in the Insurance Industry08:30 – The Insurance Crisis of the 1980s13:20 – Understanding the Risk Retention Act18:10 – Why Traditional Insurance Markets Fail23:40 – Building XINSURANCE & Specialty Risk Solutions29:50 – Insuring High-Risk & Unique Businesses36:15 – Fixing the Gaps in the Insurance Industry41:20 – Why Talking Directly to the Insured Matters46:30 – Building Trust Between Agents, Brokers & Carriers50:15 – Final Advice for Insurance ProfessionalsA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ...🌐 Visit Our Website:https://scratchagencypodcast.comThank you for tuning into The Scratch Agency Podcast. Remember to like, share, and subscribe for more valuable insights.Own your future — we’ll see you next time! | — | ||||||
| 3/10/26 | ![]() Restarting From Scratch (Again) with LUIS LEAL | Independence, Niches & Building Smarter the Second Time | In Episode 155 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with LUIS LEAL, founder of Leal Insurance Services, to talk about what it really means to start from scratch — twice.LUIS LEAL shares his journey from producing at a State Farm agency to launching his own independent agency in just 60 days, merging in 2020 to focus on commercial growth, and then relaunching his original brand in 2025 with a sharper vision and clearer strategy.With nearly two decades in insurance, LUIS LEAL breaks down the massive differences between starting an agency in 2010 versus 2025 — from carrier appetites and automation to CRM rebuilds and data integrity. He opens up about lessons learned, focusing on commercial lines, building ideal client profiles, and why niching down has been a game-changer the second time around.🔍 If you’re a scratch agent wondering how to build smarter, avoid early mistakes, and focus on profitable growth — this episode delivers practical perspective from someone who’s lived both versions of the journey.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction & Meet LUIS LEAL04:30 – From State Farm Producer to Independent Owner09:40 – Opening an Agency in 60 Days (2010)15:25 – Merging in 2020 & Lessons from Partnership21:10 – Relaunching Leal Insurance Services in 202528:00 – Carrier Appointments: Then vs. Now34:15 – Rebuilding CRM, Automation & Systems40:05 – Why LUIS LEAL Is Hyper-Focused on Commercial Lines45:30 – Residential Service Contractors & Niche Programs51:10 – Ideal Client Profiles & Pre-Qualification Strategy56:00 – Final Advice for Scratch AgentsA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 3/4/26 | ![]() Selling Smart: How Rob Bowen Turned Growth into Leverage | From Farmers to Independence to Strategic Exit | In Episode 154 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with Rob Bowen, founder of Patriotic Insurance Group, to unpack one of the biggest moves an agency owner can make — selling the agency and stepping into a larger strategic role.Rob shares his 11-year journey from starting with Farmers, building an independent book, completing acquisitions, scaling quickly, and ultimately selling his agency to Stable Rock in a move that gives him greater resources, autonomy, and long-term growth potential.We dive deep into automation, cancel non-pay workflows, AI tools, shiny object syndrome, vendor relationships, and what it really takes to build processes that allow an agency to scale efficiently. Rob also gets honest about the mindset shift required when giving up ownership control — and why more resources can unlock bigger opportunities.🔍 If you’re thinking about acquisitions, scaling through automation, implementing smarter workflows, or even planning an exit — this episode gives you tactical insights from someone who’s done it all.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction & Meet Rob Bowen04:30 – From Farmers to Independent Agency Owner09:15 – Acquisitions & Scaling the Right Way14:20 – The Stable Rock Acquisition Story20:10 – Giving Up Control vs. Gaining Resources26:45 – Automation, Cancel Non-Pay & Process Discipline34:30 – AI, Outmarket & Leveraging Tech Smarter41:10 – Shiny Object Syndrome & Vendor Strategy47:50 – Why Process Comes Before Automation53:20 – The Future of Rob’s Agency & Final ThoughtsA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.comThank you for tuning into The Scratch Agency Podcast. Remember to like, share, and subscribe for more valuable insights. Own your future — we’ll see you next time! | — | ||||||
