
Top Comment
The story behind your social media feed, from BBC correspondent Marianna Spring and investigative journalist Matt Shea. Top Comment investigates what's blowing up online. From global events that go viral across social me...
Insights from recent episode analysis
On the show
- Mr Explosive1 ep
- Hannah Spencer1 ep
- Anna Lembke1 ep
Also: Isla Rose Perfito, Taylor Lorenz, Rachel Connolly, Gabriel Shemirani, Charlie Downes, Alita, Kristina Wilfore, Beckii Flint
Audience Interest
Podcast Focus
Publishing Consistency
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Based on 1 signal.
Built from
By chart position
- 🇬🇧United Kingdom · Tech NewsHOME#1609K to 3.2M
- 🇺🇸United States · Tech News#2965K to 343K
- 🇦🇺Australia · Tech News#452K to 277K
- 🇮🇪Ireland · Tech News#126K to 138K
- 🇨🇦Canada · Tech News#1416K to 85K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
849K to 4.5M🎙 ~2x weekly·96 episodes·Last published 5d ago - Monthly Reach
Unique listeners across all episodes (30 days)
1.7M to 9.0M🇬🇧72%🇺🇸8%🇦🇺6%+7 more - Active Followers
Loyal subscribers who consistently listen
934K to 4.9M
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
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Total Plays
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Total Reviews
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 10/23/26 | Are platforms promoting death on demand? | Why are we seeing more death on our feeds? From footage of an Ecuadorean priest being killed by a crucifix to the man who was attacked by a tiger on camera, snuff content appears to be making a comeback. On this episode, Marianna and Matt examine how various platforms' responses to so-called trauma porn have evolved since an initial tightening of restrictions following the livestreamed Christchurch shootings in 2019.Also this week, Meta has been forced to explain the deactivation of an activist Instagram account by pointing the finger at its auto-moderation systems. The company was responding to anger from No Kings protest organisers, who cited their official profile going dark as evidence of censorship and political interference. We dissect Meta's defence, and consider the broader implications of AI-led moderation becoming more widespread.Plus - is France actually fake?Top Comment is hosted by Marianna Spring and Matt Shea. The series producer is Laurie Kalus. The assistant producer is Sophie Millward. The technical producer was Ben Andrews. The editor is Justine Lang. The senior news editor is Sam Bonham.If you want to get in touch about something that's popped up on your feed, our email address is [email protected] or you can send us a WhatsApp on +44 330 123 9480. | 35m 05s | ||||||
| 10/16/26 | AI influencers are invading our feeds | From shadowboxing Parisians to chihuahuas fronting rap videos, the acceleration in generative AI capability is now impossible to miss on our feeds. On this episode, Matt and Marianna explain how new software allows users to 'reskin' video content to make anyone say or do literally anything they like. They discuss the resulting shift from realism to absurdism online, the existential threat to any type of IP ownership, and why independent creators inevitably suffer the most.Also this week, after Ukraine hit several Yandex data centres inside Russia, viral posts began circulating suggesting there had been a noticeable reduction in social media activity by Russian bots. This narrative was fuelled by multiple high-profile accounts, and even echoed by President Zelensky - only it wasn't true. After experts debunked the claims, Top Comment dissects why this 'misinfo on misinfo' was able to flourish, from circumstantial evidence to Bluesky echo-chambers.Plus - Kelly Clarkson is in hot water after leaving a bad review, and the YouTube prankster who was tricked into an online gag order.Top Comment is hosted by Marianna Spring and Matt Shea. The series producer is Laurie Kalus. The assistant producer is Sophie Millward. The social producer was Richard Kenny. The technical producer was Stephen Bailey. The editor is Justine Lang. The senior news editor is Sam Bonham.If you want to get in touch about something that's popped up on your feed, our email address is [email protected] or you can send us a WhatsApp on +44 330 123 9480. | 35m 04s | ||||||
