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Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Est. Listeners
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- Per-Episode Audience
Est. listeners per new episode within ~30 days
1,001 - 10,000 - Monthly Reach
Unique listeners across all episodes (30 days)
5,001 - 25,000 - Active Followers
Loyal subscribers who consistently listen
501 - 5,000
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On the show
Recent episodes
17 Years of Fuzzy Math – Founder Q&A with Mark & Ben
Mar 17, 2026
53m 03s
UX Research Must Be Fast and Strategic to Survive
Dec 18, 2025
35m 13s
Designing for Uncertainty: Blended Teams, Business Value, and UX Careers
Oct 24, 2025
31m 13s
Inside Pendo's AI-Powered Design Culture
Sep 4, 2025
42m 39s
From Ownership to Influence: Rethinking UX Leadership
Aug 7, 2025
35m 23s
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 3/17/26 |  17 Years of Fuzzy Math – Founder Q&A with Mark & Ben | Send us Fan Mail In this special Season 3 premiere of UX Leadership by Design, Fuzzy Math co-founders Mark Baldino and Ben Ihnchak sit down live with their team for a candid Q&A reflecting on nearly 17 years of building a UX consultancy. From stakeholder management and work-life balance to founding lessons and company culture, the two share honest insights on what it really takes to lead and grow a design firm. Whether you’re a UX leader, aspiring founder, or design professional, this epi... | 53m 03s | ||||||
| 12/18/25 |  UX Research Must Be Fast and Strategic to Survive | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino talks with Ryan Glasgow, CEO and founder of Sprig, about the future of UX research in an AI-first world. Ryan shares how Sprig was built to replace legacy survey tools like Qualtrics and SurveyMonkey by enabling real-time, in-context feedback and powerful AI-driven analysis. The conversation dives deep into how modern research can scale with fewer resources, why AI should be seen as an intern—not a threat—and how resear... | 35m 13s | ||||||
| 10/24/25 |  Designing for Uncertainty: Blended Teams, Business Value, and UX Careers | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino sits down with Sara Fortier, CEO and founder of Outwitly, a UX talent solutions firm that evolved from a UX consultancy into a staffing partner for UX, research, and service design teams. Sara shares her journey from agency consulting to UX staffing, explaining how shifting market dynamics, including digital transformation, AI disruption, and the rise of the blended workforce, led to her firm’s transformation. She and M... | 31m 13s | ||||||
| 9/4/25 |  Inside Pendo's AI-Powered Design Culture | Send us Fan Mail In this episode of UX Leadership by Design, host Mark Baldino is joined by three members of Pendo’s design team—Senior Product Design Manager Holly Reynolds, Senior Product Designer John Incampo, and Product Design Intern Ryan Markley—to explore how AI is reshaping real-world design work from the ground up. They discuss how leadership at Pendo has created a culture of experimentation and empowerment, how AI tools like Bolt, Cursor, and Claude are integrated across the product... | 42m 39s | ||||||
| 8/7/25 |  From Ownership to Influence: Rethinking UX Leadership | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino is joined by veteran UX strategist Paul Boag to explore what’s holding design organizations back—and how to fix it. With over 30 years of experience across sectors, Paul shares why small, underfunded UX teams must stop trying to “own” design and instead empower others through training, standards, and strategic leadership. From breaking down the four pillars of a strong UX practice to candid takes on titles, culture chan... | 35m 23s | ||||||
| 7/15/25 |  From Perfectionism to Play: Unlocking Creativity | Send us Fan Mail In this joyful and energizing episode of UX Leadership by Design, Mark Baldino is joined by creativity catalyst Melissa Dinwiddie — a Juilliard-trained dancer turned artist, jazz singer, improviser, and innovation strategist and coach. Melissa helps individuals and teams get unstuck and unlock their creative potential, even (and especially) when they don’t see themselves as creative. She walks us through her deceptively simple “Create the Impossible” framework—Play Hard, Make... | 36m 05s | ||||||
| 6/25/25 |  Behind the Scenes: Client Wrangling & Design Doing at Fuzzy Math | Send us Fan Mail What’s it really like inside a UX consultancy? In this special in-house episode of UX Leadership by Design, Mark Baldino sits down with two incredible Fuzzy Math teammates — Senior Designer Madeleine Byrne and Senior Project Manager Jaléssa Savage — to talk about what UX leadership looks like from the inside out. They unpack how projects are structured, how cross-functional teams communicate, and how empathy, clarity, and constraints shape successful outcomes. From wrangling... | 49m 09s | ||||||
