
From Kickoff to Consumer Culture: Teaching the History of Football
From The Teaching History Her Way Podcast by CherylAnne Amendola
September 24, 2025 · 36 min · Season 6 · Episode 2
About this episode
This episode explores the connections between football, consumerism, and American identity with historian John Laub.
Send us Fan Mail What can football teach us about American history? In this episode of Teaching History Her Way, I sit down with historian John Laub to explore the fascinating connections between consumerism, sports, and identity in the United States. Together, we trace how football grew from a college pastime into a cultural and commercial powerhouse, shaping and reflecting everything from television advertising to corporate sponsorships. John shares primary sources teachers can bring into t...
People in this episode
Host: CherylAnne Amendola
Guest: John Laub
Topics covered
- football history
- consumer culture
- American identity
- sports
- advertising
- corporate sponsorship
Keywords
- football
- American history
- consumerism
- sports culture
- advertising
- corporate sponsorships
- primary sources
Mentioned in this episode
Books & works: Teaching History Her Way
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