
The season of shooting our shot & the play by play of the first 120 days of launching a beauty brand.
From The Unschool by Andi Alleman by Andi Alleman
June 7, 2026 · 27 min · Season 6 · Episode 215
About this episode
Andi reflects on the first 120 days of launching her beauty brand, Casa Noon, while managing her existing business, Oui, We Studio.
Andi's back for season 6, starting where the work for Casa Noon begins. She's reflecting back from February through June, everything she's been doing to start from zero while running Oui, We Studio, and figuring out what it's actually going to take to build something so high stakes. This is the backstory, the behind-the-scenes, what's working and what she'd do differently. Take a look all the way behind the curtain this season. Links: Oui, We Content Studio Cult Brand Blueprint Accelerator Casa Noon Sabbatical Serum Shop My — Casa Noon Casa Noon Community — TYB
People in this episode
Host: Andi Alleman
Topics covered
- beauty brand launch
- entrepreneurship journey
- behind-the-scenes
- business strategy
- high stakes
- starting from zero
Keywords
- Casa Noon
- beauty brand
- entrepreneurship
- business launch
- Oui, We Studio
- high stakes
- behind-the-scenes
- starting from zero
Mentioned in this episode
Organizations: Casa Noon, Oui, We Studio, Cult Brand Blueprint Accelerator, Sabbatical Serum, Casa Noon Community
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