
Warehouse and Operations as a Career
by Warehouse and Operations as a Career
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From 21 epsHosts
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Recent episodes
Do What You Say You’re Going To Do
Aug 27, 2026
Unknown duration
Just One Thing
Aug 13, 2026
Unknown duration
The Career Ladder
Jul 30, 2026
Unknown duration
The Pre-Trip – Not Just for Equipment
Jul 16, 2026
8m 01s
The Guard Shack – More Than a Gate
Jul 9, 2026
10m 56s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
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| 8/27/26 | Do What You Say You’re Going To Do | Hello everyone, and welcome back to Warehouse and Operations as a Career. I’m Marty, and today let’s talk about something that sounds incredibly simple. So simple, in fact, that we probably hear it growing up from our parents, teachers and coaches. And once we enter the workforce, we hear it from supervisors, managers, customers, and coworkers. Do what you say you’re going to do. That’s it. Sounds easy, right? But think about how many problems inside a warehouse, distribution center, manufacturing facility, transportation operation, or production environment start because somebody said they were going to do something and then they didn’t. An associate says, I’ll be here tomorrow, then they don’t show up. A lead says, I’ll get someone over there to help you and nobody comes. And a supervisor says, “I’ll look into that but nothing happens. And here’s a good one, a manager says, we’ll get that repaired yet three weeks later, the same equipment is still tagged out. And a great example, an executive says, safety is our number-one priority. But when production gets tight, unsafe shortcuts suddenly become acceptable. See where I’m going? Today’s subject is not really about keeping promises. I feel it’s about, 3 of my favorite words. Credibility, trust, and accountability. And, most importantly for us, it’s about building a reputation that helps us move our career forward. We want people to remember that we do what we say. Let’s start with the newest associate walking into the warehouse. Maybe we are an order selector, a pallet runner, loader, receiver, a forklift operator, or maybe this is our first warehouse job. Our reputation begins almost immediately. During orientation, we may say I understand. I’ll be here at 7:00. I’ll wear my PPE. I’ll call if I’m going to be late. I’ll complete my pre-trip. And I’ll follow the procedures. Those may sound like little statements, But every one of them matters. If we tell our supervisor we will be there at 7:00, and we consistently arrive at 6:50 ready to work, he or she will notice. And if we say we are willing to learn receiving, and when the opportunity comes we step over there and learn it, it gets noticed. If we tell someone we’ll finish wrapping a pallet before break and we do it, people notice. And guess what? When we don’t do those things, thats noticed too. Our reputation in the workplace is often nothing more than a collection of experiences other people have had with us. Can I count on Marty? Does Marty show up? Does Marty finish what he starts? Does Marty tell me when there’s a problem? If Marty says he’s going to do something, will it get done? Those questions, or answers I guess, become our reputation. And I’ve said it before, in our industry, in many instances, your reputation walks into a building before you do. Warehousing and transportation is a surprisingly small world. Supervisors become managers. Managers change companies. Associates become leads. Vendors become customers. Customers become employers. And years later, somebody may hear your name and say, oh yeah. I remember him. Now here’s something else we need to talk about. Doing what we say does not mean saying yes to everything. A subject I struggle with myself! Sometimes one of the most professional responses we can give is I can’t promise that, or, I don’t know yet, but I’ll find out. There is a big difference between being helpful and overpromising. Imagine a lead telling three different people “I’ll take care of it. “I’ll get somebody over there. “I’ll have maintenance look at it.” “I’ll get your schedule fixed.” “I’ll talk to the supervisor.” All that sounds helpful. But what if none of it happens? Pretty soon, those words don’t mean anything. Wouldn’t you rather hear I don’t have the answer right now, but I’ll check and get back to you before lunch. Then actually get back to me before lunch. To me, or with me, that builds credibility. We don’t have to know everything. We don’t have to fix everything ourselves. But if we give somebody our word, we need to follow through. And if circumstances change and we cannot follow through, we have to communicate that. Let’s say I tell my supervisor “I’ll have that trailer unloaded by 10:00.” Then we find damaged product. There’s an OS&D issue. The paperwork doesn’t match. Or a pallet collapsed. Now 10:00 isn’t going to happen. That does not automatically mean I failed. But what happens next matters. If 10:00 comes and goes and nobody knows what happened, I’ve created