| 5/9/25 |  Empathy Engineering: AI, Customer Insight, and Conversion Alchemy | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino talks with Chris Silvestri, founder and chief conversion copywriter at Conversion Alchemy. Chris brings a rare blend of backgrounds—software engineer, UX designer, and conversion copywriter—to tackle one of the toughest challenges in B2B: turning complex decision-making into clear, effective messaging. We dig into his AI-powered empathy framework, PATH, and explore how he uses customer research, simulated personas, and ... | 37m 34s | ||||||
| 4/17/25 |  Beyond Faster Horses: Uncovering Customer Needs at Scale | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino talks with Mauricio Steffen, Senior Director of Product Management at Ericsson, about the crucial role customer research and empathy play in successful product management. Mauricio shares his unique career path, transitioning from corrections officer to frontline support, then into product management, highlighting how deep, empathetic listening skills have been essential across all roles. The conversation explores how t... | 37m 11s | ||||||
| 3/20/25 |  Sell Before You Build for Faster Product-Market Fit | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino sits down with David Hirschfeld, founder and CEO of Tekyz, about the Launch First methodology—a metrics-driven approach to de-risking product development and achieving product-market fit before building software. David shares insights from working with over 90 startups, highlighting the common pitfalls that lead to failure, particularly the mistake of waiting too long to validate revenue. He breaks down how to identify ... | 40m 02s | ||||||
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| 2/25/25 |  Philosophy Meets Product: Pragmatism, Internal Politics, and Product Ops | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino sits down with Mike Nowak, Principal Product Manager at Deloitte Digital, to explore the philosophy and pragmatism behind product management. Mike shares his unconventional journey from theology and philosophy to product leadership, emphasizing the importance of humility, adaptability, and cross-functional collaboration in the product space. The conversation dives into the interplay between UX, engineering, and product ... | 35m 59s | ||||||
| 1/27/25 |  Building a Culture of Innovation: A Guide for Leaders | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino talks with Dave Seligsohn, founder of A2O Consulting, about creating a culture of innovation and driving business growth. Drawing from his rich background in education and leadership, Dave shares insights into the challenges small businesses face, such as breaking revenue ceilings, optimizing operations, and achieving growth. He highlights the importance of fostering innovation through intentional processes, forming ded... | 38m 22s | ||||||
| 12/18/24 |  Building Better Products Faster with Generative AI | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino sits down with Joe Sticca, a seasoned expert blending technology, digital experiences, and product innovation, to explore the transformative impact of generative AI on product management and design. Joe shares his journey from software development to digital experience leadership, emphasizing the importance of adopting an "editor mindset" to harness AI for efficiency, creativity, and strategic decision-making. The conve... | 33m 55s | ||||||
| 11/20/24 |  Unlocking Growth Through Team Alignment in Product Management | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino and Bruce McCarthy discuss the challenges and solutions around stakeholder alignment in product management. Bruce highlights the importance of bridging communication gaps across departments to achieve unified goals and emphasizes the role of empathy, strategic prioritization, and effective stakeholder management in driving organizational success. He also touches on methods for identifying influential stakeholders, lever... | 45m 57s | ||||||
| 11/5/24 |  The Future of Product Management is Data and AI | Send us Fan Mail In this episode of UX Leadership by Design, Rina Alexin, CEO of Productside, joins Mark Baldino , Co-Founder of Fuzzy Math, to discuss the state of product management today, including challenges like misaligned strategy, poor stakeholder management, and data utilization. She emphasizes the need for clearer communication of strategy across all levels of an organization, enabling product teams to focus on valuable discovery and execution. Rina also shares insights on navigating... | 37m 31s | ||||||
| 10/9/24 |  Communication Hacks to Align Your Product Team for Success | Send us Fan Mail In this episode of UX Leadership By Design, host Mark Baldino speaks with Gerard Dolan about the challenges teams face in communication, problem identification, and leadership in dynamic work environments. Gerard discusses practical strategies for addressing issues like silos of information, aligning teams, and the importance of building relationships and fostering empathy within an organization. He emphasizes the value of identifying the right problems, facilitating open com... | 33m 52s | ||||||
