Why Most Tradies Are Undercharging (And Don’t Even Know It) - Ep 332
From UpScale - Build your profitable Trade and Construction business by UpScale Business Coaching
May 17, 2026 · 23 min
About this episode
This episode discusses how tradies can better understand their pricing and profit margins to grow their businesses.
If you’ve ever guessed your pricing, second guessed your margins, or just hoped there was enough left at the end of the job, this episode is for you. Free Tradie Pricing Calculator: https://upscale-coaching.com/pricing-calc-podcast-v2 Need help growing your business? Follow us on IG for daily Content for your Trade Business @upscalebusinesscoaching Book a free session with our Growth Specialist: upscale-coaching.com/schedule-podcast Watch insights and tips on YouTube: upscale-coaching.com/upscale-youtube Find out where your business stands with our Tradie Quiz: https://upscale-coaching.com/application-podcast Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/ Live Coaching Events 2026: https://www.upscale-coaching.com/upscale-live-events In this conversation, the Erina and Lucy break down how to actually understand your numbers so you can price with confidence and protect your profit. We dig into real examples, including how a simple change in fuel costs can impact your hourly breakeven and why knowing that number matters more than most tradies realise. You’ll hear how…
People in this episode
Host: Erina
Guest: Lucy
Topics covered
- pricing strategies
- trade business
- profit margins
- business growth
- financial understanding
Keywords
- tradies
- pricing calculator
- business coaching
- profit protection
- hourly rate
Mentioned in this episode
Organizations: UpScale Business Coaching
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