another problem. But, If I communicate at 9:15 and say “We found damaged freight on pallets six and seven. I’ve stopped the unload and I’m waiting on direction from claims. We probably won’t make the 10:00 completion.” That’s professionalism. Doing what we say includes letting people know when something prevents us from doing it. Remember a couple of weeks ago how we learned that communication protects trust. Well, silence destroys it. Now let’s move up to the lead position. This is where the subject becomes even more important. Because once we become a lead, people begin watching whether our actions match our words. We tell the team, “Safety comes first.” Then an associate says a pallet is leaning badly. What do we do? Do we stop and correct it? Or do we say “Just move it. We’re behind.” We tell everyone “Pre-trip your equipment before using it.” Then we jump on a pallet jack ourselves without inspecting it. What did we just teach the team? Leadership is not what we say during the startup meeting. Leadership is what people watch us do after the startup meeting. Associates are very good at spotting inconsistencies. Here’s a couple of great examples. If I say “Everybody needs to be on time, but I walk in late three days a week, I’ve lost credibility. And If I say “Communication is important,” but associates cannot get an answer from me, well, you see where I’m going. For supervisors and managers, our words carry even more weight. What else did I note here, oh, I want to throw in a word on safety, all this becomes especially important around safety. If we tell associates to report hazards, we have to respond when they do. If someone reports a broken pallet jack and nothing happens, eventually people stop reporting broken equipment. If somebody identifies a near miss and management ignores it, eventually near misses stop getting reported. If someone tells us a dock plate isn’t operating correctly and our answer is, “We know. Just be careful.” What message are we sending? We cannot build a safety culture through posters, or slogans, and we cannot build it through once-a-year training. Safety culture is built when employees see the company do what it says it will do. If we say “Report hazards.” Then hazards need to be investigated. If we say “Never operate defective equipment.” Then defective equipment needs to stay out of service. If we say “No load is more important than someone going home safely.” Then our operational decisions have to reflect that. That’s credibility. Now let’s look outside the four walls of our building for a second. Our customers are paying attention to us as well. In transportation, we tell a customer: “The truck will be there at 8:00.” Maybe it arrives at 8:00. Maybe it doesn’t. But if we know at 6:30 that the driver has been delayed and we wait until 8:15 to communicate it, we’ve damaged our trust. Again, customers understand that problems happen. Trucks break down. People call out. Systems go down. Freight gets damaged, and weather happens. What customers struggle with is surprise. Don’t surprise people with bad news they should have heard earlier. Sometimes doing what we say means saying “We’re not going to hit the original commitment, and here’s what we’re doing about it.” That kind of honesty can actually strengthen a relationship. Now let’s talk about executives. Vice presidents. Directors. Presidents. Owners. CEOs. At that level, words can influence entire organizations. We tell employees “Our people are our greatest asset.” Okay. Do our actions show that? We say “We believe in training.” But are we investing in training? We say “We promote from within.” Are we actually developing internal candidates? We say “Safety is priority one.” Are safety expenses approved? And are damaged tools replaced? Are supervisors held accountable for unsafe behavior? Culture travels downhill. And so does inconsistency. I think the little promises matter the most. Here’s where I think we sometimes get this wrong. We think trust is built with big speeches and big promises. Usually it’s built through all the little things like “I’ll call you back.” And you call. “I’ll send that report.” And you send it. Those small moments stack up. Eventually people stop wondering whether you’re dependable. They just know you are. We can spend a lot of time complaining that other people don’t follow through. Our coworker didn’t do what they said. Our supervisor forgot. Management never responded. The company promised something. Some of those complaints may be completely legitimate. But let’s to turn the mirror around for a moment. What about us? Do people have to remind us? Do we commit to things and then forget them? Do we blame circumstances rather than communicate issues? Do we expect other people to keep commitments we’re willing to break ourselves? I feel like accountability starts with me. If I want to work in a dependable organization, I should first become a dependable employee. If I want a trustworthy supervisor, I should first become a trustworthy associate. If I want my team to follow through, I need to follow through. I’ll leave you with