| 2/24/26 | ![]() From High School to Niche Authority with Hunter Nelson | Trucking Insurance, Content & Scaling Young | In Episode 153 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with Hunter Nelson, owner of Nelson Insurance Agency in South Dakota, to unpack one of the most unique scratch stories we’ve heard yet.Hunter started his agency at just 18 years old—while still in high school. From door-knocking million-dollar homes to niching down into trucking insurance, he shares how he built momentum early, learned the industry on the fly, and leveraged content marketing to fuel organic growth.This conversation dives into what it really looks like to start young without formal agency training, how to talk your way into better career relationships, why niching down changed everything, and how platforms like YouTube and TikTok are generating real inbound leads for his agency today.🔍 If you’re thinking about going scratch, struggling to pick a niche, or wondering how to turn content into clients—this episode is packed with tactical insight and real execution.🕒 Timestamps:00:00 – Introduction & Meet Hunter Nelson03:05 – Starting an Agency at 18 Years Old07:40 – Door Knocking & Early Prospecting Tactics12:15 – Why Niching Down to Trucking Changed the Game18:20 – Using YouTube & TikTok to Drive Organic Leads23:55 – Hiring Young & Building the Right Team Structure28:40 – Lessons on Training, Onboarding & Avoiding Hiring Mistakes32:15 – Carrier Relationships & Breaking Into Tough Markets36:50 – AI Tools, Automation & Avoiding Shiny Object Syndrome41:30 – Advice for Agents Thinking About Going Scratch💼 Sponsored by HawkSofthttps://www.hawksoft.comA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 2/21/26 | ![]() Vision, Growth & Scaling Smart with Jeff Roy | From Scratch to Strategic Scale | In Episode 152 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald sit down with Jeff Roy, President and CEO of Excalibur Insurance Group, for a masterclass in vision, growth, culture, and scaling the right way.With over 36 years in the industry, Jeff shares his journey from walking into a typewriter-run agency to building a 30-person brokerage generating 1,000+ leads per month—and ultimately merging strategically to stay competitive in a rapidly consolidating marketplace.From defining your “why” and painting a 5–10 year vision, to mastering referrals, centers of influence, tech stacks, AI workflows, and operational discipline—this episode is packed with practical advice for scratch agents who want to grow with intention instead of accident.🔍 If you’re building from the ground up and wondering how to scale without losing focus, culture, or profitability—this episode will challenge you to think bigger and execute smarter.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction & Meet Jeff Roy04:12 – From Typewriters to Tech-Driven Brokerage09:35 – The Power of Vision & Defining Your North Star15:48 – Centers of Influence & Referral Strategy22:10 – Scaling to $1M and Beyond27:55 – Building Culture (The Jersey Story)33:40 – AI, Lead Flow & After-Hours Automation41:05 – Tracking ROI & Acquisition Costs47:30 – Tech Stack Essentials for Scratch Agents53:10 – Final Advice for Agents Starting TodayA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 2/11/26 | ![]() Cash Flow, Trust Accounting & Financial Discipline | Avoiding the Most Costly Agency Mistakes | In Episode 151 of the Scratch Agency Podcast, Stephen Turnbull and Shawn Fitzgerald are joined by agency financial consultant Colby Allen for a direct, numbers-first conversation on cash flow management, budgeting, and one of the most dangerous (and common) issues facing independent agencies: trust accounting violations.Colby shares what he consistently sees while working with agencies across the country—owners pulling money too early, failing to plan for commission slow months, and unintentionally creating a cycle that leads to payroll stress, reactive decisions, and illegal transfers from trust accounts. The discussion breaks down how these mistakes happen, why they’re rarely intentional, and how proper financial structure can prevent them before they spiral.This episode is essential listening for scratch agents and established agency owners who want to protect their license, stabilize operations, and grow with confidence.