
Stop charging hourly for website design work!
From Websites Made Simple: How to have a successful website design business by Holly Christie (Website Design Business Mentor)
February 23, 2026 · 15 min · Episode 54
About this episode
Holly Christie discusses the drawbacks of charging hourly for web design work and offers insights on better pricing strategies.
Check out my new offer: https://websitesmadesimple.co.uk/sparks-group-mentoring/ It’s a supportive group mentoring session for website designers and developers to bring their questions, roadblocks, ideas, and “is it just me?” moments. If you keep attracting bargain clients, it’s usually not because you need more leads. It’s because your pricing model is less than optimal... mostly because your brand signals are a bit muddled, and your website is not doing enough heavy lifting before someone ever speaks to you. Welcome to another episode of Websites Made Simple with me, Holly Christie . In this episode, I’m talking about why charging hourly for your web design projects is holding you back — from better clients, better income, and a calmer business. We get into: Why hourly pricing puts you in a race to the bottom How project pricing builds confidence on both sides Why clients feel cheated when hourly quotes run over How scope creep is easier to manage with project pricing What bundled pricing looks like in practice How to work with freelancers and white labellers without losing money Why the clients who can't afford you aren't your people How to quote higher and still win the work…
People in this episode
Host: Holly Christie
Topics covered
- website design
- pricing models
- client management
- business strategy
- mentoring
Keywords
- hourly pricing
- project pricing
- client attraction
- scope creep
- bundled pricing
Mentioned in this episode
Organizations: Websites Made Simple, Sparks Group Mentoring, websitesmadesimple.co.uk, hello@websitesmadesimple.co.uk
More episodes of Websites Made Simple: How to have a successful website design business
- Why you need to outsource in your website design business · June 1, 2026 · 16 min
- Website Designers - You Think You've Got SEO Covered? Think Again! · May 18, 2026 · 11 min
- Cheap £99 website builds are killing your website design business · May 4, 2026 · 17 min
- How AI and Vibe Coding Puts Your Website Design Business At Risk · April 27, 2026 · 32 min
- Every Website Designer Feels Like a Fraud Sometimes. Here's What To Do About It · April 20, 2026 · 14 min
- The SEO Problem That Popup Plugins Won't Tell You About! · April 6, 2026 · 18 min
Explore listener stats, chart rankings, contacts and more on the Websites Made Simple: How to have a successful website design business podcast page.