three habits. First, I try and be careful what I commit to. Before you say yes, think. Can I really do this? Do I have the authority, the time, and all the information? Second, write things down. Leads, supervisors, and managers get asked dozens of questions every day. Use a notebook, or your phone, a task list or your calendar. There is no prize for remembering everything. However there is value in making sure things get done. And third, close the loop. This may be the most important one. If somebody asks you something and you say you’ll find out, go back to them. Even if the answer is: “I still don’t have an answer.” That’s closing the loop. “I haven’t forgotten. I’m still working on it.” To me, those words and phrases matter. So whether we are unloading our first trailer or running the entire distribution network, this principle applies. Do what you say you’re going to do. Our job title doesn’t change that responsibility. Become the person people can count on. Do exactly what you said you were going to do. Well, I’ve got to go finish up what I said I’d get done today! Until next time, be safe, be productive, communicate, follow through, and keep building that career. | — | ||||||
| 8/13/26 | Just One Thing | Today let’s talk about something I’ve been asked many times over the years. “Why warehousing?” Or “Why transportation?” Or “Why the supply chain?” After unloading trailers, pulling orders, operating forklifts, supervising teams, managing operations, and on to the executive team, I’ve been asked that question hundreds of times. People usually expect me to answer with one of the obvious reasons. That there’s good money, great benefits, opportunities for overtime, or the Job security and Promotion opportunities, and how the works stable, sometimes even considered essential. And those are all true, and they’re all important. But if I had to narrow everything down to just one reason? Just one thing that makes this industry different than almost every other career? Well, I’d have to go with how this industry rewards the person you’re willing to become. Not who you are today or where you came from. Not what grades you made or where you went to school or who your parents were. This industry has always rewarded effort. It rewards people that keep showing up and that continue learning. It rewards people that become more valuable every year. And to me anyway, that’s something incredibly special. When someone asks me what they should do with their career, I often tell them that warehousing isn’t just about moving boxes and transportation isn’t just about trucks and how the supply chain isn’t just about inventory. It’s about solving problems. It’s about making businesses successful and it’s about making sure families receive what they need. Every package is delivered. Every grocery shelf is stocked. Every hospital was supplied. Every manufacturing plant receives their raw materials. Every online order arrives on someone’s porch. All of that happens because thousands of us workers choose to become professionals. One of the things I love about this industry is that there are very few ceilings. As I’ve said many times, you can literally start today sweeping floors and next year you might be operating equipment. A year later you’re training others and soon you’re a lead. Then a supervisor. Maybe an inventory analyst. Perhaps a dispatcher or transportation coordinator or a safety professional. Even an operations manager, director, or Vice President. I’ve watched people make that journey. I’ve had the pleasure of hiring several of them and the honor of promoting many of them. Not because they had the fanciest résumé. But because they earned the opportunity. First off, our industry notices consistency. I know I sound like a broken record sometimes. I keep repeating these things because they are that important and just that simple. Showing up everyday matters. Being dependable and taking ownership matters. If your supervisor never has to wonder whether you’ll be at work, if they know you’ll do quality work and they know you’ll help solve problems instead of creating them, you’ve already separated yourself from many others. Consistency becomes your resume. Then comes learning. Every new skill increases your value. Learn a second department. Learn receiving, Shipping, Inventory Control, Quality Assurance, Cycle counting, Forklift operation, the Reach truck. What else, here’s a few of my go too’s, the order picker. Yard management. Transportation planning. Warehouse Management Systems. Excel. Everyone should feel comfortable working with Microsoft word and excel. And Leadership. Communication, and of course Safety. Every skill is another tool in your toolbox. And no bad manager or company can take those skills away from you. Even if you change employers, those skills travel with you. One lesson I’ve learned throughout my own career, and try to share with every new boot I meet, is that companies don’t simply promote experience. They promote confidence and our confidence comes from preparation. I think being prepared comes from learning everything we can. The more