| 10/9/26 | Frances Haugen: exposing Facebook five years on | As The Social Reckoning hits cinemas, the whistleblower who inspired the movie joins Top Comment to discuss what's changed since she leaked tens of thousands of internal Facebook documents in 2021. Considered by many to be the primary catalyst for much of the legislation and litigation currently targeting social media giants, Frances Haugen's revelations have nonetheless been followed by an apparent acceleration by those same companies in pursuit of maximum engagement. On this episode, Frances talks about tech accountability in the age of AI, the increasingly punitive measures being taken against others who decide to speak out, and what she really thinks of Mark Zuckerberg. Meta has consistently disputed Frances Haugen's characterisation of its policy, culture and safety procedures.Plus - fresh from attending the press screening, Matt and Marianna give their thoughts on the film.Top Comment is hosted by Marianna Spring and Matt Shea. The series producer is Laurie Kalus. The assistant producer is Sophie Millward. The technical producers were Ben Andrews and Dafydd Evans. The editor is Justine Lang. The senior news editor is Sam Bonham.If you want to get in touch about something that's popped up on your feed, our email address is [email protected] or you can send us a WhatsApp on +44 330 123 9480. | 43m 35s | ||||||
| 10/2/26 | How the 'Cornell 7' rape case became a call to action | An alleged case of gang rape at a Cornell frat house has caused widespread outrage after new details emerged in a civil suit brought by the purported victim. Evidence including a Snapchat screenshot advertising a "free" sexual encounter has seen anger online directed not only towards those men accused of being involved, but others who apparently failed to step in. As a criminal investigation is reopened, Marianna and Matt explain how this case has taken over social media, from scathing critiques of campus culture and opaque accountability measures, to doxxing, misidentification and censorship. The university's leadership has denied its response was inadequate.Also this week, we discuss arguably the most viral story of the year - the fallout at a covid-conscious lesbian bar in western Massachusetts. After the struggling Last Ditch decided to suspend their mask mandate on Saturday nights, they were met with a torrent of abuse calling them ableist and even eugenicist. Top Comment takes you through the chaotic conversations which followed, and we consider whether AOC spoke too soon when she famously closed the book on Woke 1.0 identity politics.Plus - what RAF Fairford tells us about neighbourhood WhatsApp groups, and how Vini Jr became the latest celeb to find himself at the centre of a body-double conspiracy.Top Comment is hosted by Marianna Spring and Matt Shea. The series producer is Laurie Kalus. The assistant producer is Sophie Millward. The technical producer was Mike Regaard. The editor is Justine Lang. The senior news editor is Sam Bonham.If you want to get in touch about something that's popped up on your feed, our email address is [email protected] or you can send us a WhatsApp on +44 330 123 9480. | 39m 29s | ||||||
| 9/25/26 | Has Hunter Biden fumbled the bag? | After years spent sheltering from the public gaze, Hunter Biden re-entered the mainstream consciousness last summer via a surprise YouTube appearance alongside prominent alternative media figure Andrew Callaghan. The interview went viral, and ever since the embattled son of former president Joe Biden has seen his online reputation soar. On this episode, Matt and Marianna track Biden Jr's journey from ridicule to redemption, and ask whether he has fumbled that newly found following with a dubious crypto enterprise, an all-too-familiar fall from grace in the age of the internet.Also this week, actor Channing Tatum has denied he is behind an Instagram 'burner' account which was critical of his ex-partners, despite being its only follower. Sleuths had discovered comments across