AI is Changing SEO: Here's Your Step-By-Step Strategy

AI is Changing SEO: Here's Your Step-By-Step Strategy

From The Social Strategist by Michelle Gifford

December 9, 2025 · 32 min · Season 6 · Episode 8

About this episode

In this episode, Michelle Gifford discusses how AI tools are transforming SEO and provides a step-by-step strategy for businesses to adapt.

SEO is changing faster than ever, and AI tools like ChatGPT, Gemini, and Claude are reshaping how people search, shop, and discover businesses online. In this episode, I break down what you need to do in 2026 to stay visible in an AI-driven world. You'll learn why traditional Google-first search is disappearing, how AI is becoming the new product discovery engine, and the essential steps every business—e-commerce, coaches, creators, and service providers—must take to show up in AI search results. I also give you the key content structures, frameworks, and long-form strategies that help AI recognize you as the expert in your niche, plus the hidden downsides you need to be aware of! You'll walk away with a powerful prompt to build your own 30–90 day AI SEO plan. Take a breath—you've got this. Want my secret prompt? It's just below--make sure to copy it and leave me a review on your podcast app so others can find the prompt! Want faster edits and better Reels? Grab my quick Instagram Edits App course —now 50% off! Come join Club 10 and grow your next 10K followers with daily Instagram prompts, trending audio, and a supportive community — so you can spend less time guessing and more…

People in this episode

Host: Michelle Gifford

Topics covered

  • AI
  • SEO
  • digital marketing
  • content strategy
  • e-commerce
  • business growth

Keywords

  • AI SEO
  • ChatGPT
  • Gemini
  • Claude
  • digital marketing
  • business strategy
  • content creation

Mentioned in this episode

Products: ChatGPT, Gemini, Claude

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