you understand the operation, the more valuable you become. Eventually people begin asking for your opinion and that’s when your career really starts to grow. Another reason I love this industry is because every day is different. No two days are exactly alike. One morning you may have weather delays, all your trucks and loads are running late. On another day we’ll have equipment issues. A customer changes an order. A shipment arrives early. A truck breaks down. The inventory doesn’t match. The team is short-handed. Problems appear every single day! Some people see stress. I’ve always tried to see opportunities. Seriously, every problem solved teaches you something. Every challenge develops another leadership skill, and every difficult day prepares you for greater responsibility. Young people often ask me how to become successful, and my answer seems to surprise them. Just Become the person people trust. Trust opens doors. Trust gets assignments and earns promotions. Trust creates opportunities. Trust is built one decision at a time. A decision from us. Being on time. Following through. Owning mistakes. Helping our teammates. Doing the right thing when nobody’s watching. Those habits are noticed. I also appreciate something else about our profession. You don’t have to wait for someone to allow you to grow. Growth is largely in your control. Read books. Watch training videos, there’s thousands on YouTube. Volunteer for projects. Crosstrain. Ask questions. Observe great leaders. Practice communication. Improve your safety knowledge. Become certified. Nobody can stop you from investing in yourself. The people who grow the fastest are usually the ones who never stop learning. I’ve met warehouse associates making six figures. transportation professionals earning incredible incomes. Supply chain analysts traveling the country. Operations leaders running million-square-foot distribution centers. Safety professionals influencing thousands of employees. Corporate trainers teaching nationwide. None of them started there. Most started exactly where someone listening today may be standing. The difference wasn’t luck. It was growth. You know, one of my favorite moments is watching someone realize they have more potential than they ever imagined. Maybe it’s the forklift operator who becomes a trainer. The selector who becomes a supervisor. The receptionist who becomes a recruiter. The dispatcher who becomes a transportation manager. And I could go on and on. I’ve watched those transformations happen over and over again. The warehouse is an incredible classroom. It teaches discipline, Communication, Teamwork, Safety, Accountability, Time management, Customer service, Leadership, Conflict resolution, Problem solving. And These aren’t just warehouse skills. They’re life skills. Skills that help in every profession and every stage of life. People sometimes say they don’t want to work in a warehouse forever. I understand that. But don’t overlook what the warehouse can do for you. It can build confidence. Teach responsibility. Develop leadership. Provide financial stability. Introduce lifelong mentors. Open doors you never knew existed. The warehouse may not be your final destination. But it can absolutely become the foundation of an incredible career. As I look back over my own career, I don’t remember every shipment. I don’t remember every inventory count. I don’t remember every dock schedule. What I remember are the people. The mentors who challenged me. The associates who inspired me. The supervisors who believed in me. The teams that accomplished incredible things together. That’s another gift this industry gives us. Relationships. And those relationships often last an entire lifetime. So, if someone asked me today, Marty, what’s the one thing that makes this industry so great? My answer would be simple. Because this industry rewards the person you’re willing to become. It rewards effort. It rewards learning. It rewards reliability. It rewards character. It rewards ownership. It rewards growth. And the beautiful part is, every one of us gets to decide who we’re becoming tomorrow. Ok, I’ve got to get back to work myself now. But I wanted to add that if you’re just beginning your career in warehousing, manufacturing, transportation, or supply chain, don’t focus only on the next paycheck. Focus on becoming the person everyone wants on their team. The promotions will come. The opportunities will come. The raises will come. The career will come. It’s my opinion or my belief, in this industry, your greatest value isn’t the equipment you operate or the building or department you work in. It’s the person you choose to become. I’m Marty T Hawkins and I want to thank you for checking in on Warehouse and Operations as a Career today. Until next time, be safe, keep learning, help someone else grow, and never stop investing in yourself. | — | ||||||