several posts which appeared to support him while calling out Jenna Dewan, Zoe Kravitz and others. We discuss the broader phenomenon of anonymous celeb-run accounts, examples of identities being uncovered, and the psychology of lurking online.Plus - Clavicular says he will fight rape charges filed in Massachusetts.Top Comment is hosted by Marianna Spring and Matt Shea. The series producer is Laurie Kalus. The assistant producer is Sophie Millward. The technical producer was Mike Regaard. The editor is Justine Lang. The senior news editor is Sam Bonham.If you want to get in touch about something that's popped up on your feed, our email address is [email protected] or you can send us a WhatsApp on +44 330 123 9480. | 34m 11s | ||||||
| 9/18/26 | Why deepfake wizards went underground | Sexualised deepfakes by commission - until administrators shut down a popular request forum earlier this year, self-styled 'wizards' were offering this service at scale via the imageboard site 4chan. The domain's closure followed new legislation in multiple countries targeting the creation of what are known as 'non-consensual illicit images'. But despite tighter on-platform regulation of chatbots (most notably X's Grok) this type of content continues to circulate via decentralised sites and private chatrooms. On this episode, Marianna describes how it felt to discover artificially 'nudified' images of herself, and considers what it tells us about the misogynistic ideology which underpins large parts of the internet.Also this week, Matt has been looking into Afghanistan's answer to affiliate partnerships. Western influencers are being welcomed into the country by so-called 'Talibros', as they attempt to alter its international reputation. We explore how the Taliban's apparent embrace of manosphere-adjacent audiences has paved the way for blatant human rights violations against women to be portrayed as the preservation of traditional values.Plus - AI whistleblowers, and not Sydney Sweeney.Top Comment is hosted by Marianna Spring and Matt Shea. The series producer is Laurie Kalus. The assistant producer is Sophie Millward. The social producer was Beth Pritchard. The technical producer was Mike Regaard. The editor is Justine Lang. The senior news editor is Sam Bonham.You can access the full report on deepfakes from Agora Digitale Transformation via this link: https://agoradigital.de/wp-content/uploads/2026/09/ADT_Policy-Brief_Who-Gets-Deepfaked.pdfIf you want to get in touch about something that's popped up on your feed, our email address is [email protected] or you can send us a WhatsApp on +44 330 123 9480. | 31m 23s | ||||||
| 9/11/26 | How Charlie Kirk achieved internet immortality | A year since the assassination of conservative activist Charlie Kirk, social media users are marking what has controversially become known as the 'Kirkiversary'. Far from the enduring political legacy many predicted, he has rather been immortalised as an icon of the internet, his image utterly ubiquitous in meme culture. On this episode, Marianna and Matt discuss how Kirk's life and death paved the way for an online resurrection few could have anticipated.Plus - Tommy Robinson's latest diss track, and Sneako has been in touch!Top Comment is hosted by Marianna Spring and Matt Shea. The series producer is Laurie Kalus. The social producer is Sophie Millward. The technical producer was Philip Bull. The editor is Justine Lang. The senior news editor is Sam Bonham.If you want to get in touch about something that's popped up on your feed, our email address is [email protected] or you can send us a WhatsApp on +44 330 123 9480. | 29m 35s | ||||||
| 9/4/26 | hustle culturesocial media+3 | — | BBCTemptation Island | — | Angel Victoria Murdockhustle culture+5 | — | 34m 46s | ||
| 8/27/26 | Lindsay ClancyTikTok trials+3 | — | BBC | — | Lindsay ClancyTikTok trials+3 | — | 38m 28s | ||
| 8/21/26 | viral social mediainfluencer culture+4 | Alita | BBC | BaliIndonesia | Ellie EllisTikTok followers+6 | — | 38m 53s | ||
| 8/14/26 | migrationsocial media+4 | — | Meta | CeutaMorocco+1 | Ceutamigration+5 | — | 30m 08s | ||
