the softer cast: podcast advice for small-business owners & creatives
by Amelia Hruby
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Recent episodes
Your Podcast is a Portal ⊹ ₊ ⟡ ⋆
Nov 25, 2025
7m 04s
What is a private podcast? & How do I create one for my course/membership?
Oct 14, 2025
15m 49s
How do you promote your episodes? & Can I copy your workflow?
Jul 15, 2025
13m 50s
Is it better to have podcast seasons or publish without breaks?
Jun 17, 2025
12m 31s
Should I create a podcast trailer? & What about hosting a launch party?
May 13, 2025
12m 56s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 11/25/25 | Your Podcast is a Portal ⊹ ₊ ⟡ ⋆✨ | podcastingsmall business+4 | — | Your Podcast is a PortalSofter Sounds | — | podcastingcourse+5 | — | 7m 04s | |
| 10/14/25 | What is a private podcast? & How do I create one for my course/membership? | Today’s question comes from Rachel of the Money Healing Club podcast. She’s back asking about private podcasts and how to make them — because she noticed I just launched one for my membership the Interweb.Tune in to hear my thoughts on:What a private podcast is & 2 types of themHow to set up your own private podcast with Helloaudio, Captivate, or TransistorWays that people can sign up to hear itHow to handle metrics, cancellations, and more FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 15m 49s | ||||||
| 7/15/25 | How do you promote your episodes? & Can I copy your workflow? | Today’s question comes from Stephanie of NoseyAF. She’s wondering how I handle the publication and promotion workflow for my podcast Off the Grid. And can she copy my process? (Yes!)Tune in to hear my advice on:Why I write a blog post and email for every episode of my showHow far ahead I work on episodes and schedulingWays to prioritize your podcast tasks with the nice, necessary, ideal frameworkThe difference between podcast promotion and marketingWhy I place ads for my episodes in ilovecreatives FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 13m 50s | ||||||
| 6/17/25 | Is it better to have podcast seasons or publish without breaks? | Today we're taking on podcast seasons! Are they good? Bad? Better for some shows than others? 🧐Should your podcast probably be publishing every week forever if you really want to grow?? 😅Let's talk about it! Tune in to hear Amelia's take on:The purpose of seasons & how to take breaksWhether or not you lose listeners between seasonsReasons you might want to publish in a consistent rhythmThe benefits & drawbacks of an ongoing schedule FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 12m 31s | ||||||
| 5/13/25 | Should I create a podcast trailer? & What about hosting a launch party? | In this episode, we're answering two questions for all our friends out there launching new shows or new seasons of your show:What's the point of a podcast trailer? & Are podcast launch parties cool anymore?Tune in to hear Amelia's take on:Two purposes for podcast trailers 🎬Taking inspiration from Trailer Park Podcast 🏁Why you probably want to host a launch party 🎈A simple recipe for podcast success 🧾 FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 12m 56s | ||||||
| 4/22/25 | Is my podcast audience too small for guests? | We love podcasts of all sizes! But what happens when you invite someone on your show and they ask you how many listeners you have? 🫣Tune in to hear Amelia's take on:How to right-size your audience 🧮What to emphasize instead of download numbers 🤗Two ways to reframe your pitches if potentials guests are asking about your audience size 🖼️Why you might want to refocus your podcast growth efforts 🌱 FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 13m 35s | ||||||
| 3/18/25 | What should go in my podcast show notes? | What are we all doing with our show notes? ...and why are some of them so long?Today’s question comes from Rachel of the Money Healing Club podcast. She’s curious about best practices for podcast show notes — including what we should put in them and what we shouldn't. Tune in to hear Amelia’s advice on:Why your show notes should always start with a hook 🪝What everyone's doing wrong with bullet points 🎯Our hot take on timestamps 🔥How many links is too many links 🔗Why you really need two versions of your show notes 🗒️The importance of copywriting vs content-writing ✏️ FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 13m 23s | ||||||