🔍 Whether you’re scaling fast or trying to regain control of your finances, this conversation explains where agencies go wrong financially—and how to fix it early.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction03:15 – Why Cash Flow Planning Gets Overlooked07:42 – Seasonal Commission Drops & Operating Risk12:10 – The #1 Cause of Trust Accounting Violations17:05 – Owner Draws, Payroll Pressure & the Fear Cycle22:30 – Why “It’ll Catch Up Next Month” Is Dangerous27:18 – Budgeting as Risk Management32:40 – Structuring Cash Flow for Sustainable Growth36:55 – Final Advice from Colby AllenA family-owned agency management system built to support independent agencies with transparency, flexibility, and human-centered service.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.com | — | ||||||
| 2/4/26 | ![]() Evolving AMS, Empowering Agents with Rushang Shah | HawkSoft, AI & Data Ownership | In Episode 150 of the Scratch Agency Podcast, we’re joined by Rushang Shah, Chief Marketing Officer at HawkSoft, for a deep-dive into what makes a modern agency management system work for the agent, not the other way around. In this honest and forward-thinking conversation, Rushang Shah breaks down how HawkSoft’s family-owned and privately held structure allows them to stay focused on what matters most—listening to agents and building around their real workflows.From the rise of embedded tools and AI to the dangers of data ownership loopholes, we explore what scratch agents need to consider before choosing a vendor. You’ll hear the truth behind the “one platform does it all” myth, how to future-proof your tech stack, and what Rushang Shah sees on the horizon for AMS innovation.🔍 If you’ve ever felt overwhelmed by shiny tech promises, or just want to know the right questions to ask before signing with a new tool—this episode will give you the clarity and confidence you need.💼 Sponsored by HawkSofthttps://www.hawksoft.com🕒 Timestamps:00:00 – Introduction03:12 – Rushang Shah Journey from Mobile Tech to Insurance06:57 – What Today’s AMS Users Actually Want11:20 – CRM Features, Workflows & the Evolution of HawkSoft17:15 – The One-Platform Myth vs. Best-in-Class Focus21:33 – Why “Saying No” Can Be a Product Strength27:00 – AI, Natural Language & the Future of Data Access33:15 – Ownership, Access, and the Real Risks of Data Misuse41:28 – Questions to Ask When Choosing a Tech Vendor47:54 – What Makes HawkSoft Different (and Why It Matters)51:20 – Final Thoughts from Rushang ShahA family-owned agency management system built to serve independent agencies with flexibility, transparency, and human-centered support.🔗 Links & Resources:📲 Join Our Telegram Community:https://t.me/+cISob2kA3pAyMmY5📸 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.comThank you for tuning into The Scratch Agency Podcast. Like, share, and subscribe for more real talk and tools for growing your agency. Own your future — see you next time! | — | ||||||
| 1/30/26 | ![]() From Quote & Hope to Precision Qualifying | How to Pre-Filter Leads Like a Pro | In Episode 149 of the Scratch Agency Podcast, co-hosts Stephen Turnbull and Shawn Fitzgerald go solo and get real about one of the biggest make-or-break factors in growing an independent agency: lead quality. They dive into their completely different lead sources—paid ads vs. inbound referrals—and break down how each has evolved their pre-qualification process to save time and close higher-value accounts.From the power of instant follow-ups to the importance of requiring deck pages before quoting, this episode is filled with tactical tips for scratch agents who want to stop quoting everyone and start quoting smarter. You'll walk away with ideas on how to tighten your intake forms, rethink discovery calls, and adopt one of their favourite mantras:"If you want better leads, make it slightly harder to become one."