| 8/7/26 | male grievance industryinfluencers+5 | Kristina Wilfore | Reset TechEquimundo+1 | — | grievance syndicatemanosphere+5 | — | 33m 32s | ||
| 7/30/26 | vigilantismsocial media+4 | — | BBC | — | vigilantismsocial media+4 | — | 35m 38s | ||
| 7/23/26 | Andrew Tatesocial media+4 | Beckii Flint | BBCLil Tay | — | Andrew TateTristan Tate+5 | — | 31m 58s | ||
| 7/16/26 | cryptoblockchain+5 | — | The Tech Billionaire TakeoverBBC | — | cryptoblockchain+5 | — | 39m 25s | ||
| 7/9/26 | femcelstradwives+5 | Rachel Connolly | BBC | Sheffield | femcelstradwives+5 | — | 49m 49s | ||
| 7/3/26 | medical misinformationconspiracy theories+4 | Gabriel Shemirani | BBC | — | medical misinformationconspiracy theories+6 | — | 31m 47s | ||
| 6/25/26 | politicssocial media+3 | Charlie Downes | Restore BritainFIFA | Lawrence, Kansas | Restore Britainsocial media+3 | — | 34m 55s | ||
| 6/18/26 | BookTokinfluencer culture+4 | — | BBC | Agartha | BookTokHot Girls Read+5 | — | 30m 49s | ||
| 6/11/26 | Belfast riotssocial media+5 | — | BBC | — | BelfastHenry Nowak+7 | — | 35m 29s | ||
| 6/5/26 | free speechtravel restrictions+5 | — | Home OfficeBBC | — | Hasan Pikerfree speech+8 | — | 30m 29s | ||
| 5/29/26 | inquestonline speculation+5 | — | Fox News | Brighton | inquestsisters+8 | — | 25m 30s | ||
| 5/22/26 | Palantirdata privacy+5 | — | PalantirCIA+1 | — | PalantirCIA+6 | — | 27m 21s | ||
| 5/19/26 | social mediameme culture+3 | Taylor Lorenz | BBCClavicular | UKUS | social mediameme culture+5 | — | 41m 55s | ||
| 5/15/26 | social media influenceanti-immigrant rhetoric+4 | — | BBC | UKEastern Europe+1 | social mediaAI+5 | — | 25m 13s | ||
| 5/8/26 | Dare Markethantavirus+4 | Isla Rose Perfito | Dare MarketChurch of Scientology+3 | — | Dare Markethantavirus+5 | — | 33m 13s | ||
| 5/1/26 | conspiracy theoriesLyme disease+4 | — | AI songsBBC | — | conspiracy theoriesLyme disease+4 | — | 26m 01s | ||
| 4/28/26 | internet culturereporting challenges+3 | — | BBC | Maida Vale Studios | Top Commentinternet culture+5 | — | 28m 09s | ||
| 4/24/26 | Haley Beck caseTikTok coverage+3 | — | BBCTruth social+1 | — | Haley BeckNoah Beck+5 | — | 22m 04s | ||
| 4/17/26 | Coachellainfluencer culture+4 | — | Surrey Police | South KoreaEpsom+1 | Coachellainfluencer+7 | — | 24m 15s | ||
| 4/11/26 | Iranslopaganda+5 | Mr Explosive | Iranian governmentChurch of Scientology+2 | — | slopagandaIran+6 | — | 25m 08s | ||
| 4/3/26 | misogynyAI+4 | Hannah Spencer | GrokBBC | ChinaReddit+1 | misogynyAI+6 | — | 29m 30s | ||
| 3/27/26 | social media addictionpersuasive design+3 | Anna Lembke | MetaYouTube+3 | — | social mediaaddiction+7 | — | 29m 25s | ||
| 3/20/26 | social media algorithmswhistleblowers+4 | — | BBCyour ai slop bores me | — | algorithmic arms racesocial media giants+5 | — | 30m 55s | ||
| 3/13/26 | Nancy Guthrie disappearanceTikTok investigations+4 | — | BBC | Tucson, Arizona | Nancy GuthrieTikTok+4 | — | 30m 32s | ||
| 3/6/26 | school violencesocial media+4 | — | Emirati governmentBBC | DubaiUK+2 | school warsDubai crisis+5 | — | 27m 41s | ||
| 2/27/26 | prediction marketsregulation+4 | — | Ikea soft toyKalshi+1 | London | prediction marketsKalshi+6 | — | 34m 40s | ||
| 2/20/26 | decline pornAI videos+4 | — | BBC | LondonSan Francisco+1 | decline pornAI videos+7 | — | 31m 38s | ||
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Chart history for Top Comment
Peaked at #1 in United Kingdom, top 10 in 6 of 50 tracked markets, currently #1 in United Kingdom.
| Market | Genre | Peak | Current | Trend |
|---|---|---|---|---|
| United Kingdom | — | #1 | #1 | — |
| Ireland | — | #1 | #1 | — |
| IS | — | #1 | #1 | — |
| Australia | — | #4 | #4 | — |
| New Zealand | — | #5 | #5 | — |
| SA | — | #7 | #7 | — |
| Spain | — | #12 | #12 | — |
| PE | — | #12 | #12 | — |
| HK | — | #13 | #13 | — |
| Canada | — | #14 | #14 | — |
| GR | — | #16 | #16 | — |
| Sweden | — | #17 | #17 | — |
| SG | — | #17 | #17 | — |
| TH | — | #17 | #17 | — |
| Netherlands | — | #19 | #19 | — |
| Denmark | — | #19 | #19 | — |
| South Africa | — | #20 | #20 | — |
| BE | — | #21 | #21 | — |
| Norway | — | #21 | #21 | — |
| Mexico | — | #24 | #24 | — |
Chart Positions
50 placements across 46 markets.
Chart Positions
50 placements across 46 markets.