| 2/11/25 | How often should I release my episodes? & Do I need to be consistent every week? | Sometimes I joke that half my job is giving people permission to skip a week of their podcast. So in this episode, I'm diving into the questions I hear most often as a producer:How often should my podcast episodes release? Does it need to be every week? And what if I'm not consistent...? Tune in for clear advice on the pros and cons of weekly, biweekly, and monthly release schedules. And stick around for a permission slip to take things at your own pace — even if it's rather inconsistent. FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 16m 48s | ||||||
| 12/10/24 | What’s the best way to invite guests onto my podcast? | Today’s question comes from Charelle. She’s starting her second podcast and wondering how to invite people onto the show when she doesn’t have any episodes live yet. 🤔Tune in to hear Amelia’s advice on:The best guest invitation processHow to write a guest invite emailWays to share your show before it’s liveHow to pitch when you do have episodes publishedThe worst things a pitch can be FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 12m 42s | ||||||
| 9/24/24 | Should I host my podcast on Substack? | Today I'm answering the question — should I host my podcast on Substack? Or if you already have a show — should I move my podcast to Substack? If you've been considering podcasting on Substack, you'll definitely want to tune in to learn:What Substack is (in case you don't know!)Why cost is a major factor in choosing Substack to host your podcastHow to think about email in relationship to your showWhy you need to consider ads & listener behaviorHow Substack streamlines listener support & paid subscriptionsAnd then let me know what you decide to do! Is Substack for you? Not for you? Use the info below to reach out and let me know! FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 19m 28s | ||||||
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| 8/1/24 | How do I come back from podcast burnout? | If you’re feeling podfade, we can help! Tune in to this episode to learn six ways to avoid, heal, or come back from podcast burnout, including:Advice on changing your release scheduleTips for taking a break from your showHow to know if you need to hire supportWays to get more listener support & feedbackWhy you might want to move to a seasonal scheduleHow to have more fun with your podcast Big hugs to everyone experiencing podcast burnout. We’re cheering you on! FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 15m 49s | ||||||
| 6/4/24 | How do I get my podcast featured by Apple & Spotify? | Do you wish your show could be featured in Apple’s “New & Noteworthy” or Spotify’s “Episodes You Won’t Want To Miss”?In this episode, we’re talking about what it means to be featured in Apple & Spotify, why you might want that for your show, and how to make it happen.Listen and learn:The top Apple & Spotify featuresWhy you might want to be featured thereHow to submit via Apple’s form & Spotify’s formKey elements of a great pitch Tune in for a dose of pod-promo-wisdom. Then if you’re ready for more great ideas, check out our new DIY Podcast Marketing & Monetization course! You can use the code SOFTERCAST10 for $10 off registration. FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 12m 29s | ||||||
| 4/16/24 | What's the best way to monetize my podcast? | Do you wish your podcast could make you money, instead of costing you money? 💵And is that really possible if your show doesn’t have thousands of listeners?? 🤷♀️In this episode, we’re talking about the three most popular methods for podcast monetization — including what audience size you’ll need for each one, and how to decide which method is right for you.Listen and learn:The 3 most popular methods for podcast monetizationHow many listeners you need to get paid sponsorsA few models for gaining paid listener supportWhy direct sales & marketing are so under-rated Tune in for a dose of pod-wisdom. Then if you’re ready to bring these ideas to life, check out our new DIY Podcast Marketing & Monetization course! You can use the code SOFTERCAST10 for $10 off registration. FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 9m 34s | ||||||
| 3/19/24 | How do I grow my podcast audience? | Do you wish your podcast had a few (or a lot) more listeners? 🧐Well you're in luck. Today we're tackling everybody’s favorite topic — podcast growth.In our opinion, there are two key components of podcast growth — having a great show and having a consistent marketing practice.So in this episode, Amelia guides us through:How to create a podcast that always attracts new listenersThe 3 focus areas for any strong showThree popular podcast marketing strategies to try Tune in for a quick, practical podcast lesson. Then if you want to learn more, check out our new DIY Podcast Marketing & Monetization course! You can use the code SOFTERCAST10 for $10 off registration. FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 11m 52s | ||||||
