
AI, Authenticity, and Retail Attention with Mid-Day Squares Co-Founder & Rainmaker Jake Karls and retail futurist and technology guru Carl Boutet, Live In Person from Montreal
From The Voice of Retail by Michael LeBlanc
May 1, 2026 · 25 min · Episode 513
About this episode
A discussion on brand-building, retail media, AI, and the future of consumer attention featuring Jake Karls and Carl Boutet.
In this live and spontaneous episode of The Voice of Retail, Michael sits down live at the SIAL Food Innovation Show in Montreal with Mid-Day Squares co-founder Jake Karls and retail futurist Carl Boutet for a wide-ranging discussion on brand-building, retail media, AI, and the future of consumer attention. From turning crisis into product innovation to building authentic customer relationships at scale, this episode explores why human energy, storytelling, and standing out may matter more than ever in modern retail.
People in this episode
Host: Michael LeBlanc
Guests: Jake Karls, Carl Boutet
Topics covered
- AI
- brand-building
- retail media
- consumer attention
- product innovation
- customer relationships
- storytelling
Keywords
- AI
- retail
- Mid-Day Squares
- Montreal
- consumer attention
- product innovation
- customer relationships
- storytelling
Mentioned in this episode
Organizations: Mid-Day Squares
Places: Montreal
More episodes of The Voice of Retail
- Going Global in Uncertain Times with Matthew Merrilees , CEO North America, Global-e and Co-Host Jim Okamura from the Global eCommerce Leaders Forum · June 5, 2026 · 32 min
- Retail’s AI Reckoning: Jackie Swanson, Managing Partner at Gartner Consulting on Winning the Agentic Future · May 29, 2026 · 29 min
- Deb Craven, President of Longo’s, on 70 Years of Retail Excellence and being named Retail Council of Canada’s Distinguished Retailer of the Year for 2026 · May 22, 2026 · 25 min
- Stephen Bailey, Chief Marketing Officer at John Fluevog Shoes, on Building a Global Cult Retail Brand Through Community, Creativity & Retail Courage · May 15, 2026 · 31 min
- AI Is Rewriting Food Retail & Brand Discovery with Guillaume Mathieu, Co-Founder & Partner, ilot, live on the stage at the SIAL Food Innovation Show, Montreal · May 8, 2026 · 45 min
- Mat Povse, President of Best Buy Canada, on People-First Leadership and Retail Reinvention (ENCORE) · April 24, 2026 · 31 min
Explore listener stats, chart rankings, contacts and more on the The Voice of Retail podcast page.