John Assaraf on How to Upgrade Your Mindset in 46 Minutes

John Assaraf on How to Upgrade Your Mindset in 46 Minutes

From Tom Bilyeu's Mindset Playbook by Impact Theory

February 16, 2026 · 50 min

About this episode

John Assaraf shares insights on upgrading mindset and achieving goals.

John Assaraf is a successful serial entrepreneur with 5 multi-million dollar companies to his name. He is also a New York Times bestselling author, a behavioral & mindset expert. He’s also been interviewed by Larry King, Ellen and Anderson Cooper. SHOW NOTES: Why he committed crimes as a youth and how he found a mentor [2:42] How one man changed John Assaraf’s life in one minute [3:39] The difference between being interested and committed [4:23] The power of forgiveness and family [9:38] Why John Assaraf believes in using “crap boards”, accomplishment boards, vision boards [12:36] The power of goal setting vs goal achievement & the difference between the law of attraction and the law of GOYA [16:02] The power of focusing on progress instead of perfection [17:14] The neurochemistry of goal achievement [20:31] Why people don’t do what they know they should, and what happens when they do [21:54] Your ‘story’ defines who you are… and why you need to change it [24:20] Why self-talk is so critical to your success, happiness and goal achievement [27:38] Why fear is a “go signal” for John Assaraf [28:55] Take 6 deep breaths to get the Einstein part of your brain engaged + control the…

People in this episode

Host: Tom Bilyeu

Guest: John Assaraf

Topics covered

  • mindset
  • goal setting
  • personal development
  • forgiveness
  • neurochemistry
  • self-talk
  • habits

Keywords

  • mindset
  • goal achievement
  • self-improvement
  • forgiveness
  • neurochemistry
  • vision boards
  • self-talk

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