| 7/30/26 | The Career Ladder | Hello everyone, and welcome back to another episode of Warehouse and Operations as a Career. I’m Marty, and as always, I appreciate you spending a little of your day with me. Today I want to talk about something that’s been on my mind for quite a while. Over the past several months, I’ve spoken with warehouse associates, forklift operators, order selectors, recruiters, supervisors, and hiring managers from all over the country. I’ve listened to the concerns of people just entering our industry, and I’ve listened to leaders trying to build strong teams. You know what’s interesting? Both groups are asking almost the same question. The associate is asking, “How do I get ahead?” The employer is asking, “How do I keep good people?” I think those questions are really two sides of the same conversation. Let’s start with a simple question. What do you think is the biggest concern for today’s warehouse associate? Most people immediately answer, “Money.” Yes, pay is important. We all work to provide for ourselves and our families. Inflation, groceries, rent, and fuel aren’t getting any cheaper. But after forty years in this industry, I’ve learned that money is rarely the real problem. I feel that people want to know if they’re building a future, or just collecting another paycheck. That’s an entirely different question. When someone walks into a warehouse for the very first time, they’re usually thinking about today’s shift. Can I do the work? Will I like the people? Can I make it through orientation? Will I get enough hours? Those are all fair questions. But somewhere along the way, another question should replace those. In my humble opinion, we should be asking ourselves, “What does my career look like three years from now?” And unfortunately, many people never ask it. Instead, they work, they clock in, they clock out, and before they know it, three years have become ten. Nothing changed except the date on the calendar. Here’s something I tell every young associate I meet. Your employer hired you to fill a position. Only you can build the career. The company can provide the opportunity. It can’t provide ambition. It can offer training but it can’t force someone to learn. It can post an opening for a Lead, Trainer, Dispatcher, Inventory Control, Safety Coordinator, Supervisor, or Manager but someone has to decide they’re ready to take those steps. I hear people say all the time “They never give me a chance.” Of course sometimes that’s true. But sometimes we haven’t given ourselves one either. Have we volunteered to learn another department duties? Have we asked to operate another piece of equipment or a different production machine? Have we asked to learned what those inventory people actually do? Do we understand receiving, Shipping, Quality Control, Cycle counts, Warehouse Management Systems, Transportation, Planning, Customer Service? Every one of those skills makes you more valuable. And as we’ve learned, valuable employees don’t stay in the same position forever. One of the biggest mistakes I see is confusing experience with growth. Someone says “I’ve been here five years.” Well that’s wonderful. But have you had five years of experience, or one year of experience repeated five times? Those aren’t the same thing. Growth happens when we’re learning something new. When we’re uncomfortable and challenged. When we’re solving problems instead of waiting for someone else to solve them. Here’s a big one, let’s talk about automation for just a minute. I hear it all the time. “Robots are taking our jobs.” Here’s my perspective. Automation doesn’t replace great employees. It can replace repetitive tasks. Someone still has to maintain the equipment. Program the systems. Analyze the inventory. Manage the workflow. Lead the team and interpret the data. Solve the problems technology can’t solve. The more skilled you become, the more valuable you become in an automated world. Technology should motivate us to learn more. Not scare us into standing still. Another thing I hear all the time is, I don’t have time to learn things and online classes take so many hours, or my company wants us to stay over to learn something new. I always ask what are you doing that keeps you from having that time to invest in yourself? What did you watch on tv last Tuesday night and what was the plot of the program? lol. Just a thought. Now where was I. Ok, now let’s talk about something every supervisor notices. Dependability. If I asked ten warehouse managers who their most valuable employee is, almost every one of them would describe someone who shows up every day, on time, and ready to work. Not necessarily the fastest or the strongest. But dependable. And what have we said before? Dependability creates opportunity. Opportunity creates trust. And trust creates promotions. It really is that simple. Here’s another lesson I learned years ago. Don’t wait for the title before acting like the leader. Lead from wherever you’re standing. Help the new employee. Pick up the trash nobody else noticed. Volunteer for the difficult assignment. Stay positive when everyone else is complaining. Ask questions. Share ideas respectfully. Those things, ladies and gentlemen, are leadership behaviors. And people notice them. One thing I absolutely love about our industry is that careers are still