🔍 If you're drowning in unqualified leads or looking to build a more streamlined sales process, this is your playbook.💼 Sponsored by HawkSoft → https://www.hawksoft.com🕒 Timestamps:00:00 – Intro & Snow Day Chaos04:05 – Paid Ads vs. Referral Leads07:32 – Why Speed-to-Lead Matters for Trust10:55 – “If You Want Better Leads…”14:40 – Intake Forms & Filtering on the Front End20:11 – Why They Ask for Deck Pages First25:22 – Auto vs. Home vs. Commercial Pre-Qualifiers31:05 – Time Management & Saying No36:48 – Knowing Your Top 10 Clients41:37 – Closing Advice: Custom Criteria for Your Market📌 Connect with us on Instagram: @thescratchagencypodcast🔗 Join our Telegram Community: https://t.me/+cISob2kA3pAyMmY5🎧 Listen on Spotify: Scratch Agency Podcast💻 Visit our website: scratchagencypodcast.comThank you for tuning into The Scratch Agency Podcast. Like, share, and subscribe for more real talk and tools for growing your agency. Own your future — see you next time! | — | ||||||
| 1/20/26 | ![]() Hiring Your First Producer with Tamron Manning | Expectations vs. Reality | In Episode 148 of the Scratch Agency Podcast, we’re joined once again by Tamron Manning of Integrity Insurance Group (KY) — this time for a raw, behind-the-scenes look at what it’s really like to bring on your first producer.Tam breaks down how he wasn’t even looking to hire… until the right person walked into his network. From navigating onboarding without a full SOP to realizing the value of competition and culture, Tamron shares the real-life lessons from making a fast, intentional hire — and why it paid off.🔥 Whether you're considering your first producer, figuring out how to structure pay, or wondering whether experience beats starting fresh — this one’s full of insights from the trenches.🕒 Timestamps:00:00 – Intro & HawkSoft Sponsorship01:24 – Welcome Back Tamron Manning (Episode 33 Throwback)04:40 – How Tam Found His First Producer08:11 – Expectations vs. Reality: What Surprised Him12:17 – Benefits of Hiring with Experience17:28 – Training, Scripts & Scaling Systems23:04 – Culture, Fit & Hiring at the Right Time28:39 – Lessons Tamron Would Apply If He Did It Again32:12 – Final Thoughts & Where to Follow Tamron💼 Sponsored by HawkSoft → https://www.hawksoft.com📲 Follow Tamron Manning:Instagram: @kyintegrityinsurancegroupFacebook: Integrity Insurance Group KY🎧 Listen on Spotify: Scratch Agency Podcast📢 Join our Telegram Community: Click here🌐 Visit: https://scratchagencypodcast.com✅ Like, Comment & Subscribe for weekly episodes from Scratch Agents for Scratch Agents.#ScratchAgencyPodcast #InsuranceProducer #HiringTips #IndependentAgents #TeamGrowth #TamManning #InsuranceHiring #HawkSoft #InsuranceSales #ScratchAgentLife #InsuranceTeamBuilding | — | ||||||
| 1/13/26 | ![]() New Year, New Focus | Big Goals, Gifting & Smarter Tech Stacks | In Episode 147 of the Scratch Agency Podcast, your hosts Stephen Turnbull and Shawn Fitzgerald kick off the new year with gratitude, big goals, and a brand-new partnership with HawkSoft — now the official sponsor of the Scratch Agency Podcast.They reflect on the unexpected journey from two agents "just chopping it up" to building a movement with thousands of listeners and a thriving agent community. This episode dives into personal and business resolutions for 2026, including gifting strategies that drive referrals, improving profit margins, reviewing tech stacks, and building sustainable systems.🔥 Whether you’re deep in the trenches or levelling up, this episode delivers insight, encouragement, and action items for running a better agency this year.🕒 Timestamps:00:00 – Intro & Our New Podcast Sponsor: HawkSoft04:38 – Behind-the-Scenes of the Partnership08:05 – 2026 Goal #1: Gifting & VIP Client Touches12:44 – Maximizing Paid Leads with Personalization16:25 – Creative Gifting Ideas Using AI & Custom Cards21:10 – The Power of Handwritten Notes & Micro-Moments24:55 – 2026 Goal #2: Scaling from $20K to $30K/Month28:12 – Stephen’s Focus: Profit Margins, Payroll, and CFO Support33:17 – Tech Stack Review: Hidden Costs & Smart Replacements38:28 – Wrapping Up: What’s Coming in 2026🔧 Sponsored by HawkSoftExplore the agency management system trusted by independent agents nationwide:👉 https://www.hawksoft.com📲 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl?si=33a6cfadba084957🔗 Join our Telegram Community:https://t.me/+cISob2kA3pAyMmY5🌐 Visit:https://scratchagencypodcast.com🎯 Thanks for supporting The Scratch Agency Podcast. If you’re ready to reset, refocus, and make 2026 your best year yet — like, share, and subscribe. We’re just getting started. Own your future. | — | ||||||
