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On the show
From 10 epsHost
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Recent episodes
S2E3: Betty Crocker the Psy-Op, Rosie the Riveter, and the Feminist Revolution
Apr 3, 2026
25m 17s
S2E2: Hollywood Declares War: From WWII Pinup Girls to Playmates in Vietnam
Jan 2, 2026
26m 07s
S2E1: Horny for War: The History of How Sex Became A Weapon
Oct 31, 2025
23m 43s
This Is Propaganda Season 2
Oct 7, 2025
1m 06s
Bot Armies, Dead Internet, and Misinformation Farms with Amil Khan
May 30, 2025
39m 43s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 4/3/26 | ![]() S2E3: Betty Crocker the Psy-Op, Rosie the Riveter, and the Feminist Revolution✨ | feminismwomen's history+4 | — | — | — | Betty CrockerRosie the Riveter+5 | — | 25m 17s | |
| 1/2/26 | ![]() S2E2: Hollywood Declares War: From WWII Pinup Girls to Playmates in Vietnam✨ | propagandaHollywood+3 | — | Pinup GirlsPlaymates | — | propagandaHollywood+5 | — | 26m 07s | |
| 10/31/25 | ![]() S2E1: Horny for War: The History of How Sex Became A Weapon✨ | warsex+3 | — | governmentsHorny for War | — | WWIsex as a weapon+3 | — | 23m 43s | |
| 10/7/25 | ![]() This Is Propaganda Season 2✨ | propagandamilitary culture+3 | — | TikTok E-Girls | — | propagandamilitary+5 | — | 1m 06s | |
| 5/30/25 | Bot Armies, Dead Internet, and Misinformation Farms with Amil Khan✨ | bot armiesmisinformation+3 | Amil Khan | ReutersBBC+2 | — | bot armiesmisinformation+4 | — | 39m 43s | |
| 5/12/25 | Media Literacy with Renee Hobbs✨ | media literacypropaganda+3 | Renee Hobbs | Media Education Lab | — | media literacypropaganda+5 | — | 32m 14s | |
| 4/16/25 | Hollywood and The Pentagon with Tom Secker✨ | HollywoodPentagon+3 | Tom Secker | PentagonTop Gun+2 | — | PentagonHollywood+5 | — | 33m 31s | |
| 3/18/25 | The Death of a Millennial Brand with Eugene Healey✨ | millennial brandingGen Z+3 | Eugene Healey | BRINK | — | millennialsGen Z+5 | — | 30m 57s | |
| 2/19/25 | Howard Gossage: 20th Century Master of Propaganda with Justin Oberman✨ | advertisingpropaganda+3 | Justin Oberman | BRINK | — | Howard Gossageadvertising+4 | — | 27m 54s | |
| 1/20/25 | Abortion Messaging in Post-Dobbs America with Amelia Bonow✨ | abortionmessaging+4 | Amelia Bonow | Shout Your Abortion | — | abortion messagingpro choice+5 | — | 23m 28s | |
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| 12/20/24 | Luigi Mangione, Trump and the Art of Cultural Disruption with David Shields | David Shields (best-selling author / filmmaker) joins us to dissect the brutal reality of politics as performance. We dive into Trump’s media mastery, Luigi Mangione’s provocative symbolism, and why the Democrats are stuck playing an obsolete game. | 33m 13s | ||||||
| 11/20/24 | Nuance has a PR Problem | Unpacking how the Culture War feeds on emotional shortcuts, why complexity and nuance is so hard to embrace, and what it means to navigate a society driven by flattened ideas and radicalized identities. This is DoubleThink, conversations inspired by the themes of This Is Propaganda. If you haven’t yet, please listen to the Webby Award season one of the pod. — BRINK media group is re-imagining how brands, causes and artists compete in the oversaturated attention marketplace through original productions and branded entertainment. Website: thisispropaganda.show Instagram: instagram.com/thisispropagandashow Email: propaganda@brink.com — Cohosts: Josh Belhumeur and Malcolm Critcher | 25m 25s | ||||||
| 11/5/24 | The Art / Propaganda Spectrum | Is art propaganda? Is propaganda art? A free flowing conversation about a spectrum that exists between the two and how modern consumer propaganda might benefit from leaning heavier into art. | 22m 14s | ||||||
| 10/19/24 | Narratives of the US Election | In this first episode of DoubleThink — conversations inspired by the themes of This Is Propaganda — Malcolm and Josh revisit the “vibe shift” of the US election when President Biden dropped and the world got coconut-pilled by Kamala Harris, along with predictions of what comes next. | 32m 36s | ||||||