earned. Think about that. There are very few industries where someone can begin unloading trucks, become a forklift operator, learn inventory, move into training, become a lead, a supervisor, a manager, a director, or a Vice President. I know that’s possible. Because I lived it. Nobody handed me those opportunities. Each one required another step up the ladder. And yes, sometimes those steps were uncomfortable. Sometimes they were exhausting. And many times I wondered if I was ready. But I climbed anyway. Here’s something else to think about. Every certification you earn is another rung on that ladder. Your Powered Industrial Truck certification. First Aid, CPR, and AED. CRASE. STOP THE BLEED. OSHA training. Leadership classes. The Microsoft Excel and Word programs. Warehouse Management Systems. Inventory Control. Public speaking. Communication. Every one of those skills separates you from the crowd. Because when opportunity comes, preparation wins. You know what rarely earns promotions? Complaining. Excuses. Drama. Blaming everyone else. Those things might get attention. But they don’t build careers. Solutions build careers. And Managers remember people who solve problems. They remember people who volunteer and there going to remember people who make everyone’s job easier. Ok, we’ve been closing with a challenge for the week so here’s this weeks. When you walk into work tomorrow don’t ask yourself “What do I have to do today?” Ask yourself “What can I learn today?” One question changes your schedule. The other changes your future. Anything counts. Maybe you ask to learn shipping paperwork, or you spend fifteen minutes talking with inventory control, or maybe you ask your supervisor why something is done a certain way. I think curiosity builds careers. And here’s another challenge for us. Write down the job you want three years from now. Not tomorrow, but three years from now. Then ask yourself “What skills does that person have that I don’t have yet?” Now you have a roadmap. Our careers aren’t built by accident. They’re built intentionally. By us. One skill. One lesson. One opportunity. One day at a time. I’ll leave you with this. The career ladder in warehousing, Production, Transportation, Manufacturing and Distribution. It hasn’t disappeared. In fact, I’d argue it’s stronger than it’s ever been. Companies need leaders and trainers. They need technicians, safety professionals, dispatchers, machine operators, inventory specialists, and operations managers. The opportunities are there. The ladder is standing exactly where it’s always been. The question is, are you still climbing, or did you stop on the first rung? If today’s episode encouraged you, challenged you, or reminded you that your future is still being written, I’d appreciate it if you’d share it with a coworker, a friend, or someone who’s just getting started in our industry. Until next time, keep learning and improving, keep showing up every day. And remember. Your job may get you through today, but your commitment to learning is what builds tomorrow. Everyone have a safe shift and I hope to see you back here in two weeks! | — | ||||||
| 7/16/26 | pre-trip inspectionssafety+3 | — | forkliftcounterbalance forklift+1 | warehouseaviation+3 | pre-tripsafety checks+4 | — | 8m 01s | ||
| 7/9/26 | guard shacksecurity+3 | — | — | — | guard shackwarehouse+3 | — | 10m 56s | ||
| 7/2/26 | career advicenetworking+3 | — | — | — | careerwarehousing+5 | — | 10m 46s | ||
| 6/25/26 | raisesemployee value+3 | — | — | NevadaArizona | raiseemployee value+3 | — | 11m 49s | ||
| 6/18/26 | building maintenancewarehouse careers+3 | — | — | — | building maintenancewarehouse+4 | — | 10m 21s | ||
| 6/11/26 | job readinessemployer expectations+3 | — | Warehouse and Operations as a Career | — | job availabilityemployer selectivity+5 | — | 13m 53s | ||
| 6/4/26 | career growthwarehouse operations+3 | — | Warehouse and Operations as a Career | — | warehouseoperations+5 | — | 15m 00s | ||
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 5/28/26 | shipping containersbanding+3 | — | steel strappingMetal Banding+3 | — | bandingstrapping+3 | — | 13m 58s | ||
| 5/21/26 | containerswarehouse operations+3 | — | D-ContainersEH container+5 | — | containersD-Containers+5 | — | 13m 06s | ||
| 5/14/26 | time managementwork ethic+3 | — | — | — | time clockearly+5 | — | 11m 59s | ||
| 5/7/26 | forklift attachmentswarehousing tools+4 | — | Warehouse and Operations as a Career | — | forkliftattachments+6 | — | 14m 53s | ||
| 4/30/26 | ownershipresponsibility+3 | — | — | — | ownershipwarehouse+5 | — | 12m 25s | ||
| 4/23/26 | feedbackcoaching+3 | — | — | — | feedbackcoaching+5 | — | 10m 05s | ||
| 4/16/26 | workplace safetyinjury prevention+3 | — | U.S. Bureau of Labor Statistics | — | safetyworkplace injuries+5 | — | 12m 26s | ||
| 4/9/26 | frontline managementlight industrial+4 | — | — | — | managementleadership+5 | — | 11m 45s | ||
| 4/2/26 | work life balanceresponsibility+3 | — | — | — | work life balanceresponsibility+3 | — | 13m 48s | ||
| 3/26/26 | job search challengesApplicant Tracking Systems+3 | — | Applicant Tracking Systems | — | job searchhiring+5 | — | 10m 30s | ||