| 1/7/26 | ![]() AI Hype vs. Real Impact | How to Filter Tools That Actually Move the Needle | In Episode 146 of the Scratch Agency Podcast, your hosts Stephen Turnbull and Shawn Fitzgerald get real about the overwhelming buzz around AI in the insurance world — and how to decide what’s actually worth implementing inside your agency.They reflect on their own wins and missteps from the year, from chasing shiny tools to doubling down on what’s always worked: relationships, processes, and intentional growth. This isn’t a teardown of AI — it’s a framework for understanding when and how to use tech that supports your vision, your people, and your clients.🔥 If you're trying to cut through the noise and build a system that scales without losing your edge — this one’s for you.🕒 Timestamps:00:00 – Kicking Off 2026 Planning & Burnout Recovery03:22 – The Reality of Looking at Your P&L Honestly06:40 – The AI Hype Cycle: What’s Worth It?09:50 – Why Relationships Will Always Matter13:05 – The Hidden Cost of Not Asking for Referrals17:15 – Tech That Didn’t Work (And Why We Bought It Anyway)21:02 – Building with Intention: Pen, Paper, and Process25:14 – Creating a System Before Adding a Tool28:33 – Final Thoughts & Keeping It Simple in 2026🔧 Sponsored by HawkSoftExplore the agency management system trusted by independent agents nationwide:👉 https://www.hawksoft.com📲 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl?si=33a6cfadba084957🔗 Join our Telegram Community:https://t.me/+cISob2kA3pAyMmY5🌐 Visit:https://scratchagencypodcast.com🎯 Thanks for tuning into The Scratch Agency Podcast. If this episode brought you value, drop a like, share it with another agent, and hit subscribe to stay in the loop.Own your future — we’ll see you next time. | — | ||||||
| 1/7/26 | ![]() 2025 Recap with Stephen & Shawn | Paid Ads, Producer Hires & Planning Chaos | In Episode 145 of the Scratch Agency Podcast, your hosts Stephen Turnbull and Shawn Fitzgerald sit down for a candid year-end recap of everything they learned (and survived) in 2025. From Google and Meta ads that actually worked to time-blocking around daycare pickups and scaling with producers — nothing is off the table in this behind-the-scenes breakdown of building two agencies and two families from scratch.They dig into what changed their processes, how the community meetup sparked real results, and why planning now for the agency you want to be is the key to sustainable growth.🔥 Whether you’re in your first year or building your next hire, this episode is packed with real talk, real data, and the mindset shifts that matter.🕒 Timestamps:00:00 – Intro: Surviving Winter & Fatherhood03:45 – Sound Harbor Recap: Rebrand & Paid Ads07:18 – Why Pre-Qualifying Leads Changed the Game11:30 – Systems, SOPs, and Sales Scripts That Stuck15:44 – Hiring: When You Stop Looking & They Show Up21:02 – Data-Driven Decisions & Doubling New Revenue26:20 – T5 Recap: Foundations, Family & Focus32:15 – Planning for Growth in 202638:00 – Community Event Wins & The Next One42:40 – Letters from Santa, Balance, and Big Picture🔧 Sponsored by HawkSoftExplore the agency management system trusted by independent agents nationwide:👉 https://www.hawksoft.com📲 Follow us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl?si=33a6cfadba084957🔗 Join our Telegram Community:https://t.me/+cISob2kA3pAyMmY5🌐 Visit:https://scratchagencypodcast.com🎯 Thank you for tuning into The Scratch Agency Podcast. If this episode brought you value, drop a like, share it with another agent, and hit subscribe to stay in the loop. Own your future — we’ll see you next time. | — | ||||||
