WHERE BRAINS MEET BEAUTY

What does it take to build a beauty brand that can grow beyond a single hero product while staying true to its purpose? On Episode 310 of Where Brains Meet Beauty, Mutha COO David Krzypow and Head of Brand Marketing Lauren Katz join Jodi Katz for a conversation about brand building, leadership, and navigating growth in today's increasingly competitive beauty landscape.David shares how his journey from engineering to beauty helped shape his approach to building brands through analytical rigor and creative thinking, while Lauren discusses the importance of deeply understanding your customer and translating authentic brand stories into meaningful marketing.Together, they explore what it takes to stay focused when faced with constant noise, how Mutha has evolved from a product created to solve a real need into a growing beauty brand, and why strong brand identity remains one of the most valuable assets a company can have.It's a thoughtful conversation about career growth, entrepreneurship, motherhood, and the balance between intuition and strategy that drives successful brands forward. Thank you to our partner CEW. If you're looking to accelerate your career and expand your network, visit CEW.org and use code WBMB20 for 20% off your first year of membership.

In this Artistry & Influencer episode of Where Brains Meet Beauty, content creators Jess Martinez (@jessstheblessed) and Kirti Tewani (@kirtitewani) share what it really looks like to build a career online while staying grounded offline.Jess calls herself an “accidental creator.” After casually posting hair videos, one went viral - 46 million views in under three weeks, while she was still working full-time in criminal justice. The sudden visibility was thrilling and disorienting, but with support and boundaries, she found a rhythm: mission-driven work by day, creativity by night. Kirti’s journey began after motherhood made the long, unpredictable schedule of makeup artistry unsustainable. During the pandemic she launched a supplement brand, posted on TikTok for marketing, and unexpectedly went viral. She soon gained 80K followers in a month, then jumped from 4K to 120K on Instagram in a week.Both now navigate two worlds - the everyday one and the digital one. To stay centered, they set firm boundaries. Jess keeps work and content separate and even created a “So You Want to Start a Business” group at her agency to manage questions. Kirti refuses all family-based partnerships, keeping her kids fully offline for their safety and privacy, even when turning down major money.Their advice for creators: slow down, learn the craft, trust your intuition and stop chasing comparison. Growth does not need to be rocket-fast to be meaningful. Jess reframes consistency as a habit that builds over time. Kirti uses data to improve content without compromising her values.Their message for brands: give creators creative freedom. Kirti’s community recognizes her in a simple black tank top, forcing a neon look makes the content feel less authentic. Jess rejects rigid scripts that don’t sound like her voice. And both prefer opt-in PR over surprise boxes at the door.Together, they show that influence is not about going viral, it’s about boundaries, integrity and building a career that feels true to who you are.If you are a creator trying to navigate your own boundaries or a brand trying to build better partnerships, this episode is full of nuance and real talk from two women who live it every day. For more information on these guests check out their socials @kirtitewani & @jessstheblessed and Jess’s new website jessstheblessed.com!

In Episode 294 of Where Brains Meet Beauty, host Jodi Katz sits down with Annie Robertson Hockey, President & Head of Consulting Skytale Group and Lauren D’Amore, Vice President Prelude Growth Partners to explore the intersection of personal passion and professional success in the booming beauty and med spa industries. From nearly becoming a ballerina or a doctor to leading investment and consulting firms, these two powerhouse women share how their early experiences shaped their careers.They dive into the evolution of med spas into mainstream brands, the importance of building loyalty over chasing trends, and how leadership and mentorship fuel sustainable growth. Whether it’s scaling a brand or investing in one, Annie and Lauren bring sharp insight, candid stories, and advice on what success really looks like as your career matures.Tune in for an inspiring and insightful conversation and yes, there’s even a book club moment at the end.Thank you to our sponsor Beauty Connect - get 10% off tickets with code WBMB at beautyconnectla.com.

In Episode 292 of Where Brains Meet Beauty, host Jodi Katz sits down with Sarah Foley, Managing Partner at InviNext Growth Partners and Caroline Chiaroni, Vice President at TJC for a compelling conversation at the intersection of private equity, consumer brands, and personal passion. From childhood dreams of veterinary clinics and art galleries to managing multi-million-dollar investments in beauty and wellness, these two trailblazers share how creativity, empathy, and strategic thinking shape their careers. They discuss the evolving role of technology in finance yes even AI, while emphasizing the irreplaceable power of human connection in brand building. You'll hear behind-the-scenes insights on spotting breakout brands, nurturing founder relationships, and balancing data with instinct. Whether you're an investor, entrepreneur, or just brand-curious, this episode delivers a refreshing look at the heart behind high-growth consumer investing.Bonus: Don’t miss the fun wrap-up game as Sarah and Caroline reveal their favorite art picks in a game of “museum tour, this or that.”Thank you to our sponsor Beauty Connect - get 10% off tickets with code WBMB.