| 3/19/26 | warehouse operationsworkplace changes+3 | — | — | — | warehouseoperations+5 | — | 13m 05s | ||
| 3/12/26 | confidencecareer growth+4 | — | Oxford languages | — | confidencewarehouse+5 | — | 10m 03s | ||
| 3/5/26 | retirementforklift operation+3 | — | — | — | retirementforklift+5 | — | 11m 12s | ||
| 2/26/26 | Short Chasershipping roles+3 | — | Warehouse and Operations as a Career | — | Short Chasershipping+3 | — | 11m 44s | ||
| 2/19/26 | The Cherry Picker & The Position | Welcome back to Warehouse and Operations as a Career. I’m Marty, and today we’re talking about a piece of equipment that almost everyone in our industry recognizes, but not everyone fully understands it. If you’re a long time listener you’ll remember I spent about 6 years operating it on the 2nd shift, in the outbound operations within the food service distribution arena. We’re going to talk about the cherry picker today. Now its proper name, or if your ordering one from the manufacturer, it’ll be referred to as an order picker. This machine helped shape the modern warehouse, the newer e-commerce departments, and really, distribution as a whole. It’s increased productivity, allowed us to build higher racking, with many more selection slots, helping reduce the buildings footprint, reducing the cost of real-estate needed. But it’s also one of the most unforgiving pieces of equipment to operate. So today, I want to really walk through where the order picker came from, why it exists, what it’s good at, where and what it struggles with, how it’s used, and most importantly, the dangers, limitations, and responsibility that come with it. This isn’t just about the equipment. And I know I harp on it, but it’s about our mindset, maturity, and our career. And you ought to know, I’m going to take this opportunity to again stating that you should never get on or even touch a piece of equipment or machine that you have not been trained and certified to be on. Now that all that’s out of the way, let’s talk about the cherry picker! Believe it or not, the cherry picker didn’t start in a warehouse. Its earliest versions were used in agriculture, specifically for harvesting fruit. Farmers needed a way to lift workers safely into trees so they could hand-pick produce without ladders or unsafe climbing. The concept was simple, instead of bringing the fruit down, bring the worker up. As warehousing evolved, especially in the mid-20th century, that same idea became essential indoors. Warehouses started growing up instead of out. Land became expensive. Inventory counts increased. SKU or item counts exploded. Full pallets weren’t always the answer anymore. Traditional forklifts could move pallets just fine, but they couldn’t safely lift people to pick individual cases. And that’s where the order picker was born. By combining a powered industrial truck with an elevated operator platform, warehouses could store product higher, pick individual cases efficiently, reduce walking and ladder use, and dramatically increase picking productivity. Over time, these machines were refined with better controls, safety systems, harness requirements, and more stable designs. What we ended up with is one of the most productive, and demanding machines in the building. The defining feature of an order picker is simple but powerful, the operator rises or goes up in the air, up to the higher pick slots with the platform and forks, with a pallet usually. And that changed everything. Instead of pulling pallets down to floor level or relying on ladders and mezzanines, the operator works directly at the pick face or pick slot. Here’s why that matters. First, vertical access. Order pickers allow warehouses to fully utilize high-bay racking. Space that would otherwise be wasted becomes valuable inventory real estate. Second, case-level picking. This machine is built for piece and case selection, not full pallet movement. That makes it ideal for retail, grocery, and e-commerce operations where accuracy matters as much as or more than speed. Third, productivity and accuracy. A trained operator following a clean pick path can maintain a strong cases-per-hour average while reducing errors, with less walking, less searching for the product, less backtracking. And fourth, when used properly, reduced physical strain. The machine does the lifting, not the operator. No constant ladder climbing. No unsafe stretching to reach the product. And no carrying cases long distances. But, and this is a biggie, all of those benefits only exist when the equipment is used correctly and the warehouse is layed out and slotted properly. It needs to be said that order pickers are a specialized piece of equipment. They are not one-size-fits-all machines. They perform best in the high-bay warehouses, and narrow-aisle configurations. They require clean, dry, flat floors, and facilities with defined pick paths and in operations with high SKU and item counts. They are common in retail distribution centers, grocery warehouses and those large e-commerce fulfillment operations. They are not ideal