| 12/24/25 | ![]() Planning with Purpose with Don Shampine | Annual Themes, Team Buy-In & Culture that Sticks | In Episode 144 of the Scratch Agency Podcast, we’re joined once again by Don Shampine — now a three-time guest and a fan favorite among Scratch agents. This time, Don dives deep into one of the most overlooked drivers of long-term agency growth: annual planning with team alignment and purpose.Don walks us through how to craft a theme-driven annual plan that actually sticks — whether you're a solo producer or leading a growing team. We talk about setting an intentional tone for the year, creating buy-in through collaborative planning, and turning big goals into repeatable behaviors. Plus, Don shares his exact framework for how he structures these annual meetings, including his famous snack log, team KPIs, and the agenda items most agents forget to plan for.🔥 Whether you’re one person or one hundred, this episode will challenge you to rethink how you approach your next planning cycle — with purpose, practicality, and people-first leadership.🕒 Timestamps:00:00 – Introduction03:12 – Why Annual Planning Fails for Most Agents06:38 – Creating a Yearly Theme that Drives Focus10:11 – From Culture to KPIs: Building with Intention13:25 – Don’s Planning Framework (and Favorite Snacks)16:47 – Collaborating with Your Team (Even if You're Solo)21:05 – Mistakes Agents Make When Planning Big26:18 – Holding Teams Accountable Without Burnout30:09 – Branding the Theme: Stickers, Rituals & Shared Language34:52 – The Power of Personal + Professional Goal Setting38:06 – Agency Standards That Keep Everyone on Track42:30 – Introducing "Want Better, Be Better" Facebook Community46:45 – Final Thoughts: Start Where You Are, Grow with Intention👥 Join the Community:Scratch Agency Telegram group → https://t.me/+cISob2kA3pAyMmY5📲 Follow Us on Instagram:https://www.instagram.com/thescratchagencypodcast🎧 Listen on Spotify:https://open.spotify.com/show/7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Website:https://scratchagencypodcast.comThanks for tuning into The Scratch Agency Podcast.Like, share, and subscribe for more practical insights from agents in the trenches.Own your future — we’ll see you next week. | — | ||||||
| 12/16/25 | ![]() How to Build a Remote Referral Machine with No Cold Calls with Beth DeLaForest | In Episode 143 of the Scratch Agency Podcast, we’re joined by Beth DeLaForest, founder of Aspire Insurance Group. Beth shares her powerful journey from starting over as a scratch agent to leading a fully remote, relationship-driven agency with a strong focus on culture, quality clients, and scalable referral systems.We dive into her early career transition from the captive world, how she built Aspire with intention (and two toddlers at home), and the challenges of operating remotely before remote was cool. Beth also introduces her 3-15-6-1 method for managing referral partnerships — a practical system any agent can implement to grow consistently without chasing leads.🔍 If you're tired of cold calls, inconsistent lead flow, or client chaos, this episode offers a fresh take on growing with clarity, boundaries, and purpose.🕒 Timestamps0000 – Intro & Early Scratch Days0413 – Transitioning from Captive to Independent0628 – Starting Remote in 2014 (Before It Was Normal)0950 – Building Credibility as a Remote Commercial Agency Owner1129 – Growth Strategy Acquisition vs. Referrals1330 – Why the “Attract, Don’t Prospect” Model Works1626 – Building Strong, Sticky Referral Relationships2000 – 3-15-6-1 System Explained2314 – Avoiding the “Help Me” Pitch Adding Real Value2739 – Nurturing Referral Partners with Intention3036 – Protecting Team Energy Through Client Culture3350 – When to Let Go of Referral Partners3637 – The Power of Firing Toxic Clients3943 – Final Thoughts & How to Connect with Beth👥 Join the CommunityScratch Agency Telegram group → httpst.me+cISob2kA3pAyMmY5📱 Follow Us on Instagramhttpswww.instagram.comthescratchagencypodcast🎧 Listen on Spotifyhttpsopen.spotify.comshow7hutxCZ5NUPqF5hRdC79Hl🌐 Visit Our Websitehttpsscratchagencypodcast.comThanks for tuning into The Scratch Agency Podcast.Like, share, and subscribe for more real-world conversations about building from scratch.Own your future — we’ll see you next week. | — | ||||||
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