In this episode of Where Brains Meet Beauty we meet Kevin Kim the Director of Beauty & Personal Care Investment Banking at Raymond James. His career journey didn’t begin with balance sheets and deal rooms it began with medicine.As the oldest son of two psychiatrists, Kevin grew up assuming he’d follow in their footsteps. But by late high school, he realized his path needed to be his own. Drawn to a more global career, he pivoted from pre-med aspirations to business, ultimately landing in investment banking.His early years at Houlihan Lokey provided a crash course in analytics and resilience. But financial services M&A, mortgage servicing rights and insurance deals left him craving work that was more dynamic, more connected to culture. That pivot came when he joined boutique bank Financo in New York, where a chance partnership with beauty M&A legend Vennette Ho introduced him to founder-led brands and the artistry of storytelling in finance.From helping Lily Gordon of First Aid Beauty raise early capital, to later selling the brand to P&G, Kevin learned that beauty transactions are never just about numbers, they’re about people. Founders bring vision, quirks, and dreams to the table, and he leaned on skills inherited from his psychiatrist parents: listening deeply, decoding motivations, and helping brands show up as their best selves when it matters most.Today at Raymond James, Kevin has worked on more than 25 beauty deals, guiding brands through capital raises, acquisitions, and exits. He and his team specialize in founder-led businesses, translating brand “sparkle” into financial value while advising buyers on how to preserve the magic post-acquisition. His lens is global covering fragrance booms in Paris, K-beauty trends from Seoul, and indie darlings in Sephora aisles.His leadership style reflects the same ethos: hands-on, people-first, and rooted in immersion. New analysts join him on “Sephora field trips,” learning that to advise in beauty, you must love the category, feel the consumer pulse, and respect its nuances.For Kevin the real thrill isn’t just closing a deal it’s knowing that a beloved brand has a shot at its next chapter, that founder visions are honored, and that beauty continues to evolve as a global language.Thank you to our sponsor Beauty Connect - get 10% off tickets with code WBMB.

In this high-energy finale of our Health Compass: Navigating Careers in Wellness theme, host Jodi Katz welcomes Lisa Rossmann, Chief Concept Officer at Hand & Stone Spa and Bryan Appio, CEO of Drywater for a dynamic conversation about leadership, career pivots, and hydration.Lisa shares her journey from aspiring spy to beauty industry executive, while Bryan reflects on early entrepreneurial ventures and a drive to succeed shaped by his upbringing. Together, they explore what it takes to lead with empathy, build trust, and focus on internal excellence rather than external competition.Both Lisa and Bryan have learned to tune out the noise. In industries where competition is fierce and trends evolve daily, they’re not chasing comparisons—they’re doubling down on clarity. Instead of reacting to what other brands are doing, they focus on what truly matters: building strong teams, creating meaningful products and experiences, and staying aligned with their values.Their stories are proof that leadership today looks different than it did even a decade ago. It’s not about titles or traditional benchmarks—it’s about showing up with vision and the willingness to do things differently.The episode wraps with a fun and insightful hydration quiz, revealing surprising truths about water, wellness, and skin health. Whether you're a beauty industry insider or a leadership junkie, this episode is a masterclass in resilience, authenticity, and staying hydrated - inside and out. Tune in and drink it all in literally and figuratively. Check out more info on both companies at Handandstone.com and Drywater.com.

Host Jodi Katz sat down with two women at the forefront of redefining health care as we know it: Liz Josefsberg, Founder & CEO of Target 100 Inc and Sarah Pesce, COO of stealth-mode wellness startup Radence.Despite wildly different paths—Liz went from Broadway star to Weight Watchers executive, while Sarah pivoted from nurse practitioner to health-tech builder—both share a mission: to help people move from “sick care” to well care.Liz's early career was center stage—literally. She spent years performing in Showboat and Les Misérables, all while privately battling weight fluctuations. That struggle led her to Weight Watchers, first as a member, then as a team member, and ultimately as their Director of Brand Advocacy. She helped build programs, consulted for the CEO, and guided celebrities like Jennifer Hudson and Charles Barkley through their own wellness transformations.But Liz wanted more than just the Weight Watchers playbook. She authored Target 100, a behavioral weight loss book that evolved into an app platform connecting hydration tracking, biometrics, and movement. Her mission? To give people a simple, evidence-based way to understand their bodies—and stay in the game without guilt or shame.Sarah began in cardiology, treating patients already facing chronic illness. It didn’t sit right. She saw an opportunity to move upstream—to build better systems for prevention. That led her to advanced degrees, hospital innovation work, and eventually to launching wellness labs that deliver “digital twins” of users through biomarker testing, wearables, and environmental data.Now, at Radence, Sarah’s team is developing a member-based preventative screening experience backed by a powerhouse science team. Her focus? Making cutting-edge longevity care accessible, personalized, and understandable—without needing an advanced medical degree to interpret your own labs.Liz and Sarah agreed on nearly everything: that bio-data is only helpful if it’s explained clearly. That technology is outpacing consumer understanding. That shame is a sales tool used too often—and that emotional support is what most health programs are missing. Whether it’s using AI to build “Liz in your pocket” or designing a membership that meets people where they are, their north star is clarity, context, and compassion.As Liz put it: “No woman has ever come to me and said she doesn’t know an apple is better than a Snickers. The problem isn’t information. It’s behavior—and how we stay in the game.”