| 1/3/24 | ![]() S1E5: Everything Is Propaganda, Even You | Social media creates an environment where propaganda becomes our default mode of expression because everyone is a brand. BRINK is a creative agency dedicated to reshaping the advertising industry through expanding awareness of our impact on the collective conscience and adopting a more humanist approach. Learn more about our work at brink.com Website: thisispropaganda.show Email: propaganda@brink.com Instagram: instagram.com/thisispropagandashow YouTube: https://www.youtube.com/@thisispropagandashow Slack: bit.ly/propaganda-slack Reddit: reddit.com/r/thisispropaganda Cohosts: Josh Belhumeur and Malcolm Critcher Producers: Jaclyn Hubersberger and Reed Chandler Story Editor: Matt Decker Additional Audio Engineering: Paul Injeti Original music: Josh Belhumeur | 19m 18s | ||||||
| 12/18/23 | ![]() S1E4: You Have My Permission to Believe What I Say | Our discomfort with propaganda puts us on a quest for authenticity, but do we even know what that means anymore? Wanna be a guest on our podcast? Hit up Josh and Malcolm at propaganda@brink.com Website: thisispropaganda.show Email: propaganda@brink.com Instagram: instagram.com/thisispropagandashow YouTube: youtube.com/@thisispropagandashow Slack: bit.ly/propaganda-slack Reddit: reddit.com/r/thisispropaganda Cohosts: Josh Belhumeur and Malcolm Critcher Producers: Jaclyn Hubersberger and Reed Chandler Story Editor: Matt Decker Additional Audio Engineering: Paul Injeti Original music: Josh Belhumeur | 20m 35s | ||||||
| 11/8/23 | ![]() S1E3: The Sound of One Hand Clapping | Propaganda helps usher in a new form of tribalism and the modern culture war. Connect, get merch, and go deeper down the rabbit hole at thisispropaganda.show. Website: thisispropaganda.show Email: propaganda@brink.com Instagram: instagram.com/thisispropagandashow YouTube: youtube.com/@thisispropagandashow Slack: bit.ly/propaganda-slack Reddit: reddit.com/r/thisispropaganda Cohosts: Josh Belhumeur and Malcolm Critcher Producers: Jaclyn Hubersberger and Reed Chandler Story Editor: Matt Decker Additional Audio Engineering: Paul Injeti Original music: Josh Belhumeur | 22m 07s | ||||||
| 10/23/23 | ![]() S1E2: The Revolution Will Not Be Televised, It Will Be Sold | Previous propaganda techniques struggled to work with the boomer generation in a period of social unrest – until Madison Avenue had a breakthrough. If you’ve enjoyed this podcast so far, be sure to leave us a review. If you hated it, share it with your enemies, they sound like smart people. Website: thisispropaganda.show Email: propaganda@brink.com Instagram: instagram.com/thisispropagandashow YouTube: youtube.com/@thisispropagandashow Slack: bit.ly/propaganda-slack Reddit: reddit.com/r/thisispropaganda Cohosts: Josh Belhumeur and Malcolm Critcher Producers: Jaclyn Hubersberger and Reed Chandler Story Editor: Matt Decker Additional Audio Engineering: Paul Injeti Original music: Josh Belhumeur | 15m 59s | ||||||
| 10/23/23 | ![]() S1E1: After the War, I Could Really Use a Cigarette | Following the Great War, Edward Bernays and his contemporaries used the power of propaganda to forever change marketing, and all of Western culture. BRINK is a creative collective dedicated to helping activist brands change minds. Learn more about Josh, Malcolm, and the podcast at thisispropaganda.show. Website: thisispropaganda.show Email: propaganda@brink.com Instagram: instagram.com/thisispropagandashow YouTube: youtube.com/@thisispropagandashow Slack: bit.ly/propaganda-slack Reddit: reddit.com/r/thisispropaganda Cohosts: Josh Belhumeur and Malcolm Critcher Producers: Jaclyn Hubersberger and Reed Chandler Story Editor: Matt Decker Additional Audio Engineering: Paul Injeti Original music: Josh Belhumeur | 25m 45s | ||||||
| 10/18/23 | ![]() Season 1 Trailer | In Season 1 of This Is Propaganda, co-hosts Josh & Malcolm from the creative agency BRINK will deconstruct the collective delusion about what we do as marketers so that we, as an industry, can be more thoughtful about how we do it. We’ll explore propaganda’s historical significance, omnipresence across generations of media, and profound influence on our culture. Learn more at everythingispropaganda.com | 1m 57s | ||||||
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