| 1/9/24 | Is it too late to start a podcast? | Happy New Year, Softer Cast fans! Today on the pod, we're tackling a question that’s been landing in our inbox a lot lately — It seems like everybody has a podcast now. Is it too late to start mine? We hear this question too often, and we want to help you decide if it’s the right time to start your show. So in this quick episode, Amelia will walk you through:If it’s too late to start a podcast (spoiler: it's not)3 guiding questions to ask before you start your showWhere to begin when you’re ready to podcast FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 15m 54s | ||||||
| 9/19/23 | Can I record my podcast on Zoom? | Welcome back to The Softer Cast! Today we’re popping in between seasons to answer a question that's been landing in our inbox a lot lately — can I record my podcast on Zoom?So in this episode, Amelia's exploring the pros & cons of recording on Zoom, as well as some great alternate recording platforms.Tune in as she shares:The best & worst things about recording on ZoomTwo Zoom hacks you definitely want to do if you're recording thereWhy you might want to change recording platformsOur recs for the best podcast recording apps FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 13m 23s | ||||||
| 6/20/23 | How do I pitch podcast sponsors when I have a small audience? | Welcome to final episode of season one of The Softer Cast!This month’s episode explores how to pitch sponsors for your show — even if you don’t have a large audience.Tune in as Amelia shares:Why relationships matter more than metricsThe power of the personal endorsementWhy right-fit is more valuable than a large audienceHow to pitch multi-channel sponsorships FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 14m 41s | ||||||
| 5/16/23 | What’s the easiest way to make a podcast? | There are a lot of ways to make a podcast. And most of them are…kind of challenging and convoluted.But podcasting doesn’t have to be hard! So this month’s episode answers the question — what’s the most easeful podcast workflow?Tune in as Amelia shares:Why everything begins with your concept & contentHow much you should prep for your recording sessionsThe easiest-to-use recording equipmentOptions for editing with ease (and why you might not need to edit anyway)The podcast hosting platform I recommend for maximum ease FREE SUPPORT🚀 Want to launch a podcast? Get our FREE launch toolkit today💘 Wish your podcast was easier & more fun to make? Grab our FREE podcast audit📱 Got a question for Amelia? Submit a voice messageCOURSES & MORE🌈 Learn to launch your own pod with — Your Podcast Is A Portal💸 Grow your show & make more $$$ with — DIY Podcast Marketing & Monetization⭐️ Get Amelia’s new book, Your Attention is Sacred Except on Social Media | 20m 01s | ||||||
| 4/18/23 | What if another podcast already has the name I want to use? | You know what’s the worst? Coming up with an AMAZING name for your podcast and then realizing it’s already in use. This month’s episode is all about what to do when the pod name of your dreams in taken. | 14m 00s | ||||||
| 3/14/23 | What are the best ways to grow my podcast? | Calling all our podcaster friends! This month we’re answering your biggest question — what’s the best way to grow my podcast? | 22m 40s | ||||||
| 2/14/23 | How do I get my podcast listed on Apple & Spotify? | We’re back with a super practical episode, pod friends! Everything you need to know about submitting your show to Apple Podcasts & Spotify. | 13m 38s | ||||||
| 12/13/22 | How do I take a podcast break without losing listeners? | It’s slow down season, y’all! So today’s episode is all about how to take a podcast break without sacrificing your stats in the process. | 12m 02s | ||||||
| 11/29/22 | What’s the least expensive way to create a podcast? | This one goes out to all our babes who love a good bargain. Great news, you can make a podcast for FREE! | 14m 58s | ||||||
| 11/15/22 | How do I know it’s time to hire a podcast editor? | Are you thinking of hiring a podcast editor? Pretty sure you need one? Wishing you could afford one? In today’s episode, Amelia unpacks how to know it’s time to take the leap and hire support for your podcast. | 22m 13s | ||||||
| 11/1/22 | What day of the week should I release my podcast episodes? | Monday, Tuesday, Podcast Day?! In today’s episode, we’re talking about what day of the week you should release your podcast. And why it might not be the same day as everyone else! | 13m 45s | ||||||
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