for outdoor use, on uneven or damaged flooring, and up front in our dock areas or congested pedestrian zones and walkways. If your facility isn’t designed for elevated picking, an order picker becomes more risk than reward. Now we get to the part that separates training from experience. The order picker is one of the most dangerous pieces of equipment in the warehouse if misused. The biggest risk is obvious, falls from height. That’s why harnesses and are not optional and why lanyards must be properly anchored and why gates must be closed before elevation. A fall from an order picker is rarely a minor incident. It’s usually life-altering or worse. Another major risk is stability. Order pickers are designed to lift vertically, not travel or turn at height. Sudden movements, improper positioning, or failure to fully lower before traveling can and will create serious tip-over hazards. Then there are the pinch points and struck-by hazards. Operators work inches from steel racking, the beams, and product. One moment of distraction can result in crushed fingers, head injuries, or worse. And I want to point out, one of the most common unsafe behaviors, and that is overreaching. Instead of repositioning the truck, operators may stretch just a little farther. That’s when our balance can be or is lost, and that’s when falls happen. Your machine will always win that fight. A professional order picker operator follows a rhythm and the rules. It starts with his or her pre-shift inspection. Brakes, tires, controls, mast, chains, horn, lights, harness, and lanyard. This isent just more paperwork or a law, it’s self-preservation! Mounting the platform means three points of contact. Harness on. Lanyard secured and the gate closed and latched. Traveling means forks down, eyes up, horn used when needed, and awareness of surroundings. When elevating, the operator is square to the rack, lifts smoothly, and keeps their body inside the platform. No leaning and no shortcuts. After the pick is completed, the platform comes all the way down before travel every time. That consistency, following the procedure is what prevents injuries. Lets see, what else, uh, let’s talk about some of the controls. Theres several different models but most order pickers share common controls, forward and reverse travel, lift and lower, steering controls, a horn, an emergency stop, a deadman switch, and a battery indicator, and a pallet clamp or pallet grab vice. A trained operator doesn’t just know what each control does. They know to use them. It’s important to understand that training is not optional. Operating an order picker is not a right, and it’s a lot of responsibility. Of course that proper training includes classroom instruction, demonstration of the controls and handling, a hands-on evaluation, a review of the site-specific hazards and the observation and certification. Our powered industrial truck training or PIT training. And here’s another opportunity for me to state to never, ever, get on or touch a piece of equipment or machine that you’ve not been trained or certified to be on or operate! And remember that authorization can be removed if unsafe behavior is observed or we don’t act and operate it responsibly, and that’s not punishment, that’s our own fault and for our own good and the good of others. Because the goal isn’t speed. The goal is going home. Here’s the bigger takeaway. The order picker rewards discipline, patience, awareness and respect for process and position. By the way, those same traits are what make great leads, supervisors, and managers. People who master this equipment often become the people others trust because they understand the consequences. The cherry picker teaches you that rushing doesn’t save time. Shortcuts don’t make you efficient and safety isn’t a rule, it’s a responsibility. I loved my time on the cherry picker, it is one of the most powerful tools in the warehouse and one of the most dangerous when disrespected. The difference in those two statements isn’t the machine. It’s the operator. I always love talking about the many different pieces of equipment and the machines we use in our industry. If you have any positions or tools used in the light industry world, shoot us an email to [email protected] or post a comment on our Facebook page using @whseops, or hit us up on Instagram at waocpodcast and I’ll do my best to find us an answer! Well, I hope you enjoyed today’s episode and thanks for spending your time with us, and I’d appreciate it if you’d share the show with a friend or two! Remember to respect our equipment, to be safe at all we do, and that we have others depending on us and waiting for us to return home each day! Y’all be safe out there! | — | ||||||
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Chart history for Warehouse and Operations as a Career
Peaked at #114 in Ireland, currently #114 in Ireland.
| Market | Genre | Peak | Current | Trend |
|---|---|---|---|---|
| Ireland | — | #114 | #114 | — |
| VN | — | #126 | #126 | — |
Chart Positions
2 placements across 2 markets.
Chart Positions
2 placements across 2 markets.