| 9/18/24 |  From Graffiti to CEO: A Creative's Guide to Leading Creatives | Send us Fan Mail In this episode of UX Leadership By Design, host Mark Baldino speaks with Pablo Stanley. Pablo, a designer and artist, shares his journey from being a graffiti artist in his teenage years to becoming a creative director and founder of multiple companies. He discusses the challenges and triumphs of leading a team of creatives, including the balance between guiding them and allowing them to explore new ideas. Pablo also emphasizes the importance of bringing one's full self and ... | 52m 49s | ||||||
| 8/22/24 |  Mastering Intentional Prioritization for Complex Organizations | Send us Fan Mail In this episode of UX Leadership by Design, host Mark Baldino speaks with Harry Max, author of the book "Managing Priorities: How to Create Better Plans and Make Smarter Decisions". We discussion the importance of intentional prioritization, particularly in complex organizational settings. Harry explains that while many people think they are good at prioritizing, most struggle when faced with dynamic and adaptive environments. He introduces his DEGAP process model (Decide, E... | 35m 18s | ||||||
| 7/24/24 |  Amex's Strategy for Building Better Design Leaders | Send us Fan Mail In this episode of UX Leadership by Design, Mark Baldino, co-founder of Fuzzy Math, speaks with Evan English, Vice President of Design and User Research at American Express. Evan shares her journey from product management to UX leadership at Amex, where she has spent 15 years. She highlights the company's significant investment in leadership training and development, which has allowed her to build a strong design leadership team from within the organization. They discuss the ... | 35m 50s | ||||||
| 5/5/24 |  Driving Change: How to Tackle Common Pitfalls in Digital Transformation | Send us Fan Mail In Episode 7 of Season 2 of UX Leadership by Design, host Mark Baldino chats with Mike LaVista, CEO and Founder of Caxy, a digital transformation constancy. They explore the importance of clear goals, change management, and mitigating risks for successful transformations. They also highlight the need to involve customers in the process and consider future-proofing these systems. The conversation emphasizes the importance of building a strong business case, prioritizing pain p... | 33m 26s | ||||||
| 3/22/24 |  AI In Demand: Building Products People Love | Send us Fan Mail In Episode 6 of Season 2 of UX Leadership by Design, host Mark Baldino chats with Bridget McMullan, Director of Technology Innovation at Elevance Health, about the intersection of artificial intelligence (AI), user experience design, and product management. They dive into the critical role of human creativity and critical thinking in effectively integrating AI into product development and design processes. Bridget shares insights from her diverse background in product develop... | 35m 22s | ||||||
| 3/7/24 |  Navigating Product-Centric to Platform-Centric UX Design | Send us Fan Mail In Season 2, Episode 5 of UX Leadership by Design, Mark Baldino is joined by Pooja Vijay Kumar from Autodesk to discuss the transformative shift from product-centric to platform-centric design. Pooja shares her journey and the strategic importance of breaking down complex systems into atomic elements for better communication and understanding. The episode highlights Autodesk's approach to supporting a myriad of products and features while maintaining a cohesive infrastructure... | 38m 20s | ||||||
| 2/21/24 |  The Strategic Role of Product Operations in Business Growth | Send us Fan Mail In Episode 4, Season 2 of "UX Leadership By Design," Denise Tilles discusses the critical role of product operations in scaling businesses and enhancing product development. She underscores the necessity of integrating product and design teams with a strong emphasis on leveraging data and research operations to drive impactful business results. Denise targets a broad audience for the book, including product managers, VPs, CPOs, and CEOs, to emphasize the universal benefit of ... | 31m 10s | ||||||
| 2/7/24 |  Radical Softness: Transforming Team Dynamics and UX Leadership | Send us Fan Mail Welcome to Episode 3 of Season 2 of UX Leadership By Design. In this episode, Mark speaks with Mollie Cox, Director of Product Design at Fleet.io and Adjunct Professor at the University of Nebraska-Lincoln. Mollie shares her career journey and the connection between her early career, playing hopscotch, teaching, and leadership style. She emphasizes the value of teaching practical skills. Mollie also discusses the concept of radical softness, using our emotions as a strength a... | 34m 42s | ||||||
| 1/24/24 |  Designing In The Business While Practicing Self-Care | Send us Fan Mail The title says it all -- we cover a ton in Season 2, Episode 2 of UX Leadership By Design, as Mark Baldino talks with Shan Shen, a Principal UX designer at Custom Ink. Shan shares her background in design and her transition to a leadership role as they discuss the challenges designers face in a remote work environment and the importance of creating support systems. Shan shares tips for designers and leaders in navigating difficult situations and emphasizes the need for design... | 33m 32s | ||||||
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Chart Positions
4 placements across 4 markets.
Chart Positions
4 placements across 4 markets.